Deann Brown (James) Email and Phone Number
Deann Brown (James) personal email
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I have extensive experience leading the development and execution of marketing communications, social media marketing and influencer marketing strategies and plans across diverse industries. Using social media platforms to enhance consumer engagement, increase social followers and build brand communities. Fostering relationships with agencies, vendors and influencers to create integrated marketing communications and social media marketing campaigns and grassroots marketing promotions to deliver key business missions and visions.Key Skills include:Marketing * Communications * Integrated Marketing & Communication Campaigns * Marketing Strategy * Social Media Marketing * Online & Print Content Strategy * Writing * eNewsletters * eBlasts * Blogs * POP * New Product Launches * Influencer Marketing & Relationship Building * PR and SEM Strategies * LinkedIn Campaign Manager &, Facebook Business Manager Paid Ad Strategy * Vendor & Agency Management * Cross-Functional Leadership * Event Management / Trade Shows * A&P Budgets * KPI / ROI Analysis * Project Management * Training MaterialsSocial Media Platforms: Instagram, Facebook, LinkedIn, Twitter, Pinterest, Linktr.ee, Falcon.io Social Platform, Agorapulse Content Management SystemTechnologies: Microsoft Office Suite (Word, PowerPoint, Excel, Outlook), Adobe Creative Cloud (Adobe InDesign, Adobe Photoshop), Google G Suite, MailChimp, Canva, Trello, Later, Wix, PrestaShop, Yesware, Sendinblue, Stripo
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Marketing And Communications ManagerSfa Saniflo® CanadaMississauga, On, Ca
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Marketing And Communications ManagerSfa Saniflo® Canada Dec 2021 - PresentCambridge, Ontario, CaLeading marketing and brand communications for SFA Saniflo, the industry leader in innovative plumbing solutions. I am driving strategic initiatives across Canada, collaborating with Sales and HQ Marketing teams, and agencies to execute impactful campaigns.Highlights:- Overseeing brand design, social media, and website content strategies for SFA Saniflo Canada.- Building relationships with vendors and industry contacts to craft creative marketing materials.- Partnering with media agencies on PR, SEM, and paid ad strategies (i.e. Google).- Managing social media content using Agorapulse and targeted ad campaigns via Facebook Ads Manager and LinkedIn Campaign Manager.- Utilizing Adobe Creative Cloud for designing and editing marketing collateral.- Developing and managing annual marketing budgets for media, social ads, tradeshows, and events. -
Associate Brand ManagerAnb Canada 2021 - 2021Markham, Ontario, Ca -
Product Manager - Usa & CanadaStaedtler Mars Gmbh & Co. Kg 2019 - 2021Nürnberg, Bayern, DeI managed Hobby & School Creative and Art and Design products. Facilitated product definition and lifecycle of new and established product ranges. Re-launched, developed and executed social media strategies for STAEDTLER North America’s existing (Instagram, Facebook, Twitter) and new (Pinterest) social media platforms. Contributed out-of-the-box ideas, concepts strategy and social content creation for new Influencer Partnerships, Product Sampling and Home Activity Campaigns, and also increased social followers and consumer engagement levels during key timeframes (i.e. Holidays, etc). Partnered with an external media agency to launch the new FIMO leather-effect oven baked modelling clay collection into the USA; multifaceted campaign focused heavily on Influencer Partnership, Social Media and PR strategies. -
Marketing ManagerFarleyco Marketing Inc 2015 - 2019Richmond Hill, On, CaReporting to the President, I developed and executed comprehensive marketing and communications programs for over 15 international brands ($18M net sales), and utilized Nielsen, POS, and in-store competitor market research data to identify ROI on marketing activities. I managed annual A&P budgets for key brands totaling $500K+. I also managed University co-op students. -
Brand ManagerBelvedere International Inc. (Now Hain-Celestial Canada) 2012 - 2015I managed all brand marketing and communications functions for Live Clean branded health and beauty care products ($17M net sales). In collaboration with Marketing & Sales, made strategic choices to maximize innovation, consumer awareness, trial and interaction with the brand while meeting financial objectives.- I developed and implemented brand strategies consisting of product selection, pricing, promotions, social media, and merchandising vehicles. - I created content, contests and surveys for Live Clean’s Facebook page in order to build consumer relationships, reinforce new product acceptance and strengthen brand equity. - Using syndicated AC Nielsen market data and POS data, I generated conclusions about promotion effectiveness, shifts in consumer behaviour, and long term market trends.
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Channel Marketing Manager, Canada Retail (Maternity Leave Contract)Mother Parkers Tea & Coffee 2012 - 2012Mississauga, Ontario, CaDeveloped trade marketing strategies across brand portfolios in conjunction with Category Managers, backed up by implementable tactics (FSIs, demos, direct mail). Played an integral role in effectively managing agency relationships. -
Marketing ManagerElectrolux Home Care Products Canada Inc. 2010 - 2011Stockholm, SeI managed all functions related to brand promotional planning, advertising, agency work, incentive programs, trade shows, merchandising, product pricing and preparation of marketing communication materials to lead Electrolux’s floor care assortment and new product development. My product category consisted of more than 200 portable vacuums, central vacuums and accessories for leading floor care brands in North America – Eureka, Frigidaire, Honeywell, 3M™ and private label. I managed A&P budget of over $550K. Customers included: Walmart, The Brick and others. -
Assistant Marketing Manager – Sliced MeatsMaple Leaf Foods Inc. 2009 - 2010Mississauga, On, CaReporting to Marketing Managers, implemented conventional and boxed store marketing strategies for branded & private label products ($25M GP sales), helping to support key business goals. Managed annual A&P budgets up to $1M. -
Assistant Marketing Manager – Boxed Meats, Further Processed Chicken & MeatlessMaple Leaf Foods Inc. 2007 - 2009Mississauga, On, CaI executed marketing and communication strategies to maintain baseline volumes and profitability of 3 frozen product categories across 10 manufacturing facilities. My customers included: Loblaws, Walmart, Sobeys, Metro, and others.
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Marketing AssociatePulse Microsystems Ltd. 2005 - 2007Toronto, Ontario, CaI supported the Marketing Manager on all marketing communication programs for industrial and home embroidery software; software developed for B2B businesses. -
Communications SpecialistPulse Microsystems Ltd. 2001 - 2005Toronto, Ontario, CaCreated marketing collateral to build brand awareness – brochures, press releases, newsletters, web, training materials.
Deann Brown (James) Skills
Deann Brown (James) Education Details
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Wilfrid Laurier UniversityMarketing Specialization -
University Of WaterlooMinor In Human Resources
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Conestoga College
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George Brown College
Frequently Asked Questions about Deann Brown (James)
What company does Deann Brown (James) work for?
Deann Brown (James) works for Sfa Saniflo® Canada
What is Deann Brown (James)'s role at the current company?
Deann Brown (James)'s current role is Marketing and Communications Manager.
What is Deann Brown (James)'s email address?
Deann Brown (James)'s email address is de****@****ail.com
What schools did Deann Brown (James) attend?
Deann Brown (James) attended Wilfrid Laurier University, University Of Waterloo, Conestoga College, George Brown College.
What skills is Deann Brown (James) known for?
Deann Brown (James) has skills like Marketing Management, Marketing Strategy, Cross Functional Team Leadership, Consumer Products, Marketing, Management, Integrated Marketing, Advertising, Project Management, Market Analysis, Strategy, Leadership.
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