We have built USI into a leading national middle market broker with close to $2 billion in revenue, and have uniquely invested in tools and resources to aid our associates in their success. What makes us different is our environment. USI has more than 6,000 dedicated and innovative professionals in 140 offices across the United States, all with their own success stories. Our associates all have one thing in common - the USI team- Engage in the recruitment and placement of Middle Market Insurance Sales Professionals within Employee Benefit and Property & Casualty practices in the MidSouth Region - which includes Georgia and the Carolinas.- Responsible for the full life cycle recruitment in the MidSouth region including sourcing, screening, interviewing, negotiating and closing candidates. - Work with executive leadership and hiring managers to develop and execute a talent acquisition strategy designed to create a strategic, diverse pipeline of talent.

Over ten year’s experience in senior and executive management positions. Expertise in recruiting and sourcing strategies; full life cycle of recruiting; campus recruiting and events; marketing companies and brands for optimum results.• Cultivate top talent by managing the sourcing, recruiting & screening activities. Consult with hiring managers on open requisitions and salary expectations. • Successfully recruited and filled multiple hard-to-fill positions within 30 days of hire.• Perform the full lifecycle recruitment process for entry, mid and senior level hires. Collaborate with hiring managers and team members to ensure an excellent candidate experience.• Search and source for candidates across multiple channels using internet searches, direct sourcing, networking, social media, internal referrals, etc• Sourced and filled positions for the following divisions/departments: Marketing, Digital, Internal & External Sales, Business Development, IT, HR, Creative/Graphic Design, Packaging Design, Communications, Engineering, Crime Analysts, Product Management.• Consult with clients & management team on recommended starting salaries and offer package details. Successfully negotiated offers and employment packages with candidates.• Developed the framework & positioning for employer branding and messaging for job boards & company website.

Developed and executed brand, product and channel marketing for B2B customers within the blank apparel industry.• Employer/Product Brand Launch: Led marketing team in the strategy and execution of the company’s premiere national rebranding and re-launch via an integrated, multi-channel campaign. • Marketing Content: Wrote and developed marketing collateral and messaging, including articles and press releases.• Vendor Management: Led agency and vendors in marketing strategy, development and tradeshow management.• Budget Development/Management: Managed marketing budget for all marketing and tradeshow initiatives.• Talent Acquisition Leadership: Spearheaded the sourcing, screening, interviewing and hiring process for Marketing Coordinator/Graphic Designer. • Talent Acquisition Sourcing: Developed job description and identified sourcing strategies.• Talent Acquisition: Reviewed resumes and conducted phones screens of top candidates• Talent Acquisition Consulting: Coached marketing team members on the interview process, developed interview questionnaires for each team member, along with rating scale and criteria, and conducted in-person interviews with top 4 candidates.• Talent Acquisition: Debriefed with team and selected candidate for hire.• Onboarding: Devised a 2-week onboarding plan in which new hire would cross train with each department via rotations.

• Pro Marketing/Digital Marketing: Generated sales and drove traffic/downloads by developing strategies and tactics via integrated marketing campaigns for digital and product launches such as Pro Loyalty programs and the premiere Pro Mobile App. Campaigns consist of CRM, digital, SEO, in-store merchandising, Social and PR. Responsible for marketing to the Pro consumer.

Companies include addONE Marketing Solutions, Venadar LLC, Digital Scientists, Halyard Partners LLC, The Home Depot, Big Red Rooster, Parker Blake Consulting, Applebee’s, Ciba Vision.• Corporate Recruiting: Successfully sourced, prescreened and selected top candidates for interviewing with Fortune 500 Companies.• Agency Recruiting: Assisted staffing agencies in sourcing, screening and placing candidates via social networking sites.• Shopper Marketing: Led a team of people in visual merchandising project management and the strategic development and improvement of the shopper experience at The Home Depot. • New Business Development: Successfully introduced companies to new digital marketing analytics products and services, including mobile and tablet commerce, for dramatic business results.

Utilized consumer insights and fact-based research to partner with customers in identifying strategic business solutions that created a win-win outcome for both businesses. Strategically and tactically established B2C, integrated marketing campaigns for national customers in the Value, Mass Merchandise and Military retail channels. Collaborated with Brand teams on planning and managed customer and agency relationships. Responsible for activating key sponsorship packages.• Interviewing Strategy: Trained in behavioral based interviewing strategies to include class certification, mock interviews and multiple panel interviews with interview candidates.• Talent Acquisition Volunteer: Volunteered to work the National Society of Hispanic MBAs job fair for Coca-Cola North America.• Retail Marketing: Generated $1 more per basket spend with shoppers by successfully launching new partnership with Dollar General, one of the largest customers within Coca-Cola’s portfolio.• Sales Management/Integrated Marketing: Generated 8% increase in beverage category sales by selling in and managing development of marketing concepts that resulted in DG/Coca-Cola Worth the Wait integrated marketing campaign which was communicated through print, radio, digital and in-store execution.• Strategic Planning Military: Devised a base wide, inside-the-gate program, leveraging all customers while winning shoppers back from key outside-the-gate competitors, through competitive analysis and insights.• Strategy Development: Created comprehensive marketing plans based on Shopper insights to capture growth opportunities by managing all technical aspects of programs including marketplace analysis, segmentation analysis, plan development and growth strategies.

Deployed the company’s marketing capabilities to grow customer businesses by delivering key insights and initiatives. Created consumer occasion-based marketing programs to maximize key need states and consumption opportunities. Designed sales tools and tradeshow materials that advanced sell in opportunities. Led account teams and 17 Sales Executives nationwide in marketing strategy, initiatives and execution.• Business Development: Brought in over $4MM in revenue and 400,000 gallons for The Coca-Cola Company through development of the marketing strategy that led to one of the biggest competitive conversions in the Region.• Marketing/Sales Management: Increased revenue by $4.9MM in a declining market for the customer by spearheading sell in, development and launch of a premiere Specialty Beverage program nationwide.• Customer Management: Conducted regular business reviews with customers to assess relationship, re-affirm strategies and steward marketing, business and personal value created by The Coca-Cola Company.• Sales Management/Consulting: Created, sold in and managed a dedicated beverage menu test that generated 11.7% decrease in tap water incidence and overall beverage increase of 6% as a result of consulting customer leadership team in Coke’s proprietary MenuSource menu analysis and innovation to optimize menu offering, design and profitability. • Marketing Communications: Pioneered new Marketing Activation Guide and sell in tools/materials and coached Sales Executives on selling proposition that resulted in program sell in that surpassed expectations by 30%. • Marketing Leadership/Strategic Planning: Conceived, developed and managed strategy for tradeshow materials for (4) yearly customer National Franchise Conventions of 1000+ participants; led 11 Sales Executives and managers on sell in of initiatives that generated over 50% leads for Specialty Beverage initiative and 60% leads for Take Out.

As Zone Marketing Manager, I deployed the company’s marketing capabilities to grow customer businesses by delivering key insights and initiatives.

Promoted from Promotions Coordinator to Promotions Manager. Responsible for developing and executing national, multi-channel and customer-specific programs grounded in business, brand, consumer and channel strategies. Managed cross-functional team members and 3rd party agencies and negotiated strategic partnerships. Customers included Red Lobster, Olive Garden, Denny’s, Perkins, Texaco, Churches and non-profits.

Evaluated and developed merchandising options and presence opportunities for Olympic venues. Managed 10 workers in the employee Olympic Product Sale program which generated $11-$16,000 in revenue per day.