Create and deploy complex email campaigns with dynamic content using Email Studio, Journey Builder, Automation Studio, and CloudPages.Execute on A/B and multivariate test strategies to optimize workflows. Build and test landing pages to market to existing client base or drive acquisition of new clients. Use automated and triggered sends to increase customer engagement.Evaluate and report metrics through SFMC and LitmusUse data to deliver insightful and actionable reports to optimize personalization and segmentation strategies that connect with customers in an innovative way

-HTML, CSS, JavaScript, jQuery-Rich-media banners (including Google Doubleclick studio, Google Analytics)-HTML emails (Salesforce/ExactTarget/Veeva Vault, Google Analytics) -Interactive kiosks-Websites

Wrote, edited, and developed engaging on-line courses (AICC and SCORM compliant). Created interactive simulations and animations. Wrote and edited audio scripts. Hired and scheduled voice talent. Produced, engineered, and edited digital audio for on-line interactive courses. Directed a development team to create an interactive training DVD. Designed the navigation and other standard. Created developed interactive elements to engage the user/student. Interactive elements included: fully animated cartoon characters, quizzes, activities, simulations, drag and drop interactions and navigation