Daniel Delgado Roybal Email & Phone Number

San Francisco, CA, US

San Francisco, California, United States

San Francisco, California, United States

US & Canada Safety Operations

Monterrey

• Designed COVID response strategy, inclusive of financial projections, which resulted in zero headcount reduction and employee incentives that drove revenue growth comp'ed to the previous period
• Created new sales team incentive structure, inclusive of weekly financial performance dashboard and scorecard with corresponding incentive program; budget goals exceeded by 10%
• Designed and implemented the agile marketing roadmap to scale the team’s operations enhancing cross-functional collaboration, business and customer imperatives, and real-time visibility of task progress; Revenue.

Boston, Massachusetts, United States

Ciitizen is focused on providing patients with a platform to frictionlessly collect, manage and share their health data in a computable format with whomever they want to drive treatment options, research and medical advancement. With an initial focus on cancer, a patient can use their Ciitizen profile to open up new options such as clinical trial matching.

Cambridge, Massachusetts

• Created data-driven strategic recommendations to operationalize best-in-class SEM practices (Google) by identifying value separation and impactful UX in order to drive lead generation
• Incubated MyWealth Advising, a FinTech startup serving to connect financial advisors with a personalized list of high-intent investors. Generated an annual run rate of $0.5M dollars in revenue through digital marketing
• Researched various potential markets to assess the viability of launching a lead-generating startup and presented the results through detailed business plans and executive presentations to the CEO and VP of Venture.
• Spearheaded cross-functional team to prioritize goals to launch personalized, lead generating websites in the home services industry; managed dashboards with key business metrics

Greater Seattle Area

• Analyzed subscription behavior and trends of cancelled customers to launch optimally targeted promotions through data mining analysis in order to drive higher reactivations while minimizing marketing costs
• Created financial models to better understand the impact on customer acquisition and cost savings of a strategic partnership with a leading radio network

Mexico City Area, Mexico

• Led a cross-functional team to design and implement the strategy to develop the local value chain and foster direct investment in the oil & gas sector, working closely with multinational corporations
• Established the methodology to measure and benchmark for domestic content in the Oil & Gas Sector in order to ensure local economic health through job development

Mexico City Area, Mexico

• Project manager responsible of the strategy and implementation of 26 simultaneous industrial agendas by working alongside industry leaders, high-level government officials, and strategy consultant
• Evaluated the economic growth and market impact of 140% increase in annual budget of the national program to develop the software industry, from $50M to $120M

• Briefed the Head of Economic Research and directive staff on a daily basis, with the overview of international markets and the Mexican economy