Concept development, project management and content creation. Expertise includes video production for both narrative and brand-driven content, brand design across multiple media, large-scale graphic design for environmental graphics and projection, and website architecture and design.Key recent projects:FDR Presidential Library and Museum: Developed and produced regular virtual programming and educational materials to reach audience during pandemic shutdown, resulting in an increase in overall program reach and boosting following and interactions in all social media platforms.Family Services, Inc: Developed communications strategy to create a single organizational brand following a large merger with Hudson Valley Mental Health.
Upper Landing Park: Developed identity concept for logo, environmental graphics (wayfinding, paving stones, gates, garbage bins, informational and interpretive signage) and web presence for Poughkeepsie waterfront renewal project.VDay: Designed and produced projected graphics and video for performances by Eve Ensler. Venues: TED2010 Long Beach (I am an Emotional Creature); New Orleans Superdome and Superdome Arena (V to the Tenth); Hammerstein Ballroom (V to the Tenth NYC); Lincoln Center (Any One of Us); and the Apollo Theatre (Vaginas Vote, Chicks Rock).Internet Archive/Library of Congress: Developed web strategy for joint project and designed search engine interface for an archive of the 20th Century Internet.Morgan Stanley Capital International: Wrote and developed information design for Worldwide Guidebook for the Exchange Traded Funds division.

At a time when global competition defines the needs of the American workforce, the fact that many area youth do not go on to pursue a higher education, and more than 40% of Poughkeepsie youth do not graduate from high school, calls for new and innovative approaches to engaging young people as life-long learners and creative workers.The Art Effect prepares young people to succeed in the world through the arts and media, teaching them to solve challenges through creative thinking and active participation, to engage others respectfully, and to grow into leaders and productive members of their communities.Served as Board Chair 2017. Board President 2018-2023.

Served two full terms at this organization named one of the nation’s four top regional arts councils by Art Calendar Magazine.2012 – Vice Chairman at Large.2008-2010 – Vice Chairman for Allocations. Vetted all grant allocations.

Owned marketing and production company. Projects included:
Eternal Memory: Voices from the Great Terror: Production managed feature-length documentary on Stalinist purges in Western Ukraine during World War II and narrated by Meryl Streep. Winner Silver Apple Award from the National Educational Media Network. Featured documentary at Human Rights Watch International Film Festival. International Documentary Association Awards nomination.The $130 Billion Game: Author of 364-page business trade book analyzing 105 government gaming organizations and their marketing practices.FABY Games: Game development, design and branding for Wordthief (the number two best-seller at Barnes and Noble 2000-2001), National Trash and Word Rich (winner Games Magazine Game of the Year 2005).Cash & Prizes: Developed concept and design for consumer magazine about corporate-sponsored sweepstakes. Achieved profitability in third year.IFR Latin America: Launch, production and editorial oversight biweekly publication for Thomson Reuters.

Edited, produced and wrote for publications including Emerging Markets, CEO International Strategies, and AIG World Markets Advisory. Also wrote and produced marketing materials for Computer Associates, the Alexander Consulting Group, PTA Bank, and the governments of the Philippines, Taiwan and India. Produced newspapers on five continents.