David Bachtel Bba, Emba Email & Phone Number

Plainfield, Il

We help prepare job seekers for success. Our job coaches (each an experienced hiring manager) work to improve resumes, build interviewing and networking skills/tools and provide emotional/spiritual support. We also pass on information about job openings sent to us by employers. I've worked with our team by- Developing programs for our twice monthly meetings, including site preparation, speaker/program planning, and publicity- Providing one-on-one career/transition coaching for job… Show more We help prepare job seekers for success. Our job coaches (each an experienced hiring manager) work to improve resumes, build interviewing and networking skills/tools and provide emotional/spiritual support. We also pass on information about job openings sent to us by employers. I've worked with our team by- Developing programs for our twice monthly meetings, including site preparation, speaker/program planning, and publicity- Providing one-on-one career/transition coaching for job seekers - Moderating our Accountability/Support Group- Managing the Ministry's Yahoo and LinkedIn Groups - Developing/Managing a Ministry Library of Job Search articles with over 500 titles available for members to download Show less

Plainfield, Il 60544

St. Mary Immaculate is the largest Catholic parish in Illinois and among the largest in the US with over 7,400 families (28,000 parishioners). I manage, create, and implement communications programs that effectively position and promote the Parish and its over 100 ministries and services. I work with parish and school staff and volunteer ministry leaders to develop well organized events and high impact publicity via newsletter/bulletin, website, news releases, blogs, etc. with special emphasis… Show more St. Mary Immaculate is the largest Catholic parish in Illinois and among the largest in the US with over 7,400 families (28,000 parishioners). I manage, create, and implement communications programs that effectively position and promote the Parish and its over 100 ministries and services. I work with parish and school staff and volunteer ministry leaders to develop well organized events and high impact publicity via newsletter/bulletin, website, news releases, blogs, etc. with special emphasis on increasing our Catholic school’s enrollment.• Developed strategically integrated communications programs and initiatives that have substantially increased parish communications quality, market area presence and program attendance utilizing free or very low cost media for brand building communications.• Delivered increased school enrollment via a virtually no cost publicity campaign. Show less

• Developed and implemented marketing plans to achieve national SuperK store strategic goals and objectives including coordination of all marketing channels, promotions, advertising and in-store experience.• Developed and implemented the first SuperK stores website.• SuperK stores consistently outperformed standard Kmart stores in sales and profit margin.

DCI, a privately held cheese distributor, purchased the Deli Cheese business from ConAgra Foods in 2006.DCI Brand Manager, Specialty and Domestic Cheese - 2006 to 2007• Effectively managed the product line’s transition from ConAgra Foods to DCI Cheese. Brand Manager, ConAgra Deli Group, Deli Cheese – 2003 to 2006Promoted from Brand Manager Domestic Cheese to Brand Manager of Specialty and Domestic Cheese in 2006, a total business of over $162 MM in gross sales.•… Show more DCI, a privately held cheese distributor, purchased the Deli Cheese business from ConAgra Foods in 2006.DCI Brand Manager, Specialty and Domestic Cheese - 2006 to 2007• Effectively managed the product line’s transition from ConAgra Foods to DCI Cheese. Brand Manager, ConAgra Deli Group, Deli Cheese – 2003 to 2006Promoted from Brand Manager Domestic Cheese to Brand Manager of Specialty and Domestic Cheese in 2006, a total business of over $162 MM in gross sales.• Doubled gross margin rates and increased contribution margin delivery by 30% on a commodity business through aggressive price increases and fact based selling programs.• Supervised one Assoc. Brand Manager.Brand Manager, ConAgra Dairy Group, Parkay – 2001 to 2003• Drove a full year’s growth in volume and dollar share after a five year period of share declines via a fully integrated Parkay Margarine Talking Tub campaign including TV advertising, innovative in-store talking tub POS (Parkay tubs actually talked to consumers in the Dairy section) and national PR that included fun segments on The David Letterman Show and a host of others.• Launched “Shocking Pink” and “Electric Blue” Parkay Fun Squeeze Margarine via a national TV and an award winning PR campaign (delivering over 275 MM impressions at a $1.27 CPM).• Supervised two Assoc. Brand Managers. Show less

Senior Business Manager, Bryan Foods Cocktail & Smoked Sausage Marketing• Drove a turnaround to profitable market share growth with Spring 2001 12-week IRI dollar sales +40% on Cocktails and +26% on Smoked Sausage, both over double category growth rates.• Led the consumer research and product development process through the successful launch of innovative new Ham and Turkey “Cocktail Smokies” increasing use frequency and broadening consumer appeal.

Served a client roster including a leading household appliance marketer, hospital/health care systems, and a processor of specialty food service and retail meats.• Provided business situation analysis and counsel and facilitated client strategic planning teams. • Developed, executed and analyzed quantitative and qualitative market research. • Focus group moderator for consumer and B2B client qualitative research.

Group Product Manager, Cough/Cold Products – 1988 to 1991Senior Product Manager, Cough/Cold Products – 1987 to 1988Product Manager, Cough/Cold Products – 1985 to 1987Product Manager, Adult Nutritional Products – 1984 to 1985Responsible for a marketing budget of over $36 MM and a brand staff of four people.• Grew the Alka-Seltzer Plus Cold Medicine brand from $35 MM to over $110 MM in sales in six years, from number 9 to the number 2 rank in cold/allergy/sinus medicine sales… Show more Group Product Manager, Cough/Cold Products – 1988 to 1991Senior Product Manager, Cough/Cold Products – 1987 to 1988Product Manager, Cough/Cold Products – 1985 to 1987Product Manager, Adult Nutritional Products – 1984 to 1985Responsible for a marketing budget of over $36 MM and a brand staff of four people.• Grew the Alka-Seltzer Plus Cold Medicine brand from $35 MM to over $110 MM in sales in six years, from number 9 to the number 2 rank in cold/allergy/sinus medicine sales dollar share. Maintained a +18% franchise compound average sales dollar growth rate, more than double average category growth.• Managed the development of and launched three major franchise extensions into new category segments achieving incremental franchise sales of $35 MM.• Developed innovative integrated advertising/promotion programs featuring sponsorships of the US SKI Team, Libby Riddles (the first woman to win the Alaska Iditarod Sled Dog race), the National Hockey League’s +/- Award and the Green Bay PackerBacker fan club.• Achieved the highest quantitative copy test scores in brand history in 1990. Working with the Ad Agency, we researched and quantitatively tested five new executions and fully produced two executions each year. Show less

Mba, Business

3.875 / 4.0 grade point

Bba, Business - Marketing Concentration

Activities and Societies: Glee Club