Deanna Schultz (Reyes-Ramirez) Email & Phone Number

Frisco, Tx, Us

Dallas-Fort Worth Metroplex

Houston, Texas, United States

Collaborated with leadership team in order to develop a strategic multi-platform system to disseminate content.

Houston, Texas, United States

Atlanta, Georgia, United States

Responsible for:Generating, pitching, and executing enterprise stories for broadcast and digital platforms (English and Spanish)Producing live segments in the field for weather events or related featuresIn the field: production from concept to broadcast, working closely with managers, producers, correspondent, and production staffIn the field: Making calls and coordinating newsgathering operationsPlanned and short notice travel for breaking newsCollaborating with content director, editors, photojournalists, to create compelling packages for broadcast2022 coverage highlights include Hurricane Ian, California Megadrought 3-part series; Dallas, Texas dangerous heat; Texas drought impacts the Comal Springs; Texas Hill Country peach farmers impacted by drought; tornado in Jackson, MS; Hurricane Hunters/NOAA Tour in D.C. & NYC; Changing climates impacting hurricanes 2022 Story PKG highlights:Megadrought: Mendocino Neighbors Helping Neighborshttps://www.youtube.com/watch?v=iQIrSoBrFYQ&t=24sMegadrought: Reestablishing Stratford https://www.youtube.com/watch?v=5eyz2bM3Q9o&t=27sMegadrought: Okieville Project Bridging Communities https://www.youtube.com/watch?v=LwZcDkzRJKI&t=23sProtecting Puerto Rico: Coastal Erosionhttps://youtu.be/4qTD36ufRuMProtecting Puerto Rico: Climate Resilient homes https://www.youtube.com/watch?v=CR3rmlvODtI&t=2sTexas Hill Country Peach Farm Drought Impacts https://www.youtube.com/watch?v=79pgRSA19rM&t=37s

San Diego, California, United States

Responsible for producing content before, during and after weather events and related features -- includes live shot producing as well as gathering other content for on-air, online, and other digital products

Denver, Colorado, United States

Create and develop content Book and conduct interviewsGather reportable editorial information for breaking news and on going stories Handle the coordination of logistics with breaking news crews and information flow

DOCUMENTARY FILMMAKER 2019 - 2021Director | Producer of Yoga Therapy for Life (Feature Doc)*Silver Remi Award: 54th WorldFest Houston*Exceptional Merit: Viewer Impact - Content/Message Delivery, Docs Without Borders Film Festival (DWBFF) 2021*Exceptional Merit: Original Score, Docs Without Borders Film Festival (DWBFF) 2021*Official Selections in: Malibu Int'l Film Festival (MFF) 2021 AND Rishikesh Int'l Film Festival 2021Director | Producer of Just Being There (Doc Short)*Excellence: Social Issues, Docs Without Borders Film Festival (DWBFF)*Excellence: Original Score, Docs Without Borders Film Festival (DWBFF)*Finalist, The Lonely Wolf: London Int'l Film Festival 2021*Best Director Award Finalists, Oregon Documentary Film Festival 2021 *Honorable Mention for Inspirational Film, Los Angeles Film Awards 2020, Los Angeles, CA*Official Selection, Justice Film Festival 2020, New YorkDirector | Producer of Un Nuevo Capítulo / A New Chapter (BILINGUAL Doc Short)*Best Micro Film Award Finalists, Oregon Documentary Film Festival Winter 2021 *Audience Award for Best Short Documentary, Silicon Beach Film Festival 2020, Los Angeles, CA*The Captain’s Award (Best Director) Documentary Short, Prison City Film Festival 2020, Huntsville, TX*The Sergeants Award (Best Production- Documentary Short) Sound Mixing, Prison City Film Festival 2020, Huntsville, TX*Semi-Finalist, Best Documentary Short, Changing Face Int'l Film Festival, Sydney, NSW, Australia*Semifinalist, Best Indie Short, 2020 Indie Short Fest, Los Angeles Int'l Film Festival, Los Angeles, CA*Award of Recognition: Latin / Hispanic, Best Shorts Competition, Dec. 2019, La Jolla, CA *Award of Recognition: Liberation / Social Justice / Protest, Best Shorts Competition, Dec. 2019, La Jolla, CA*Official Selection: 27th Virtual San Diego Latino Film Festival - 2020*Official Selection: NYC Last Shot Film Festival 2020, Astoria, Queens*Official Selection: Central Florida ShortNight - Orlando, FL - 2020

Houston, Texas

Responsible for creating and developing content / booking interviews in SPANISH Handled the coordination of logistics with breaking news crews and information flow Directed teams in the field with logistical and editorial needs

Los Angeles

Field-produced MundoFOX's Network News SPANISH-LANGUAGE coverage of the resignation of Pope Benedict XVI and the election of Pope Francis from Rome, Italy… this coverage titled “Dios Mio! ¿Ahora Quien Manda?” ”My God! Now Who’s In Charge?” won a 56th SoCal Journalism Award in 2014Responsible for creating and developing content / booking interviews in Spanish Planned, lead, and supervised day-to-day news coverage, news editorial meetings, major events, sweeps and breaking news…. including news and freelance crews (U.S & Internationally)Managed assignment desk budget to effectively and efficiently support daily news gathering

Orlando, Florida Area

Oversaw producers and newscast decisions on story lineup, video/audio elements, graphics and timing to construct a showApproved scripts across multiple platforms Created, developed, managed and produced content for special projects in ENGLISH

Houston, Texas Area

Created, developed, managed BILINGUAL content (English & Spanish)Assisted in the creation of www.saludfamilia.com Assisted in development of program goals and objectives Developed, compiled and wrote communications and BILINGUAL promotional literature for distribution such as newsletters, brochures or flyers Coordinated process from development through printing and distribution Coordinated activities and functions of the Latino Children’s Program to ensure that goals and objectives specified for the program were accomplished in accordance with established priorities, time limitations, funding limitations or other specifications Prepared periodic reports, records on program activities, progress, status or other special reports for management or outside agencies.

Houston, Texas Area

Oversaw the revamping the Cord Blood Bank Newsletter and BILINGUAL Brochures (English, Spanish) Assisted in increasing number of expectant mothers donating cord blood to M. D. Anderson’s Cord Blood Bank from July 2007 through April 2008 through public awareness campaign specifically targeting Hispanic expectant mothers Decreased the refusal rate of expectant mothers delivering at Ben Taub General Hospital from 30% in July 2007 to 13% December 2007 through public BILINGUAL (Spanish & English) awareness campaigns Coordinated media coverage to increase public awareness on Cord Blood DonationOversaw the production of the Cord Blood Bank SPANISH-LANGUAGE video about Cord Blood Donation

Houston, Texas Area

Oversaw all aspects of content creation in SPANISH….. under my leadership as News Director from 2003 - 2005, KXLN-TV for the first time ever won several Emmys for the following categories: “Specialty Assignment Report”, “Specialty Assignment Reporter” and “Outstanding Documentary Program.” In addition, KXLN was the only winning entry in the city of Houston to have received the National Association of Hispanic Journalists’ 2004 Journalism Award in the “Breaking News” category. These are just a few of many examples.The News Department grew in professional staff under my leadership including hiring personnel for the launch of the first Spanish-language Consumer Unit in the market called EN SU DEFENSA which garnered numerous awards Hired as an assignment editor in 1997 and worked my way up to News Director over an eight year time span