● Acting as business development leader, supporting the team of 15 business developers across Sleep and Respiratory Care product categories and all global geographies, and part of Philips S&RC management team

● Acted as business development functional leader and direct lead for Greater China (2019-2021) and North America (2021) and part of management team responsible for delivering Philips Oral Healthcare business performance● Oversaw P&L/business performance of Philips Oral Healthcare business during COVID crisis and accompanying supply disruption from 2020-2022, incl. crisis management with key global customers in North America and Greater China● Consolidated the business development team to more effectively focus on market needs in retail and professional business support, in turn delivering parity service with 50% less headcount● Directed the launch of Philips Colgate joint business partnership in Latin America, launching in Q4 2021 and growing to high double-digit market share in first 6 months● Co-developed and coordinated the Greater China post-COVID turnaround strategy, incl. imnplementation of local-for-local product portfolio (first ODM power toothbrush and portable flosser in Sonicare portfolio and a 3-year local-for-local roadmap), full portfolio revamp (14 new product launches in 2021 across power toothbrush, water flossing and toothpaste categories) and launch of in-office and at-home whitening in Mainland China● Enhanced the global end-to-end whitening business process through revisions to manufacturing approach, value chain structure, implementation of basic pricing policy and launch in China, leading to 90% sales growth in year 1

● Acted as business commercial leader (functional oversight), direct lead for Western Europe, Central and Eastern Europe, Russia, Greater China and Asia Pacific regions and part of management team responsible for delivering Philips Garment Care business performance● Oversaw strong commercial performance of Garment Care, delivering 70M EUR of sales and >40M EUR of EBITA improvement over 4 years, reaching the 0.5B$ turnover landmark in 2018 and taking/retaining market leadership across all managed markets● Coordinated, together with DACH/steam generator product teams, the STIWA process to deliver STIWA Testsieger Award on PerfectCare Elite, the first STIWA winner in steam generators category on Garment Care● Delivered, together with France team, the aggressive growth of French business in SEB Groupe home market through development and implementation of local commercial strategy, leading to 30% CAGR on a flat market, high-double digit profit improvement and 29% market share growth over 4 years● Expanded, together with APAC team, the business development in Asia Pacific region across all sub-geographies to become the first Garment Care business reaching 100M EUR turnover in 2018● Supported the development of commercial policy within Philips as business partner across variety of projects incl. value-based pricing implementation, product portfolio overview streamlining, global pricing and distribution policy evolution and Greater China pricing policy launch

Senior commercial manager responsible for growth and development of Garment Care business in North and South America, Iberia, Benelux, Nordics and Central & Eastern EuropeActing as main category interface towards local downstream organizations, facilitating collaboration across value chain, implementation of key commercial touch points (linechart, pricing strategy) and excellence in go-to-market strategy executionSupporting joint business development with several main International Key Accounts (DSG, Euronics, Expert)Pricing officer responsible of implementation and management of commercial policy and pricing principles across global Garment Care portfolio.

Senior marketing manager responsible for Health & Wellness business with dual role● leading CEE teams across 4 commercial organisations and 16 CEE countries to deliver regional results on fast growing Health & Wellness businesses with interface to global central team● responsible for Health & Wellness business in Central Europe as lead market for Philips global priority growth plans for CEELeading a marketing team in charge of both B2B and B2C marketing.

Marketing manager responsible for Health & Wellness business (Mother & Child Care: Philips AVENT; Oral Healthcare: Sonicare and Zoom!) in Central Europe (3 countries), with focus on delivering global priority growth plans on both categoriesDiscus integration manager for Central & Eastern Europe (16 countries), in charge of transitioning the independent Discus business into Philips organisation - successfully complete as of January 2013Responsible for Accessories business (headphones, DECT and home entertainment products) in 2011.Online/social media touchpoint expert for Central Europe

Brand responsibility on Naturella, Discreet and Always liner brands, with adjacent focus on total Feminine Care portfolio in Central Europe South (Hungary, Czech Republic, Slovakia, Croatia, Slovenia)Achieved highest ever volume/value share on Naturella in CES and all individual countries/subcategories behind full business model restructuring, delivering 27% compound annual growth rate over 2.5 years on declining marketImplemented a new support model on Discreet, based on innovation in digital and social media and ROI-focused in-store fundamentals, leading to highest volume share in Hungary in 3 yearsDeveloped and led a Feminine Care Multibrand initiative, leading to highest ever volume share on P&G FemCare in CES and market leadership in Hungary for the first time everResponsibility for brand performance in local markets, excellence of in-market execution, regional toolkit application to local markets and local campaign developmentAwarded work on brand/initiative development and brand innovationProject leader on several corporate initiatives at CES and CEEMEA level, including corporate branding (P&G as recruiter brand building, P&G CES recruitment website), corporate wellness (Global Corporate Challenge) and process simplification, with local and regional recognition

Brand responsibility on several brands, including Jar (Fairy) and Mr. ProperProject leader on Jar (Fairy) line extension, leading to highest ever volume share at CES levelWorked on new brand launch at design stage (brand building development, market research, launch qualification, advertising development)Co-founder and leader of P&G Running Club