SCOPE:- Responsible for displaying more insurance quotes, faster, at a low cost- Managing relationships and integration projects with 20+ partners from contract negotiation through to post-integration supportNOTABLE WINS:- Tripled the portion of users who see 5+ quotes (22%→67%), increasing conversion by 30%- Replaced a vendor & negotiated lower rates, saving >$600k/year in operating costsKEY PRODUCTS:- Built API integrations with 4 insurance carriers, returning quotes 5x faster and increasing conversion by 9%- Co-developed a new API with a top 5 insurance carrier, which is expected to drive a 33% increase in sales

Building products that make it super simple for customers to stay insured with Jerry (a YC-backed insurtech / marketplace) for life.SCOPE: - Leader of Jerry's post-sale product management, including retention, billing, payments, APIs/microservices, direct integrations, quoting, and RPA (robotic process automation)- Responsible for setting product strategy, OKRs, product roadmap, feature discovery and delivery, specification writing and reviews, campaign management, analytics and reporting, microservices and data integrations, CRM systems, service agent workflows, etc- Managing 1-2 PMsRECENT WINS- Increased customer retention by 1200 bps over two quarters.- Increased on-time payment rate by 600bps last quarter- Reduced servicing costs by 300bps last quarter.PRODUCTS SHIPPED - Self service app to help users manage third party billing and payments- A portfolio of tools and automated communications to help customers comply with partner underwriting requests- Enhanced checkout with Google Pay, and Apple Pay via Stripe integrations - Plaid integration to manage returned payment risk- Automation of thousands of billing & policy changes each week

Growing a portfolio of 5 businesses generating over $200M in revenue for Samsung Canada, spanning Business Displays (Monitors, Signage, Hotel TV), and Branded Memory (Hard Drives, Memory Cards).- Absolute owner for category profitability and top-line revenue- Grew signage business to 59% market share (up from 40%) through introduction of entry-level models and incentive programs with key distributor & channel partners.- Own local Go-to-Market strategy, product lineup, and lifecycle management- Develop unique channel programs, vendor partnerships, and offerings to increase adoption and share- Accountable for demand planning to ensure healthy levels of inventory in channel- Mentor a team of 5 product managers

Built and drove rapid growth of Samsung's eCommerce platform in Canada. Key responsibilities included top-line sales growth, vendor & partner management, development and execution against roadmap for new eCommerce features, and day-to-day sales operations. Sales Growth● Accountable for online revenue growth; grew revenue from $10M to $150M in 3 years.● Grew eCommerce from 7th to 1st-largest channel for smartphone pre-order volume in Canada● Expanded Samsung’s online sales platform to new categories (e.g. Large Appliances) and markets (e.g. B2B stores, EPP stores)Features Shipped● Chat Support: Launched a 3rd-party partnership to add online chat support; Online chat became SECA’s leading support channel by both customer satisfaction and # of customer interactions in its first year of existence● Designed & implemented Samsung Canada’s first online trade-in and BNPL programs; programs responsible for >50% of all smartphone conversions in first 6 months.● Extended Warranty: Brought “Samsung Care” to the online shopping cart; increased attach rate of extended warranty from <1% of online sales to 7% via merchandising enhancementsVendor & Partner Management● Managed all eCommerce partnerships spanning across fulfillment, payment & fraud management, phone & chat support, extended warranty, instalment financing, and trade-in services● Led vendor contract negotiation, pricing negotiations, and QBRs● Developed business performance management strategy across sales, customer care, payment, fulfillment, etc.Business Operations & Other● Accountable for demand planning; instituted a new eCommerce forecasting rhythm, improving weekly forecast accuracy from +/-35% to +/-8%● Project managed all new initiatives, including process flow documentation, and progress reporting to key stakeholders (Retail VP, TV VP, IT Director, etc)● Lead all business systems and process training for new hires and customer service agents

● Built out sales strategy and organizational structure to increase focus on high-potential partners and customer segments, improving sales productivity with no changes to headcount● Oversaw GTM (Go-to-Market) planning for Samsung’s Memory category, including management of pricing, retail channel expansion, and marketing planning during reorganization● Increased category profit by 102% YoY by removing the lowest price SKU from retail assortment, driving “mid-tier” consumers upmarket● Category profitability improved from a loss in 2015 to $4M profit in 2016

GO-TO-MARKET STRATEGY - HEALTHCARE EQUIPMENT MANUFACTURER- Led a team of 3 analysts to redesign a client's salesforce; consolidated sales teams that sold similar products to similar customer, reducing cost of sales by 12%- Developed channel programs to target long-tail accounts, increasing sales productivity by 15%- Expanded available sales channels to ensure channel preferences of high-value customers were met, generating an additional $1M in annual profitsGO-TO-MARKET STRATEGY - PHARMA- Led a team of 2 analysts to deepen understanding of the customer buying processIdentified referral channels as a key growth opportunity worth $4MM in annual revenue- Designed and launched customer referral program, increasing market share to 11% (from 6%) - Reduced cost of sales by deploying inside sales programs to transactional customer segments, while retaining high-touch field sales for high-value customer segmentsCUSTOMER TARGETING, SEGMENTATION & MARKETING PLAN - PHARMA- Managed a team of 4 analysts to uncover key differences in customer attributes, leading to the discovery of more effective indicators of customer value- Led a client workshop to create a tailored tactical plan for prioritized customer segments to creating more impactful interactions with each segment- Devised a new account plan by concentrating sales efforts on top customer segments, resulting in $1M in incremental annual revenue without increasing the cost of sales

• Led a project to measure the impact of a new pricing model on regional customer retention and new accounts won figures to provide feedback to regional management and head office actuarial department• Improved broker engagement, leading to $250,000 in new account revenue and achieved 9% underwriting portfolio growth in 6 months• Gathered and analyzed financial information on client organizations to select and appropriately price insurance coverage and recommend risk management practices

• Recommended and implemented improvements to operational processes and IT infrastructure at a Toronto food bank, resulting in increased visibility of critical information and improved service to customers & donors• Managed key client relationships via client visits, workflow design consults, on-site training, and implementations

• Forecasted demand and coordinated distribution of all pre-production Blackberry handhelds used in corporate and carrier testing globally• Partnered with software developers and project managers design and test a new tool to facilitate forecasting and distribution of pre-production Blackberry devices

• Analyzed the usage of IT in the Healthcare market to find opportunities for marketing and sales development.• Provided promotional content and analyzed campaign metrics for an ongoing ‘webinar’. • Qualified inbound sales leads for a suite of software products; provided first-level support, customer service and completed some inbound sales via telephone.