Strategic direction, alignment and execution of Employee Value Proposition (EVP) workstreamsand creating meaningful benefits programs that will promote Amway’s Health and Wellness initiatives. Amplify employee experiences that intersect with h&w initiatives.

• Created and executed health and wellness strategy and roadmap for 140 corporate retail banners and 1200 independent retailers to promote better-for-you products and provide customers with the tools and resources to live a healthier life.• Implemented blood pressure screenings and education in retail store pharmacies in conjunction with the American Heart Association.• Fostered strategic partnerships with healthcare incentive systems, non-profits, university athletics and corporate pharmacy programs resulting in acquisition of $70k in grant funds.• Executed digital and in-store marketing campaigns, leading to 3-time award from the FMI Foundation, 20-40% increase in participating UPCs and CEO support.• Created and sold strategic packages including a digital marketing package for independents and Dietitian Pick program for CPG vendor sponsors resulting in 20% contribution to vendor-sponsored revenue. • Developed and executed hospital and store wellness fairs and culinary events. Realized 20% increase in produce sales at the first-ever store wellness fair.• Conducted and leveraged research analytics (including surveys, Dunnhumby, and PowerBI) to improve customer insight, ESG reporting, and enhance marketing strategies. • Organized and launched dietitian-led virtual health classes for retail stores.• Implemented nutrition messaging on corporate wellness platform.• Collaborated with cross-functional teams (merchandising, ecommerce, IT, legal) and external partners to optimize product nutrition attribute labeling accuracy and discoverability for ecommerce and retail stores. • Acted as a health media spokesperson with over 20 placements on local news stations, in addition to appearances on podcasts, videos, and print.• Managed program budgets and led contract negotiations with vendors.

• Developed and oversaw policies and procedures for Eating Disorder Program support meals, nutrition education and meal plans.• Provided psychoeducation and nutrition counseling to eating disorder patients and families utilizing CBT, DBT, and motivational interviewing therapeutic strategies.• Assisted in hiring, training and overseeing a team of part-time dietitians and dietetic interns.• Monitored and provided guidance to food service operations on therapeutic diets, allergies, protocols, menu design, food/supplement sourcing and quality standards.

• Designed and conducted presentations on heart healthy nutrition and therapeutic lifestyle changes to cardio-pulmonary rehabilitation patients. • Conducted quality assurance assessments on foodservice and Dining-On-Call diet orders, providing advice and trainings based on results.• Conducted nutrition screens and implemented appropriate nutrition interventions including: supplementation, enteral feeding formulas, diet education, meal ordering assistance, or diet change.• Coordinated meal orders within high-risk patients’ dietary restrictions.

• Coordinated sports nutrition programs for Division I student-athletes by collaborating with strength coaches, dietitians, campus catering, and sports nutrition students• Created a cost and product analysis proposal to obtain funds for a fuel station to provide student-athletes with food before, during, and after workouts• Communicated with vendors/distributors and attended vendor food representative meetings to determine nutritionally adequate and cost-effective products to provide student-athletes • Provided one-on-one counseling to athletes, which included body composition measurements, supplement evaluations and recommendations, and meal plan development• Performed nutritional analyses of athletes’ diets using a nutritional analysis software program• Redesigned the football breakfast menu in collaboration with football operations and campus catering • Developed and provided individual counseling, team presentations, and educational activities to student-athletes • Developed individualized restaurant menus for away games and provided game-day nutrition recommendations