Denyse Hermanson Email & Phone Number

Cincinnati, Ohio, United States

Cincinnati Area, KY

Account Development for merchandising solutions, space planning, new store support and custom in-store solutions for retail customers including: Corporate chains, thrift shops, cruiselines, C-stores, salons, museums, military commissaries, sporting arenas, university bookstores, resorts, hotels and fitness boutiques. Account Development Manager, Food.

Cincinnati OH

Design holistic 360° brand experiences including competitive category audits, brand strategy, packaging, print, advertising, in-store-retail and digital. Collaborate on photo strategy, sourcing, facilitation and production.New Business Director - OMS Commercial Photography2015-2016Transformed top priority corporate client's studio business to increased.

Cincinnati Area, KY

• GLOBAL DESIGN MANAGER, PET CARE l 2012 – 2015 Business acquired by Mars, Inc. 2015
• Captained consumer-centered design thinking and insight driven global restage and brand expansion for Iams $2.8-billion brand, including architecture simplification, visual/verbal identities and in-store presence.
• Led the brand vision, packaging and go-to-market design for North America Iamsand Eukanuba Pet Care brands. Partnered on all quantitative and qualitative consumer research and creation of category inspirational design.
• Managed internal design team and external agency design and production teams.SHOPPER BASED DESIGN MANAGER, RETAIL INNOVATION l 2006 - 2008
• Led design and budget of $3 MM Total Shopping Journey lab at Beckett Ridge Innovation Center. A customizable retail space centered around shopper behavior, trip drivers, targeted messaging and highlighted insight.

• Provided leadership across the organization in developing, leading and presenting customer sessions in Total Shopping Journey Lab including leading 5-6 selling sessions per month.
• Partnered with Shopper Based agency to develop test market displays, leading to national launch.

Gillette- Boston

• Managed 10-15 person staff of designers including recruiting, hiring, talent reviews.
• Design lead on new product innovation launches for Oral Care, Braun and Gillette brands. Researched product, packaging and display trends to initiate disruptive devices for in-store merchandising. Managed all projects.

Boston, MA

• Served as design lead for clients including: ⎫ Parker Brothers⎫ Bauer Hockey ⎫ Ocean Spray⎫ Blue Cross Blue Shield⎫ Swix Sport⎫ Wendy’s⎫ Hasbro Games⎫ Etonic Golf⎫ Candela⎫ VeryFine Juice⎫ Veritas⎫ Authoria⎫ PartyLite⎫.