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Darby Smith personal email
UGC Creator & Marketing Enthusiast 🎨Hi there! I’m all about creating authentic, engaging content that connects brands with their audience in a meaningful way. As a UGC creator, I dive into the creative process to develop visuals and stories that truly resonate. Whether it’s crafting videos, snapping the perfect shot, or coming up with a catchy caption, I help brands shine and build those essential connections.When it comes to marketing, I’m skilled at understanding stakeholders' needs and developing campaigns that make products and services stand out. I know how to leverage social media and create content that clicks with the audience, plus I have the traditional marketing know-how to drive sales and growth.I earned my BBA with a focus on Marketing from Kennesaw State University in 2019. To stay ahead in the digital space, I completed a Digital & Social Media Graduate Certification, gaining expertise in InDesign, HubSpot, and Photoshop. I also hold certifications in Social Media Marketing & Digital Advertising from HubSpot.In 2020, I embraced my entrepreneurial spirit and launched Dollfaced by Darby, LLC—a business offering spray tans, microblading, and lash extensions. Despite starting during the pandemic, I quickly built a loyal client base through referrals and repeat business, doubling my revenue year over year.My marketing skills played a crucial role in launching my business. I created the name, logo, and brand identity from scratch, allowing me to effectively communicate my services visually. Now, I craft social media strategies, create engaging content, and manage posts across Instagram and Facebook. I analyze data to identify what works best and continuously tailor my content to hit the mark with my target audience.What I’m Great At: ✅ Creating Engaging Social Media Content✅ Developing Effective Social Media Strategies✅ Managing Brand Identities✅ Leveraging User-Generated Content (UGC)✅ Crafting Compelling Visuals & Copy✅ Analyzing Social Media Performance Metrics✅ Tailoring Content to Target Audiences✅ Growing Social Media Presence & Engagement✅ Planning & Executing Content Calendars✅ Staying Ahead of Social Media Trends✅ Storytelling through Social Media✅ Editing & Optimizing Photos and Videos✅ Curating visually appealing content that aligns with brand identity and captivates audiences.
Self-Employed
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Digital Marketing, Copywriting, And Ugc CreatorSelf-EmployedKennesaw, Ga, Us
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Digital Marketing, Copywriting, & Ugc CreatorSelf-Employed Jul 2024 - PresentDigital Marketing, Copywriting & UGC CreatorSelf-employedJul 2024 - Present · 6 mosAtlanta, Georgia, United StatesI am passionate about blending creativity with strategy to ignite brand engagement and drive measurable growth. My expertise lies in copywriting, content creation, and branding, crafting messages and visuals that don’t just resonate—they convert.I specialize in:Copywriting That Converts: Crafting persuasive, on-brand messaging that turns browsers into buyers and inspires action.Captivating Content Creation: Producing scroll-stopping user-generated content (UGC) that fosters authentic connections and keeps your audience coming back for more.Branding That Sticks: Building memorable, emotionally-driven brand identities that captivate audiences and transform casual fans into loyal advocates.Results-Driven Digital Marketing: Designing and executing data-backed strategies that maximize ROI, drive traffic, and skyrocket sales.Let’s connect to turn your vision into a story that sells and a brand that thrives!
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Founder, Director Of Operations, & Marketing Manager, Dollfaced By Darby, Llc | Jan 2020 – PresentDollfacedbydarby, Llc Jan 2020 - PresentCore Focus ➡️ In this role, I direct all aspects of the business including financial administration, client relationship management, marketing, and regulatory compliance. I also maintain expansive knowledge regarding the latest industry practices and trends regarding spray tans, microblading, and lash extensions.HIGHLIGHTS⋮• Create social media strategies, distribute content, and engage with followers.• Generate marketing plans appointed to the target demo.• Assess processes, identify areas in need of improvement, and introduce solutions to augment the customer experience.• Connect with other beauty business and plan ways to achieve shared success via social media marketing.• Employ interpersonal skills to expand client loyalty and drive growth.
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Associate Marketing ManagerGalt Pharmaceuticals Nov 2022 - Jun 2024Atlanta, Ga, UsAs Associate Marketing Manager at Galt Pharmaceuticals, I managed the social media presence for both Galt Pharmaceuticals and Galt Phranchise Systems, created content calendars, and developed digital and physical marketing materials for field reps. I also launched the Galt RX blog to enhance the company’s digital footprint and played a key role in launching the eDetailing app. Collaborating with cross-functional teams, I worked with vendors to meet deadlines and assisted in training corporate staff and franchisees to ensure seamless operations and consistent brand messaging. -
Executive Assistant, Ty J Young Wealth Management | May 2019 – Mar 2021Ty J. Young Inc. Wealth Management May 2019 - Mar 2021Atlanta, Georgia, UsCore Focus ➡️ In this position, I delivered exemplary administrative and clerical support to the Chief Operating Officer amid a fast-paced environment while offering exceptional service to high-end clients. I arranged schedules, crafted correspondence, and provided operational support to the sales team. I also planned meetings, coordinated events, and catered lunch for business meetings. HIGHLIGHTS⋮• Selected as the IT backup and office liaison for IT issues.• Orchestrated monthly compliance meetings while maintaining all records.• Gained insight into customer service, client relations, and new business development.• Maintained confidentiality for clients, records, and transactions. -
InternTy J. Young Inc. Wealth Management Dec 2018 - Apr 2019Atlanta, Georgia, UsAssisted different departments in basic tasks and administrative duties; Operations, New Business, Client Relations and Legal. Sat in on meetings and maintained meeting minutes / correspondence. Assisted in scheduling, filing, coordinating office lunches and a variety of other tasks.Assisted in coordinating office events and lunches.
Darby Smith Skills
Darby Smith Education Details
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Kennesaw State University2019 -
Kennesaw State UniversitySpring 2020
Frequently Asked Questions about Darby Smith
What company does Darby Smith work for?
Darby Smith works for Self-Employed
What is Darby Smith's role at the current company?
Darby Smith's current role is Digital Marketing, Copywriting, and UGC Creator.
What is Darby Smith's email address?
Darby Smith's email address is ds****@****ung.com
What schools did Darby Smith attend?
Darby Smith attended Kennesaw State University, Kennesaw State University.
What skills is Darby Smith known for?
Darby Smith has skills like Microsoft Office, Communication, Time Management, Leadership, Customer Service, Microsoft Excel, Microsoft Word, Marketing, Written Communication, Teamwork, Microsoft Powerpoint.
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