Principal & Managing Director
Dayton, Ohio, Us
Managed overhead and 35 agency personnel on all support and core business matters, providing technology and marketing strategy, and execution, as part of comprehensive technology marketing service offering. Developed and delivered service offerings including: application development, IT networking and infrastructure, search engine marketing, advanced analytics, social media, website design & development, advertising, collateral, direct mail, email and tradeshow services.ACCOMPLISHMENTS:• $5M in contracts negotiated with high-tech, CRM and cloud companies over 5 years• >30% response rates on dozens of multi-media marketing programs over 10 years• >$8M generated in revenue by customers through tradeshow programs over 10 years• 32% reduction in employee turnover by restructuring compensation within 2 years• 30% expansion of customer base from integrated marketing programs in 3 years • 25% reduction in operating expenses through improved processes in 2 years• $1.4M in new client revenue generated from PPC and SEM campaigns over 3.5 years• Top 10 website redesign in the nation awarded by B2B Magazine in 2007 • >80 regional, national and international awards won over 10 years