Dean Ernst Email & Phone Number

Wellington, Florida, US

Essential Candy makes functional confectionery products infused with essential oils and plant botanicals to aid and support the body. All of our better-for-you candies are organic, non-GMO, gluten-free, vegan, soy-free and have no artificial flavors, colors, sweeteners, or preservatives. Through our Get One Give One mission, for every bag purchased we.

Wellington, Florida, US

Boise, Idaho, US

Retrolux provides electrical distributors, utilities, and contractors with the most comprehensive and integrated mobile product supply chain logistics and energy efficiency software. Our program helps customers to reduce product and installation costs by over 20% while streamlining utility rebate programs and providing a centralized project information.

Boise, Idaho, US

Wellington, Florida, US

• Promoted to position due to the ability to lead and inspire franchisees in a collaborative environment of accountability. Led expansion and development of franchise system in North America through training, coaching.
• Hired, trained and managed 60+ operational, manufacturing, marketing and franchisee team members
• Reduced inventory through cycle counts and negotiated $400K buy-back program with key vendors
• Developed sales strategies that enabled 30% increase in annual revenue of franchise system
• Applied lead generation campaigns using A/B testing resulting in 40% increase of webinar registrants
• Strategized with executive team on budget planning, brand development and marketing objectives that aligned with the company vision and investor goals

Wellington, Florida, US

• Promoted to lead the turnaround of Operations department due to lack of inventory controls and unproductive processes. Managed and motivated cross-functional teams in areas of marketing, distribution, manufacturing.
• Championed the rollout of SalesForce CRM collaborating with 3rd party integrator to create improved processes and structure for Sales, National Accounts and Franchise Development team
• Devised marketing automation utilizing SalesForce App Exchange to enhanced customer intelligence and tracking data analytics related to email campaigns
• Executed the development of first cloud-based connector for SalesForce CRM, NetSuite ERP and QuickBooks Accounting that eliminated the need for duplicate entry in multiple systems
• Keynote speaker on pioneering integration system at leading annual technology conference, CloudBeat
• Overhauled NetSuite ERP and Odoo MRP system with improved workflows, layouts, reports, dashboards and created sales estimate and product ordering approval process to eliminate unauthorized purchase orders

Wellington, Florida, US

• Rewarded with new position to motivate and manage sales team of 10 by establishing a culture of accountability. Implemented integrated marketing plans to facilitate growth of brand awareness with emphasis on franchise.
• Increased revenue by 30% through improved sales processes and measured goals
• Sold packages to key vendors amounting to $60K which funded related costs for annual Franchise Summit
• Phased-in Google Suite of products through entire organization to create one cohesive system of collaboration amongst teams and franchisees
• Initiated in-house financing program leading to accelerated sales closing percentage of 12%
• Directed and facilitated effective print, social media marketing and online video campaigns promoting projects, case studies and national accounts program

Wellington, Florida, US

• Generated budgets, branding and marketing collateral in support of company goals and culture. Executed strategic and tactical national and franchise development marketing campaigns utilizing social media.
• Established national brand recognition as industry authority; trademarked “Your LED Lighting Experts”
• Ensured inclusion on Inc. Magazine 5000 Fastest Growing Privately Held Companies 4 successive years; Entrepreneur Magazine Franchise 500 and Category Creator featured article
• Co-developed iOS App to generate energy savings ROI calculations and client proposals
• Launched and managed company social media messaging on multiple networks including Facebook (25+ Pages), Twitter (9000+ Followers / 93% Influencer), LinkedIn (2400+ Followers), YouTube (174K+ views) and Blogging (80+.
• Constructed WordPress websites, lead generation landing pages, initiated focused PPC keyword campaigns and targeted webinar presentations to further gain market share

Miami, Florida, US

• Developed marketing plan to establish company as industry leader. Managed financial planning to ensure projects are on track, on target and within budgets. Used of data analytics to aid in decision making and direction.
• Created new company messaging and branding including new logo
• Implemented new social media branding and marketing plan leading to higher customer acquisition and increased profitability
• Facilitated with web developers to execute highly successful new customer-facing products while driving engagement with key clients and vendors
• Identified key go-to market strategies and developed tactical programs to further position company as market leader
• Managed all internal and external communications including writing industry blog articles

• Toured guests and presented vacation and timeshare packages
• Worked opportunities and closed deals with guests
• Obtained 52% sales close ratio

• Founded and created the music industry's standard for secure digital delivery service for record labels to radio stations and other industry professionals
• Saved record companies an estimated $50 million annually in CD production and shipping costs.
• Collaborated in capital raise of $2.6 million
• Led sales team of 8 and implemented policies and procedures for operations of the Company
• Negotiated world-wide deals and contracts with industry's largest music companies including Universal Music, Sony BMG, EMI Music Group and Warner Music

• Founded Canada's leading music supply company, sister company of Promo Only USA.
• 14 monthly music formats available on CD and DVD.
• Provided leadership for team of 12.
• Created industry's first weekly new music series for commercial radio stations.
• Wrote and negotiated contracts with world's largest music companies.
• Started first digital delivery service for disc jockeys.