David Cooper

David Cooper Email and Phone Number

Group Commercial Director at Viral Tribe @ Viral Tribe
David Cooper's Location
London, England, United Kingdom, United Kingdom
David Cooper's Contact Details
About David Cooper

David Cooper is a Group Commercial Director at Viral Tribe at Viral Tribe. He possess expertise in digital media, digital strategy, media planning, advertising, mobile marketing and 14 more skills. Colleagues describe him as "A great commercial operator with a strong work ethic who is thriving in his current role as Group Head at Spotify. Well respected by his piers with a strong network of business contacts. Key strength is his professionalism to inform, motivate and keep focused those around him to the primary goals / objectives of the business. On top of all the above he is a top bloke to work with and spend time with."

David Cooper's Current Company Details
Viral Tribe

Viral Tribe

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Group Commercial Director at Viral Tribe
David Cooper Work Experience Details
  • Viral Tribe
    Group Commercial Director
    Viral Tribe Oct 2024 - Present
  • Audion
    Managing Director
    Audion Dec 2020 - Feb 2024
  • Red Apple Creative
    Red Apple Creative - Digital Audio Specialist
    Red Apple Creative Oct 2020 - Dec 2020
    Advising Red Apple on a number of new digital audio developments.
  • Global
    Head Of Dax Audio Sales (Uk)
    Global May 2019 - Aug 2020
    London, United Kingdom
    * Heading up the largest and most successful revenue generating digital audio team in the UK of over 25 people, leading the team across all of DAX’s inventory sources including radio and on-demand streaming, podcasting, video and display* Responsible for several tens of millions of revenue across DAX and Global’s video inventory in a department with the consistent highest growth year on year (over 20% for the last 4 years) * Leading a team of 25 across direct and programmatic streams, with five direct reports at Group Head level* Implemented and executed the sales strategy for DAX and Global’s digital output* Representing DAX and presenting to large crowds at various conferences across the landscape, including media, digital audio, podcasting and programmatic* Defined and driven the culture of DAX’s rapidly growing sales team, particularly through a period of increased competition and tough trading conditions
  • Global
    Head Of Dax Podcast Sales (Uk)
    Global Mar 2018 - May 2019
    London, United Kingdom
    Ownership of the DAX Podcast commercial strategy across 10% of DAX's total supply• Defined DAX Podcast's host read product and processes end to end• Delivered DAX's podcast strategy internally and in-market• Package and deliver sponsorship of marquee podcasts • Liaise closely with internal podcast supply, production and editorial teams to assist growing the DAX podcast network by 3x
  • Global
    Head Of Dax European Sales (France And Germany)
    Global Jul 2017 - Nov 2018
    Launched Global’s successful UK DAX product into France and Germany• Defined launch proposition and roadmap for DAX EU product capabilities to launcha fully mature DAX product across data, programmatic and creative pillars• Created data-led sales collateral for clients and agencies across 1st, 2nd and 3rd party data, working with DMPs and utilising DAX’s proprietary post-listen attribution tool Listener:ID• Worked up full P&L for next two financial years to present for approval to Global board, signed off on a profit £1m+• Built relationships with key data providers in each territory across DMPs and 2nd party data providers• Developed relations with senior audio and trading leads to develope bespoke pricing and trading strategies• Met with multiple new inventory suppliers across on-demand, web radios and podcasting and signed up four new suppliers in France and two in Germany, delivering over 120m new impressions into DAX EU in just four months• Recruitment and Office space: extensive search to recruit two senior leads in each territory at Country Manager and Head of Sales levels and scoped suitable office space for each
  • Spotify
    Director Of Sales
    Spotify Jan 2014 - Jun 2018
    Sales lead charged with generating revenue by managing an agency sales team, selling strategic ideas and creating the Spotify monetisation strategy to all major agency groups.
  • Spotify
    Group Head
    Spotify Oct 2011 - Jan 2014
    Generating revenue through managing a 6 strong team Agency Sales team selling strategic ideas and working primarily across GroupM and Publicis.
  • Spotify
    Account Director
    Spotify Nov 2009 - Nov 2011
    Generated revenue across MEC, Maxus and Zenith through strategic sales into agency digital, planning and broadcast teams as well as a raft of creative and comms agencies.
  • Global Radio
    Business Manager
    Global Radio Jan 2009 - Nov 2009
  • Global Radio
    Buying/Planning Manager
    Global Radio Jun 2006 - Jan 2009
  • Gcap Radio
    Planner
    Gcap Radio 2006 - 2008

David Cooper Skills

Digital Media Digital Strategy Media Planning Advertising Mobile Marketing Media Buying Radio New Media Account Management Social Media Marketing Sponsorship Social Media Media Strategy Mobile Advertising Mobile Devices Ad Serving Strategic Partnerships Marketing Strategy Cigars

David Cooper Education Details

Frequently Asked Questions about David Cooper

What company does David Cooper work for?

David Cooper works for Viral Tribe

What is David Cooper's role at the current company?

David Cooper's current role is Group Commercial Director at Viral Tribe.

What is David Cooper's email address?

David Cooper's email address is da****@****ify.com

What is David Cooper's direct phone number?

David Cooper's direct phone number is +120328*****

What schools did David Cooper attend?

David Cooper attended The University Of Sheffield, Lealands High School.

What skills is David Cooper known for?

David Cooper has skills like Digital Media, Digital Strategy, Media Planning, Advertising, Mobile Marketing, Media Buying, Radio, New Media, Account Management, Social Media Marketing, Sponsorship, Social Media.

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