David Hudson Email & Phone Number

Portland, Maine Metropolitan Area

Birmingham, Alabama Area

• Senior level manager responsible for strategic planning, campaign development, and marketing analysis for local, regional and national clients. Core responsibilities include client onboarding, project scoping, priority.
• Work with clients as their partner (not their order-taker) to clearly define targets then architect plans to meet and measure the results while working in their brand.
• Expertise in using data metrics to determine future customer-behavior.
• Expertise in waterfall-method for marketing projects and Agile-method in software projects.
• Prepare and execute quarterly presentations to company owner/partners representing quarterly client goals and status, planned vs actual hours, next quarter goals, and possible areas for expansion to bring solutions.
• Represented clients from national banks to regional credit unions to national home improvement providers. Responsible for $1.3 million in annual revenue.

• I spent 10 years working for myself, the hardest boss I have ever had. In that time I was able to help many marketing departments accomplish a myriad of goals and projects; from web design to print to corporate.
• Responsible for strategic and tactical issues for product and service promotions.
• Partner with clients through brand management for projects that includes conceptualizing, design, copywriting, art direction and delivery.
• Authored and managed a complete marketing campaign for a leading working capital provider that doubled their market share in 3 years, increasing loan funding from $500 million in 2005 to over $1 billion in 2008.

Baton Rouge, Louisiana Area

I was responsible for managing our largest national account, Bank One and Banc One Insurance Group. I was the point of contact between the client and internal resources (copy and create) and external resources (print and fulfillment).

Baton Rouge, Louisiana, United States

• Managed all communication, strategic planning, product development and project management for the firm’s national clients.
• Developed and implemented the strategic planning process for use by the agency (e.g. creative, advertising, packaging, product development, media, merchandising, etc.) to direct work schedules and increase efficiency.
• Developed profit and loss reports to better manage resources and improve bottom line.