Debasish Gupta

Debasish Gupta Email and Phone Number

Associate Partner @ ZS
Pune, MH, IN
Debasish Gupta's Location
Pune, Maharashtra, India, India
Debasish Gupta's Contact Details

Debasish Gupta personal email

n/a
About Debasish Gupta

I am a Mechanical Engineering Graduate from the National Institute of Engineering and a Post Graduate from the Indian School of Business. I have experience in different aspects of sales, business development, consulting, loyalty program management, business analytics and marketing and across geographies and mix of diverse categories ranging from retail to consumer products to services to automobiles at various life stages of brands and businesses.I have experience of delivering on challenging P&Ls, defining business, marketing and customer loyalty strategy, leading cross functional teams, working with global multi-cultural teams in diverse international markets and growing people.My journey in the corporate world has been with leading business houses - Godrej, Tata, Mahindra, Landmark, Marks & Spencer and Shoppers Stop. I have driven the business and marketing strategy for brands on a large scale and with business revenues of Rs 35 billion and customer base to the tune of 6.5 million. Specialties: People DevelopmentBusiness StrategyConsultingP&L ManagementProject ManagementMarketing Management Brand ManagementProduct MarketingServices MarketingNew Market LaunchesCustomer Experience ManagementIntegrated Media and Communications ManagementDigital MarketingPublic RelationsBusiness AnalyticsLoyalty Program ManagementStrategic PartnershipsBudgeting

Debasish Gupta's Current Company Details
ZS
Associate Partner
Pune, MH, IN
Website:
zsassociates.com
Employees:
16726
Debasish Gupta Work Experience Details
  • Zs
    Associate Partner
    Zs
    Pune, Mh, In
  • Zs
    Associate Principal And Retail Lead
    Zs Mar 2023 - Present
    Pune, Maharashtra, India
  • Zs
    Advisor - Retail Lead - Asia
    Zs Mar 2021 - Mar 2023
    Pune, Maharashtra, India
    Business development for ZS Associates in the Asia region for the non healthcare vertical. ZS is a US based firm and has offices in 30 cities across the globe. The areas of expertise that ZS has is in analytics and AI and in the space of forecasting, market intelligence, journey mapping, personalization, AI guided selling and revenue management. My focus areas includes implementing the growth strategy, identifying new business opportunities, working with product managers to agree on positioning strategies, customization of products as per the client’s needs and finding and developing new markets
  • Diamond Star Consulting Services Jsc
    General Manager – Customer Engagement
    Diamond Star Consulting Services Jsc Jun 2019 - Jan 2021
    Ho Chi Minh City
    Responsible for overseeing the planning, development and execution of the organization's marketing and loyalty initiatives for the markets of South and South East Asia. Currently my focus areas are driving product development, customer acquisition, customer retention, digital marketing, partnership development and business strategyThe Rainbow Group, incorporated in Singapore, is a digital technology oriented distribution business focused on the emerging markets in Asia. We aim to create a finest marketplace by working with financial institutions partners in selecting, curating and displaying products for prospective customers to research, compare, choose and purchase on our proprietary platform. We are thus able to offer the most suitable product from our panel of banks, insurance, consumer finance and product companies to our most appropriate customers though an efficient sales process. We provide our customers a unique experience with Choice, Customization and Convenience to improve their living and life style and achieve their dreams.
  • Self Employed
    Business Consultant - India And Vietnam
    Self Employed Jan 2017 - May 2019
    Vietnam
    Worked in the retail and consumer goods industry and driving the new product development and business, marketing and customer loyalty strategy for companies with diverse businesses as real estate, automobiles, food & grocery, consumer electronics, hospitality, healthcare and schools. On the expert panel with leading international research firms with the task of consulting in the domain of retail. Have done assignments on the retail industry, loyalty programs, business analytics, retail marketing, retail technology and category management and consulted with the global management consulting firms.
  • Shoppers Stop Limited
    Senior Vice President And Head - Marketing, Loyalty And Business Analytics
    Shoppers Stop Limited Feb 2016 - Dec 2016
    Mumbai Area, India
    Joined India’s largest premium department store brand in a senior leadership role for developing and implementing the marketing and customer loyalty strategy to accelerate the revenue and footfall growth. The role supported the overall business strategy by directing various activities of marketing and loyalty including brand and product management, digital and omni-channel marketing, PR, new product development, business analytics, customer experience and loyalty programs. Reported to the CEO and was accountable to the board. Deployed marketing budgets of Rs 1.3 billion and Rs 35 billion portfolio of brands for the retailer in over 80 stores and a growing omni-channel presence.
  • Marks And Spencer India
    Head - Marketing, Loyalty And Business Analytics
    Marks And Spencer India Sep 2013 - Jan 2016
    Gurgaon, India
    Established the marketing and customer loyalty strategy through a top marketing team for this global retailer with annual revenue of Rs 8.50 billion and marketing budget of Rs 300 million. Handpicked by the Managing Director to lead the marketing department and accelerate the growth in top-line revenue, footfall, brand health scores and profitability and with an overarching objective of being the best performing market globally. Led business critical functions of marketing, PR, digital marketing, loyalty program, business analytics and store environment. Reported to the Managing Director (India) and Head of Marketing (Middle East and Asia) and was accountable to the board.
  • Lifestyle International P Ltd
    General Manager (Marketing And Loyalty)
    Lifestyle International P Ltd Dec 2006 - Sep 2013
    Bangalore
    Developed and implemented the strategy in customer marketing and marketing services to support the business objectives of enhancing annual revenues to the tune of Rs 16 billion. Leading a team of 7, my deliverables included loyalty program management, new market and brand launches, product management, consumer research, business analytics, new product development, customer experience and strategic partnerships
  • Mahindra Holidays & Resorts India Ltd
    Head- Customer Acquisition Marketing
    Mahindra Holidays & Resorts India Ltd Jun 2003 - Dec 2006
    Chennai
    Conceptualized and implemented the customer acquisition marketing strategy for India’s fastest growing hospitality brand with the objective of growing revenues, profits, new customers and brand health scores. Leading a team of 13, my deliverables included brand strategy, customer acquisition, brand and consumer research, customer experience, media planning, digital marketing and strategic partnerships
  • Tata Motors
    Asst. Manager (South India)
    Tata Motors Jul 2001 - Apr 2002
    Bangalore
    Led the business in South India in more than 15 key accounts and with 10 channel partners. Leading a team of 4, my deliverables included key account strategy, product portfolio management and account mapping.
  • Godrej & Boyce Mfg. Co. Ltd
    Executive – Sales (Karnataka)
    Godrej & Boyce Mfg. Co. Ltd Aug 1997 - Jun 2001
    Bangalore
    Accountable for driving sales in the furniture category in Karnataka. My deliverables included sales planning, category management, market and channel expansion, channel partner development and sales promotions.

Debasish Gupta Skills

Market Research Brand Management Strategy Marketing Business Development Crm Team Management Marketing Management Marketing Strategy Business Strategy Media Planning Management Product Management Management Consulting Customer Relationship Management Market Planning Key Account Management Competitive Analysis Account Management Loyalty Programs Digital Marketing Leadership Retail Brand Development Sales Social Media Marketing Sales Operations Market Analysis Integrated Marketing Customer Acquisition Strategic Planning Product Marketing

Debasish Gupta Education Details

Frequently Asked Questions about Debasish Gupta

What company does Debasish Gupta work for?

Debasish Gupta works for Zs

What is Debasish Gupta's role at the current company?

Debasish Gupta's current role is Associate Partner.

What is Debasish Gupta's email address?

Debasish Gupta's email address is de****@****o.co.in

What schools did Debasish Gupta attend?

Debasish Gupta attended Indian School Of Business, National Institute Of Engineering, Mysore.

What skills is Debasish Gupta known for?

Debasish Gupta has skills like Market Research, Brand Management, Strategy, Marketing, Business Development, Crm, Team Management, Marketing Management, Marketing Strategy, Business Strategy, Media Planning, Management.

Who are Debasish Gupta's colleagues?

Debasish Gupta's colleagues are Matias Pastormerlo, Ganesh Bhati, Chuck Kawalek, Diana Hendricks, Kwang Yoo, Yingzi Cui, Arnab Das.

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