AeroLeads people directory · profile
David Bacon Email & Phone Number
Head of Marketing
at
Worthy Financial, Inc.
1 work email found
@suntrust.com
6 phones found area 770, 908, 404, and 800
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Head of Marketing
Location
Atlanta Metropolitan Area, United States, United States
Who is David Bacon? Overview
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Quick answer
David Bacon is listed as Head of Marketing at Worthy Financial, Inc., based in Atlanta Metropolitan Area, United States, United States. AeroLeads shows a work email signal at suntrust.com, phone signal with area code 770, 908, 404, 800, and a matched LinkedIn profile for David Bacon.
David Bacon previously worked as Director of Marketing at Worthy Financial, Inc. and Senior Director, Digital Marketing and Analytics at Servicemaster. David Bacon holds Bachelor Of Science - Bs, Marketing from University Of Florida - Warrington College Of Business.
Company email context
Email format at Worthy Financial, Inc.
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{first_initial}{last}@suntrust.com
76% confidence
AeroLeads found 1 current-domain work email signal for David Bacon. Compare company email patterns before reaching out.
Profile bio
About David Bacon
Award-winning executive with proven record of driving performance through data-driven strategy and tactics. Strong history of digital team building and leadership with proven success at every level. Highly adept at integrating digital and traditional marketing channels, technology, and brand in B2B and B2C environments. Known for growing and mentoring teams to achieve exceptional results by developing and employing strategies that leverage the unique talents of each team member toward common goals.Digital MarketingConversion OptimizationProduct PositioningeCommerceSales & MarketingLead GenerationMulti-Functional TeamsAnalyticsCustomer Profiling
Listed skills include Leadership, Product Marketing, Direct Marketing, E Commerce, and 43 others.
Current workplace
David Bacon's current company
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6 roles · 15 years
David Bacon work experience
A career timeline built from the work history available for this profile.
Director Of Marketing
Current
Jul 2023 - Present
Senior Director, Digital Marketing And Analytics
- Led a team of 3 that were responsible for all digital marketing and channel operations for 5 national B2B and B2C brands, contributing to a record number of digital leads for those brands.
- Leveraged capabilities search engine optimization (SEO), paid media marketing (search engine marketing and pay-per-click), social media (influencer marketing), connected TV, email, and mobile app integration.
- Identified and developed strategies for unique customer journeys and drove strategy, technology, and funding requirements for enablement of ecommerce application.
- Implemented marketing technology upgrades to benefit 4,500+ franchisees, closed reporting gaps, and optimized marketing spend.
- Developed and implemented a digitized gift card program and added online delivery.
- Position eliminated as part of a corporate restructure.
May 2021 - Nov 2022
Digital Sales Optimization Manager - Global Booking
- Led a team 3 that was responsible for optimizing the digital experiences for 17 hotel and resort brands to drive higher conversion rates and corresponding revenue growth. This included managing a $1M departmental budget.
- Drove a $26M+ increase in incremental revenue from digital optimization campaigns and initiatives.
- Introduced expanded use of AI, machine learning to drive personalized experiences.
- COVID impact on hospitality industry drove career change.
Jan 2020 - May 2021
Group Vice-President, Consumer Digital
- Built team of 3 that were responsible for leading consumer digital sales optimization for super-regional bank (SunTrust) prior to being acquired by Truist. This included managing a $1M annual budget for the department.
- Optimization campaigns drove 29% lift in consumer credit card product conversion, 11% lift in checking accounts conversion and 3% in savings account conversion.
- Converted 100K new consumer accounts (250% of the goal) and $13M+ in incremental revenue.
- Cultivated a best-in-class conversion rate optimization program that included A/B, multivariate testing, personalization, and rules-based experiences.
2015 - 2020
~5 yrs
Senior Digital Marketing Manager, Internet Sales & Operations
- Led a team an award-winning team of 4 that drove a 30% YoY sales lift for prepaid devices, omnichannel, and affiliate channels (exceeding stretch goal by 7%). This included managing a $9M annual budget for the.
- Utilized AI to render personalized user experiences resulting in 30,000 incremental unit sales.
- Slashed $2M per year in payable network fees while still exceeding company goals for new activations.
- Leveraged surveys, identified digital customer personas, and uncovered profitable audiences to change approach for user experience to match the audiences.
- Developed online-only devices and promotions and pioneered free shipping promotions for the company, which was later adopted across all products.
2011 - 2015
~4 yrs
2 education records
David Bacon education
Bachelor Of Science - Bs, Marketing
University Of Florida - Warrington College Of Business
Certificate, Data Driven Marketing
Cornell University
FAQ
Frequently asked questions about David Bacon
Quick answers generated from the profile data available on this page.
What company does David Bacon work for?
David Bacon works for Worthy Financial, Inc..
What is David Bacon's role at Worthy Financial, Inc.?
David Bacon is listed as Head of Marketing at Worthy Financial, Inc..
What is David Bacon's email address?
AeroLeads has found 1 work email signal at @suntrust.com for David Bacon at Worthy Financial, Inc..
What is David Bacon's phone number?
AeroLeads has found 6 phone signal(s) with area code 770, 908, 404, 800 for David Bacon at Worthy Financial, Inc..
Where is David Bacon based?
David Bacon is based in Atlanta Metropolitan Area, United States, United States while working with Worthy Financial, Inc..
What companies has David Bacon worked for?
David Bacon has worked for Worthy Financial, Inc., Servicemaster, Intercontinental Hotels Group (Ihg®), Truist, and Verizon Wireless.
How can I contact David Bacon?
You can use AeroLeads to view verified contact signals for David Bacon at Worthy Financial, Inc., including work email, phone, and LinkedIn data when available.
What schools did David Bacon attend?
David Bacon holds Bachelor Of Science - Bs, Marketing from University Of Florida - Warrington College Of Business.
What skills is David Bacon known for?
David Bacon is listed with skills including Leadership, Product Marketing, Direct Marketing, E Commerce, Social Media, Paid Media Advertising, Online Marketing, and Digital Strategy.
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