Debbie Hansen

Debbie Hansen Email and Phone Number

Product Manager -Retail Tapes @ Vybond
Mooresville, NC, US
Debbie Hansen's Location
Mooresville, North Carolina, United States, United States
Debbie Hansen's Contact Details

Debbie Hansen personal email

Debbie Hansen phone numbers

About Debbie Hansen

Consumer product sales and marketing manager with experience in:• Brand development• Channel marketing• Product development• Private branding• Consumer marketingA passionate representative with strong customer service skills and proven ability to negotiate, deal and close.Specialties include:• Project management• Competitive market analysis• Advertising and promotional planning• New product development• Overseas sourcing and production• Brand and product launches• Situational analysisIn various outlets including:• Home improvement and hardware stores• Distributors• Craft and Hobby retailers • Catalogs and online retailFinancial reporting, ROI, SG&A pricing and profit analysisMicrosoft Programs – PowerPoint, Outlook, Publisher, WordMicrosoft Excel – Calculate with advanced formulas, create pivot tables, vLookup, customized layouts, format worksheets, create and modify chartsStargate, CDITrello – Project management, organizing and collaboration tool

Debbie Hansen's Current Company Details
Vybond

Vybond

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Product Manager -Retail Tapes
Mooresville, NC, US
Website:
vybond.com
Employees:
94
Debbie Hansen Work Experience Details
  • Vybond
    Product Manager -Retail Tapes
    Vybond
    Mooresville, Nc, Us
  • Berry Global, Inc.
    Product Manager- Retail Tapes
    Berry Global, Inc. May 2024 - Present
    Evansville, In, Us
  • Nsi Industries Llc
    Product Manager
    Nsi Industries Llc Jan 2021 - May 2024
    Huntersville, North Carolina, Us
    Responsible for the strategic development, P&L and management of multiple categories in the $45M supplies division, sold through Electrical, HVAC and Technology distribution as well as retail. This includes strategic plans, category development and 3-5 year roadmaps that involves both sourced and proprietary developed products. As product manager I gave direction to the creative team for all print and digital marketing, packaging and brand development. Additionally, I served as the product expert for all internal training, trade shows and sales presentations.• Successfully relaunched Warrior Wrap electrical tape, doubling market share in 2 years.• Launched 125 SKUs in PowerGRP cable ties, and expanded the category to all of cable management.• Successfully integrated the accusation of Metallics fasteners, and $15M category, into the NSI product offering.
  • Prime Wire & Cable, Inc.
    Product Marketing Manager
    Prime Wire & Cable, Inc. Oct 2017 - Nov 2020
    Diamond Bar, Ca, Us
    Responsible for product development and marketing for products including Surge Protection, Power Strips and Adapters as well as Work lights and Timers; product lines in excess of $26M in sales. As the category leader, I manage the overall strategic plan, including product road map and individual product development and sourcing. Determine assortment gaps by using sales data, developing an extensive competitive file and following trends in consumer products. I am responsible for developing all marketing materials including packaging, manuals, POGs, sales and promotional materials. Additionally, I play an integral part in product line reviews and serve as the product expert in sales presentations.
  • Tti Floor Care North America
    Product Management - Oreck Commercial Products
    Tti Floor Care North America Jul 2015 - Jul 2017
    Charlotte, Nc, Us
    Responsible for developing and executing overall product strategies for existing and new Oreck Commercial Products; Including product development, consumer research and competitive market analysis, sales support, product planning and finish goods sourcing. Develops and maintains the product roadmap and product launch plans. Works with Channel marketing on product commercialization and account specific opportunities.
  • Tti Floor Care North America
    Product Marketing Manager – Royal Household Vacuums
    Tti Floor Care North America Jul 2015 - Jul 2017
    Charlotte, Nc, Us
    Responsible for overall brand strategy for the Royal Household product for the dealer market; including developing business case for new products to fill gaps in current program, marketing collateral, packaing, selling tools and website. Assisted with Oreck branded projects.
  • Dj Consulting
    Retail And Product Marketing Consultant
    Dj Consulting Nov 2009 - Jul 2015
    Work with consumer product companies to help develop marketing program including; branding strategy, commercialization, understanding consumer insights, instore merchandising new product concepts. Conduct market reviews, product reviews, and competitive analysis for manufacturers ahead of product line reviews bringing opportunities for expanding sku listings and private branding. Assist manufacturers in solving complicated issues affecting all aspects of their retail programs.
  • Garden Pals, Inc
    National Account Manager - (Lowe'S)
    Garden Pals, Inc Oct 2008 - Nov 2009
    Responsible for all aspects of the $15M Lowe’s account including; buyer communication, inventory tracking, sales analysis, line review presentations and in-depth competitive analysis• Presented and won several promotional programs including summer kids tools that brought a 107% increase in the category • Lead our team in a successful product line review resulting in a 30% increase in SKUs, better shelf placement and category captain assignment• Developed new hand tool products for a second tier private label brand including; accessing consumer needs, design elements, materials, cost and pricing, packaging and brand placement. • Worked with trend & design professionals to develop new color schematic for garden seating, resulting in 4 additional SKUs.
  • Lowe'S Home Improvement
    Merchandise Manager
    Lowe'S Home Improvement 2001 - 2008
    Mooresville, Nc, Us
    Responsible for managing assigned product groups, with annual sales volume in excess of $400Million, including financial performance, budgeting and sales analysis; marketing and advertising plans; as well as building relationships with vendors, stores, management and cross functional groups to meet objectives.• Conducted product line reviews that resulted in new programs and added value to the company• Worked with vendors to develop consumer literature and operationally effective product packaging• Negotiating programs with vendorsDeveloped branding strategy across multiple product groups.
  • Newell Company
    Kirsch Sales Representative - Distributor Accounts
    Newell Company 2000 - 2001
    Atlanta, Ga, Us
    Reported directly to the VP of Sales. Responsible for managing Kirsch products in a network of window treatment distributors in the southeast.
  • Spectrum Brands
    Market Sales Manager
    Spectrum Brands 1995 - 2000
    Middleton, Wi, Us
    Responsible for managing all aspects of company programs in assigned national accounts and performing customer service for large independent accounts. Responsible for sales and event execution at home center accounts in the Greater Houston market, and managing all aspects of company programs in assigned locations. Conducted consumer product knowledge classes.
  • Dillards
    Area Sales Manager/Buyer
    Dillards 1990 - 1995
    Little Rock, Ar, Us
    Managed sales staff of up to 22 people in sales and customer service. Managed inventory and merchandising for several departments inside the store. Key Holder.

Debbie Hansen Skills

Merchandising Retail Pricing Competitive Analysis Sales Cross Functional Team Leadership Product Marketing Product Development Inventory Management Strategy Market Planning Sales Operations Marketing Strategy Forecasting Management Sales Management P&l Management Marketing Strategic Planning Customer Service Budgets Leadership Account Management Time Management Profit Inventory Control Advertising Key Account Management Brand Management Customer Insight Brand Development Consumer Products Store Management E Commerce Project Management Customer Satisfaction Retail Sales Product Launch Social Media Purchasing Planograms Big Box B2b Project Planning New Business Development Negotiation Microsoft Office Marketing Communications Marketing Research Events Coordination

Debbie Hansen Education Details

  • Wake Forest University School Of Business
    Wake Forest University School Of Business
    Management And Operations
  • Florida State University
    Florida State University
    Retail Merchandising And Textiles
  • St. Petersburg College
    St. Petersburg College
    Business

Frequently Asked Questions about Debbie Hansen

What company does Debbie Hansen work for?

Debbie Hansen works for Vybond

What is Debbie Hansen's role at the current company?

Debbie Hansen's current role is Product Manager -Retail Tapes.

What is Debbie Hansen's email address?

Debbie Hansen's email address is de****@****ble.com

What is Debbie Hansen's direct phone number?

Debbie Hansen's direct phone number is (800) 321*****

What schools did Debbie Hansen attend?

Debbie Hansen attended Wake Forest University School Of Business, Florida State University, St. Petersburg College.

What are some of Debbie Hansen's interests?

Debbie Hansen has interest in Loom Weaving, Children, Education, Fiber Artist And Instructor, Needle Felting, Arts And Culture.

What skills is Debbie Hansen known for?

Debbie Hansen has skills like Merchandising, Retail, Pricing, Competitive Analysis, Sales, Cross Functional Team Leadership, Product Marketing, Product Development, Inventory Management, Strategy, Market Planning, Sales Operations.

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