Danielle Rodriguez Email & Phone Number

Windsor, Ontario, Ca

Toronto, Ontario, Ca

Leads a team of Procurement Specialists (Direct Procurement) tasked with facilitating the acquisition of advertising promotional materials within the Retail and On-Premise channels. Demonstrates a commitment to upholding procurement best practices, spearheading supplier negotiations, and championing sustainability and responsible business practices for the Canadian organization.Ensures rigorous adherence to internal audit standards, mitigating risk exposure for both the company and its consumers. Leads educational initiatives for marketers and procurement specialists, fostering a culture of continuous learning to realize the ambitious strategic roadmap aimed at elevating responsibility standards. This includes initiatives to reduce our carbon footprint, eliminate single-use plastics, and exclusively utilize FSC-certified paper, advancing sustainability efforts across the organization.Indirect Procurement responsibilities encompass selecting and managing all Content & Media Agencies, ensuring adherence to globally established KPI's for media and content performance. Oversees media plan evaluations and conducts quarterly business reviews to assess effectiveness. Develops and implements the learning agenda to enhance the marketing teams' skills in social advertising, traditional TV, connected TV, and programmatic media.

Toronto, Ontario, Ca

Led the strategic planning, development, and delivery of Corby's e-commerce footprint, making it one of Canada's top e-commerce ecosystems in Beverage Alcohol. Created the business unit from scratch, setting and achieving ambitious targets, including a corporate change management and education roadmap. Delivered a 3-year Strategic Roadmap that doubled the first-year business, established Digital KPIs, and created internal playbooks for decision-making and quarterly business reviews. Secured new market routes and negotiated aggressive contracts with external partners, leveraging first-mover advantage. Led advanced SEM strategies and content development projects to enhance customer acquisition and engagement. Oversaw ecrm best practices, A/B testing, customer segmentation, and analytic deep dives, improving engagement and conversion metrics. Directed site enhancements focusing on SEO, content, and usage optimization, leveraging martech digital technical skills to guide development teams and content producers.

Paris, Ile-De-France, Fr

Responsible for all IT Demand to support the operational functions of Sales, Marketing, and Finance for Corby Wine & Spirits. This includes Sales Force CRM, Shopify e-commerce, and other proprietary IT Solutions, including digital marketing strategy and mobile application development. E-commerce & E-CRM strategy deployment. As an IT Director my day to day responsibilities include oversight of all IT demand Management, project management, project and department budgets, procurement, and strategic planning for IT Solutions, for all North American initiatives.

Paris, Ile-De-France, Fr

Burnaby, British Columbia, Ca

My role within CBV is to review, recommend, procure and implement the most up to date leading edge technologies that support operations in the Collections Call Center environment. Having over 17 years experience in implementing call center solutions has provided me with the experience to be able to select the best technologies to meet all of today's operational requirements.Being a skilled negotiator and vendor manager allows me to not only procure the best solutions, but also leverage my years of experience in working within allocated budgets.

.Provided operational leadership and support for a North American training operation based in Canada. Realm of responsibilities included; Call Center Operations, technologies, procurement, and all back office support departments, including training, shipping, & fulfillment.

Fort Lauderdale, Fl, Us

Fort Lauderdale, Fl, Us

Morristown, New Jersey, Us

Business Admin, Computer Systems Networking And Telecommunications

Division Of Continuing Education, Innovation & Strategy

Division Of Continuing Education, Creativity & Design Thinking Workshop

Division Of Continuing Education, Digital Marketing: Social Media And Online Strategies

Pqmi - Process Improvement

Certificate, Project Management - Pmp

Business Admin, Business Admin & Data Base Programming

Computer Systems Networking And Telecommunications