Campaign DevelopmentPaid/Organic Social MarketingExperiential MarketingClient ManagementDigital Marketing SalesSales Pipeline StrategyUpsell StrategyCold/Warm Lead GenerationBudget ManagementWeb Design & Management - WordPressAdobe Creative Suite - Photoshop, Illustrator, Premiere Pro, AuditionOffice Suite - Microsoft Office & iWorkPPC - Google AdwordsWeb Analytics - Google AnalyticsEmail Marketing - MailChimp CRM Management - Salesforce, PodioE-Commerce Systems - Shopify, Magento, Wix Design Team ManagementMarketing SalesConsultancyPR & Influencer OutreachPackaging DevelopmentAudio/Video Creation

Digital Campaign Management:Plan and execute multiplatform social media marketing campaigns in accordance with KPIsExtensive use of Facebook, Twitter, Instagram & LinkedIn advert systems Responsible for £25,000 annual advertising budget Created all types of campaign including audience building, web click & brand awarenessDeveloped strategic SEO wording & e-mail marketing campaignsPublic Relations: Coordinating with key contacts in local media to promote campaigns Built close relationships with influential bloggersContent Creation: Responsible for coordinating day to day posting of organic and paid contentGraphically designed branded content in accordance with style and tone of the clientAnalytics & Reporting: Competent use of Google Analytics, Insights & Cyfe to optimise and review campaigns Reporting to clients on campaign results and strategy Client Management:Primary contact for all assigned accounts, ranging from independents to corporationsOrganise and attend management and strategy meetings with clientsBuilt and maintained multiple positive relationships that have resulted in further business Sales:Well versed in explaining the value of Digital Marketing to prospective clientsIdentified numerous potential future clientsDesigned and created company sales pack for B2B sales drive

Radio Advertising Campaign Management:Wrote original advertising scripts for a variety of products, services and brands Recorded and mixed adverts using Adobe AuditionAdverts were aired on a commercial Canadian radio stationLiased with local media outlets to further promote campaignsSocial Media Management:Responsible for management of social media channels Created engaging and professional organic & paid contentMaintained website content and listings