Deanna Weatherly, Mba Email and Phone Number
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Experienced, down to earth professional supporting organizations serving seniors and those eligible for Medicare and/or Medicaid. Extensive sales and program leadership across multiple organizations with specific expertise in Medicare and Medicaid Products including Medicare Advantage (MA, MA-PD), PDP, Special Needs Plans (D-SNP, C-SNP), Managed Medicaid-Medicare (MMP/CMC) and Commercial Group Retiree (EGWP) sponsored programs. Exclusively served the Medicare Advantage industry with start-up health plans, regional and national payers including PacifiCare, Secure Horizons, Arta Medicare, Aetna Inc., Molina Healthcare Inc., and SCAN Health Plan. Pioneered and led multiple strategic initiatives boosting growth, membership, and retentionwith smart, visionary, focused leadership, building and inspiring and teams and leading programs creatively across the organization to meet desired company objectives. I am thoughtful, open minded, skilled at listening, adapting to and leading change, engaging key stakeholders, operating with common sense and getting things done. In 2020, I completed 18 months of treatment for breast cancer and now grateful to be healthy and eager to give back where I can make the greatest impact to individuals, their families and the organizations serving them. Open to local (San Diego, Orange County CA) or remote opportunities advocating, representing, extending the foot print of a purpose-driven, caring organization. Best Contact: deannaweatherly@mac.com ★..."Deanna is a strong leader, sets clear vision and goals and holds staff and herself accountable for results. She is a professional in all aspects and remains calm under pressure. Deanna is a strong team motivator, always kind, confident and positive as she lead's teams toward success. She would be an asset to any organization and I highly recommend her...Douglas Cassavar - Colleague, Program Management ★ ..."Deanna is a seasoned marketing professional with contemporary ideas keenly focused on growing top line revenue. Her enthusiasm and dedication are exemplary for today's changing healthcare environment." ...Susan Klarner — VP, New Business Contracting & Network Development★ ..."Deanna is a sales and marketing pro who brings new thinking to every business challenge. She has an incredible gift of making everyone on her team feel valued, and she’s able to marshal company resources to make things happen." Mark Wilkins, — Partner, Strategic Marketing
Central California Alliance For Health
View- Website:
- ccah-alliance.org
- Employees:
- 547
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Medicare Sales LeaderCentral California Alliance For HealthLos Angeles, Ca, Us -
Healthcare Management - Medicare, Medicaid, Duals Health Plan ConsultingTcwglobal (Formerly Targetcw) Dec 2022 - PresentSan Diego, Ca, UsContractor with Kaiser Permanente providing program management, regulatory implementation, and consulting services supporting EAE Duals county expansion in CA, Medicaid and Medicare Continuity of Care, CA DHCS Cal AIM initiatives. -
Covid Operations Program LeaderAm Llc Aug 2021 - May 2022Leesburg, Virginia, UsCovid Screening/Prevention Program Leader for SFUSD, all students, family and staff. Work involved on-site health liaisons at all SFUSD school sites, call center hub with Covid Specialists, district-wide implementation of Covid protocols and communications, Covid testing, screening, return to school support and process. -
Covid Operations Program LeaderTht Health Jun 2020 - Dec 2020Las Vegas, Nevada, UsProgram Manager for a state-wide COVID-19 Initiative funded by the Federal Cares Act and developed by THT to minimize the spread of COVID-19 utilizing screening, testing and mobile health app services across participating school districts throughout the state. -
Health And Well-BeingCareer Break Jan 2018 - Jun 2020Full treatment and recovery from unexpected and life-threatening cancer diagnosis. Medical Care provided by Prospect Medical, in coordination with county health plan provider, CalOptima. I will be forever grateful for the life-saving care received from these organizations and the opportunity to be a patient inside our county system that supported me throughout the duration of my illness. Not once, did I need to navigate or escalate my needs - I was completely taken care of from the onset, through the pandemic and my return to work in June 2020.
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Avp, Medicare Product Sales And Operations (Mapd, D-Snp, Mmp- Cmc)Molina Healthcare 2015 - 2017Long Beach, California, UsServed in sales leadership role executing national innovative growth strategies across all sales distribution channels for Medicare and Medicaid product lines (D-SNP, MAPD and MMP (CMC)) in line with company goals. Collaborate with key stakeholders to integrate profitable sales initiatives managing 8 unit managers/directors, and 100+ staff focused on creating results-driven performance, membership, and revenue. Spearheaded strategic direction, vision, planning and delivery for health plan new membership growth by market and product. Developed department budgets, sales incentive and compensation schedules, CRM system roll-out and management (Salesforce.com). Oversaw broker distribution channel contracting and services, inbound and outbound call center product sales, CMS product training and materials oversight (e-kits), value proposition, sales forecasting by product, regulatory adherence and reporting (CMS). BUSINESS IMPACT} Developed, delivered, and exceeded annual Medicare Product new membership objectives of 17,000+ new members through strategic and tactical state and regional sales planning across all sales distribution channels including Broker, Employed Field, Call Center, On-line} Put forth market strategies to convert age-ins (64+), existing eligible Medicaid/Medicare membership; MMP/CMC facilitated enrollment w/ state enrollment broker, leveraging sales force to assist; Achieved first-time record-level sales results of 120%, boosted call conversion to sales opportunities monthly as well as provided leads to other channels exceeding company goals against KPI metrics. } Affected consistent passing of all Federal and State Regulatory (CMS), requirements and audits against agent certification, commission payout, call center services, marketing submissions (EOC, etc.) adhered to all required annual CMS Calendar filings, reports and CMS data submissions. -
Vice President, Medicare Product Sales OperationsScan Health Plan 2012 - 2014Long Beach, California , UsServes in key leadership role executing innovative growth strategies across all sales distribution channels for Medicare plans in line with company goals. Collaborates with key stakeholders to integrate profitable sales initiatives managing multi-million budget, 3 Costs Centers, 6 departments, 5 unit managers/directors, and 75+ staff focused on creating results-driven performance, membership, and revenue. Sets up sales strategy formulation and delivery for record-level new membership, budget creation and management, commission schedule oversight, payment methodology and administration, CRM system roll-out and management, new/annual broker channel on-boarding, broker and internal sales support services hotline, sales call center operations and management, sales and marketing CRM system management.BUSINESS IMPACT➤ Developed, delivered, and executed annual sales plan impacting 15% increase in membership through strategic and tactical regional and sales channel (employed, broker, online, call center) planning. ➤ Formalized addition of broker distribution channel to company sales model by successfully on-boarding 4,000+ broker partners in accordance with Legal, Compliance, and Finance departments’ standards and requirements. To see additional Business Impact accomplishments, please contact me via email. -
Corporate Director, Medicare Marketing (Mapd/Dsnp) — "Industry Keynote Speaker"Molina Healthcare 2010 - 2012Long Beach, California, UsUtilized marketing analytics to devise cost-effective marketing plans and advertisement strategies to increase effectiveness and maximize ROI under multi-million budget for 30,000+ Medicare members and 22 plans in 8 states within 60+ service areas. Served in key role as executive liaison and Medicare SME for company presidents and sales leaders, managed in-house/internal team, and several independent advertising staff. Established tactical marketing plans and advertising budgets by state collaborating with cross-functional teams focused on generating new member leads, minimizing disenrollment and increasing revenue. Oversaw creative development of compliant CMS marketing materials under budget while meeting regulatory guidelines as well as led 2 government-driven member satisfaction initiatives. ➤ Rapidly affected $2M quarterly ROI implementing viable marketing campaigns and met company goal of maintaining 10% sales with company paid leads within quarterly/annual budgets. ➤ Saved company $1.5M by prioritizing material cost and continued to produce current/updated branded materials for product launches as well as created 100+ new marketing pieces under budget and compliance increasing new sales.To see additional Business Impact accomplishments, please contact me via email. -
Regional Vice President, Medicare Advantage Group Retiree SalesAetna 2008 - 2010Hartford, Connecticut, UsRapidly created and trained 7-member account team to skillfully assist employers to identify and resolve issues focused on retaining Aetna’s existing 100+ accounts as well as captured new business. Delivered new and innovative business development solutions through supporting team to Aetna Retiree Solutions plans across 10 Western states and 4 employer segments. ➤ Assisted team with expertly planned delivery of out-of-the-box client presentation procuring highly sought-after multi-million dollar annualized national account tripling membership. ➤ Significantly improved overall membership revenue by 128% and renewed 98% of existing business designing innovative, tailor-made plans and solutions to fit rapidly changing needs.To see additional Business Impact accomplishments, please contact me via email. -
Director, Medicare Product Sales & Marketing - Start-UpArta Medicare Plan — Western Medical Management 2007 - 2008Hired to build compliant sales and marketing departments from ground up directing, training, and managing workforce of 15+ staff, 20+ external agents, and advertising team utilizing $2M budget. Accountable for development, formation, and roll-out of sound strategic private Medicare sales campaigns across SoCal market, and launched niche marketing program resulting in capture of competitor membership. ➤ In 6 month period, formulated platform infrastructure to extend growth of health plan as well as proactively grew revenue to $6.4M within 12 month period and replaced 100% of lost membership.➤ Re-built company’s CMS standing as compliant through thorough staff/agent training and preparation of CMS compliant marketing materials. To see additional Business Impact accomplishments, please contact me via email.
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Director Of Marketing Communications & Business DevelopmentCommunity Dental Services 2005 - 2007Charged to lead team of 10 sales and marketing staff for 63 company-owned dental offices in CA, TX and NV within $1M budget. Launched new dental products and services, updated company image, as well as sales and marketing branding tools to retain and attract business. ➤ Entire modernization of front/back offices by introducing up-to-date branded sales and marketing materials as well as utilized new exterior signage to attract business traffic and established customer service excellence. ➤ Created and implemented customer-centric training to include programs to retain as well as procure new business through launch of strategic advertising campaigns. To see additional Business Impact accomplishments, please contact me via email.
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Senior Project Manager - MedicareMsquared Consulting 2001 - 2004Provided long-term senior level project management consulting.
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Promoted To Corporate Director Commercial Group Retiree - Medicare ProductsPacificare Health Systems 1997 - 1999UsTurned around multimillion-dollar division consisting of 77K members and 150+ Employer clients. Keynote speaker at industry conferences. Successfully leveraged, integrated and established best practices corporate-wide.Founder and creator of Secure Horizons Ambassador Program - marketplace leading member advocacy program. Awarded "President's Circle Member" . . .Deanna Weatherly, Director Sales Development and Operations with Secure Horizons, doesn't know the meaning of the word "can't". She does, however, know the meaning of "caring". Her co-workers are liberal with their praise of this award-winner. "Deanna could easily be the company 'poster child' because she truly exemplifies each and every value. It is a privilege to work for and have a friend like Deanna. She is kind, fair, supportive and selfless. Due to Deanna's insistence on quality, the people who work for and with her automatically give 110 percent to any project they undertake. "We all know a team is only as good as it's coach, and our department is lucky to have Deanna leading the way". Deanna has been with company for 10 year. "Those who know me know I genuinely care for the people we serve, for the staff and our products." she says. "I have a positive attitude, and I am a hard worker. I'm honored to be recognized with this award". -
Corporate Director Of Medicare Sales OperationsPacificare Health Systems 1987 - 1997UsInstrumental in building sales and marketing platform that led to the rapid growth and expansion of the nation's largest Medicare HMO - Secure Horizons. -
Guest Relations Tour GuideThe Walt Disney Company 1980 - 1985Burbank, Ca, UsGained world-class customer service skills still relevant for today's marketplace.
Deanna Weatherly, Mba Skills
Deanna Weatherly, Mba Education Details
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Pepperdine UniversityMarketing -
California State University, FullertonPublic Speaking
Frequently Asked Questions about Deanna Weatherly, Mba
What company does Deanna Weatherly, Mba work for?
Deanna Weatherly, Mba works for Central California Alliance For Health
What is Deanna Weatherly, Mba's role at the current company?
Deanna Weatherly, Mba's current role is Medicare Sales Leader.
What is Deanna Weatherly, Mba's email address?
Deanna Weatherly, Mba's email address is de****@****mac.com
What is Deanna Weatherly, Mba's direct phone number?
Deanna Weatherly, Mba's direct phone number is (800) 559*****
What schools did Deanna Weatherly, Mba attend?
Deanna Weatherly, Mba attended Pepperdine University, California State University, Fullerton.
What skills is Deanna Weatherly, Mba known for?
Deanna Weatherly, Mba has skills like Medicare, Strategy, Leadership, Healthcare, Medicaid, Strategic Planning, Business Development, Marketing, Hmo, Management, Marketing Strategy, Sales Operations.
Who are Deanna Weatherly, Mba's colleagues?
Deanna Weatherly, Mba's colleagues are David Davison, Roberta Magallanez, Phillip Sowden, Deann Chernis, Emily Reginato (Paine), Deisy Rodriguez, Acsw, Jo Pirie.
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