Debbie Hodson Email & Phone Number

Katy, Texas, United States

Houston, Tx

Provides leadership-level strategic advice, analysis, and impactful marketing plans to businesses seeking to grow organically or through acquisition. Procuring, designing, producing, and distributing branded merchandise.

Houston, Texas Area

Collaborated with cross-functional business leaders (Sales/Finance/R&D/HR/Supply Chain) developing business strategies and special projects. Hired and scaled a local & virtual team of 10 and managed a $13M budget.• Served as a leadership team thought leader responsible for developing short- and long-term roadmap of business strategies, marketing plans, and presentations outlining goals, strategies, and tactics for the VP-GM, Global Group President, and CEO. Smoothly shifting between using strategic foresight and tactical agility to achieve the plan.• Appointed Global Chairwoman of ITW’s Women’s ERG. Planned and executed global on-site and virtual events.

Houston, Texas Area

Spearheaded omni-channel marketing and category management efforts for 11 brands. Collaborated with cross-functional team leads to identify, evaluate, develop, and commercialize channel marketing opportunities to drive profitable net sales growth. Led a growth-focused team of 12 and managed a $5.5M budget.

Houston, Texas Area

Promoted to the leadership team to guide the MARCOM team responsible for channel marketing strategies and tactics, grassroots, influencer programs, social and digital, and trade shows. Led a high-performing team of 7 and managed a $5.5M budget.

Houston, Texas, United States (In Office, Remote, Hybrid)

Transitioned, as part of the Shell, Global Car Care sale to ITW, establishing and implementing customer marketing strategies across 3 categories with an energetic team of 5 and a budget of $3.8M.

Houston, Texas Area

Developed and implemented multi-channel marketing strategies for brands in 5 categories, led a results-driven team of 4 and managed a budget of $3M.

Houston, Texas Area

Responsible for $1M in promotion expenditures and managing the ideation and execution of promotional activities including account-specific promotions and merchandising for key accounts.

Houston, Texas Area

Led profitable growth of key industrial sector: Food & Beverage. Responsible for new product and service launches, price strategy, product positioning, sales support, trade shows, customer seminars, and lead generation. Managed $750K budget.

Houston, Texas Area

Introduced quarterly consumer promotions to the marketing mix. Generated 5 to 10 times revenue increases at participating accounts. Leveraged on-site assignment to become de facto promotions manager for Pennzoil and Quaker State brands.