• Manage a small but mighty team of 3 associates with the help of the Director and VP of Paid Social.• Worked in world-class brands such as Jack Daniel's, Freddie Mac, Wendy's, Libby's, and more.• Helped a client in the Whisky business remain relevant and stay at the forefront of pop culture by partnering with Influencers who are passionate about the brand's products and in parallel amplify their contact via partnership ads to further reach our target audience across META. These efforts far exceeded our set KPIs by reaching 100M+ more users and garnering 500K+ Link clicks with an impressive 2.3% CTR.• Cultivate strong and productive partnerships with our associates at Pinterest, Facebook, X, LinkedIn, and TikTok.• I develop strategies and oversee social advertising campaigns across META, TikTok, Snapchat, and other platforms for multiple brands concurrently, managing monthly/quarterly/annual budgets.• Regularly examine data using Excel, which involves generating Pivot Tables, line charts, column charts, and conducting v-lookups.• Introduce fresh strategies and procedures that boost the team's overall performance.

• Work with an array of clients from multiple industries including: e-commerce, B2B, entertainment,pharmaceutical, wearable tech, and QSR. Including Pfizer, Elvie, Jack in the Box, Pawlicy Adivsor etc...• Liaison between internal and influencer teams. Help communicate, plan and organize influenceractivations for partners like Charlie Puth, Pink, Martha Stewart, John Legend, and more.• I have experience running campaigns at each stage of the funnel with multiple objectives such as sales, lead gen, event marketing, awareness, etc...• Fully understand client business objectives/communication objectives and ensure these are translated into meaningful platform strategies. • Attend and represent the team at regular external and internal client meetings, including status meetings, briefing sessions, campaign reviews, etc. • Develop and foster an effective working relationship with our partners at Pinterest, Facebook, X, Linkedin, and TikTok•I create strategies and manage all social advertising campaigns on META, TikTok, Snapchat, or X for multiple brands at a time with budgets totaling over $1 Million a month. • Analyze data regularly via Excel by creating Pivot Tables, line charts, column charts & v-lookups• Implement new strategies/processes that enhance the team's overall output. For example: Automating weekly reporting via Excel with the help of plug-ins in an effort to make the process more effective and smoother.

•I created, managed, and oversaw all social advertising campaigns for 25+ clients at a time with budgets totaling over $1M.• Collaborated with internal teammates to hone the perfect messaging for each client.• Implemented the strategies developed to meet the client's needs in Facebook Business Manager.• Reviewed and optimized strategies with the help of the tracking pixels, links, and phone numbers baked into our strategy.• Created reports using the data pulled from Meta Ads Manager and presented to client. • Analyzed data regularly via Excel by creating Pivot Tables, line charts, column charts, v-look ups, etc...• Worked closely with clients to become and remain a trusted business partner who exceeded expectations.• Initiated/Suggested new initiatives such as placement reporting and optimizations & Vertical Specific Creative.• Increased a client's On-Facebook Leads by 68.3%.• Generated 37k On-Facebook Leads.

• Developed brand awareness and online reputation.• Help create the annual budget & KPIs for the Marketing Department.• Upload & update website content such as blogs, news, page titles, body text via our CMS.• Managed job postings and top-funnel candidates.• Create, manage and oversee all paid media campaigns on Google, Facebook, Instagram & LinkedIn.• Administrated the creation and publishing of relevant, original, high-quality content.• Created a regular publishing schedule and promoted content through all channels.• Analyze and report metrics from all social channels.• Increased our following organically by 28% on Facebook in 2021.• Generated 1,000+ recruitment leads via Facebook Advertising.• Awarded "Best use of Social Media" in the 2020 La Certa Technology & Marketing Awards for our creativity to come up with an innovative way to recruit new team members through social media.

• Ensure payroll is completed on time• Hire all new team members for the Nashville / Kentucky region using our Kwantek hiring system • Train all new general cleaners on safety• Perform HR functions to include new hire documentation (form I - 9, W4, policies, and procedures), leave of absence documentation & tracking, and team member relations• Miscellaneous administrative duties to include but not limited to filing, distributing forms, creating & maintaining spreadsheets, creating and maintaining PowerPoint presentations, and support management