Hopefully the follow summary highlights a few things you might like to know about me.I'm a customer focused senior B2B marketer with over 20 years' experience specialising in the built environment, merchant and industrial arenas. Right now, I lead the Marketing & Comms team at Tamlite Lighting - which is the UK’s second biggest independently owned lighting manufacturer - and a multi-award winner in the British manufacturing sector. Over the last 7 years, I’ve provided strategic direction, data-driven insights and analytics, and multi-stakeholder communication activities to the Tamlite marketing mix. Prior to this, I’ve worked the ‘corporate life’ as a marketing and commercial lead at St Gobain and Wolseley. I’m lucky enough to have amassed a career portfolio of expertise across multiple sectors including: Manufacturing, Merchanting, Retail and Telecoms. My colleagues tell me I bring added value to customer focused campaigns. Always driven by KPIs and results, my particular areas of interest and experience lie in delivering campaigns that result in behaviour change and re-thinking of preconceived views on brand(s). I love to identify customer pain points and assess the market mood – and almost instinctively - I ensure customer communications are always on point across the vertical channels. What’s more, I’m highly adaptable, able to challenge the norm, cut through complexities and deliver fully integrated multi-channel and creative marketing solutions, on time and to budget - and manage (and brief) multiple external suppliers. Extremely effective at cultivating creativity, innovation and providing direction, aligned with core business objectives. Over the last 7 years, I am proud to have been a strong industry advocate for Wellbeing, Corporate Responsibility & Sustainability. At Tamlite, I have not only led content-driven campaigns on these topics with our customer / specifier base, but I have also been responsible for raising the profile and introducing onto our own corporate agenda.
Listed skills include Strategy, New Business Development, Business Strategy, Product Marketing, and 32 others.
