Debbie Labeaux Email & Phone Number

United States

Torrance, California, United States

https://www.photoswithdebbie.com/

Greater Los Angeles Area

Sales and Marketing Consultant November 2015 to CurrentI help businesses by offering solutions to growing audience and revenue.· Develop sales and marketing plans and oversee product life cycle including brand integration.· Manage affiliates, events, and promotions.· Oversee marketing budgets, media plans, profit and loss analysis, and post-delivery reports.· Customize sales and marketing plans to exceed ROI.· Oversee product lifecycle including brand integration.· Manage integration of marketing and sales CRM.· Manage budgets, profit and loss analysis, payroll.· Work with affiliates on event management and promotions.· Media planning and buying – agencies and direct.· Vendor sourcing, purchasing and negotiations.

United States

Greater Los Angeles Area

Sinemia, Inc. is a social platform for moviegoers and a subscription service for movie tickets.• Generated leads and capitalized on valuable business opportunities to increase revenue by 50% per month and improve bottom line profit through corporate and loyalty programs.• Successfully launched and onboarded restaurant franchises for Sinemia App user privilege program.• Led strategic evaluations, negotiated deal terms of Sinemia gift vouchers for wholesale and online distribution.• Managed partner relations and agreements for movie studios and exhibitors.• Actively drove awareness and traffic through social media channels.• Orchestrated partnerships with Telco's consumer loyalty programs.• Prepared reports and presentations detailing business development activities.

Greater Los Angeles Area

• Home Media Distribution - VOD, PPV, SVOD, Satellite, Telco, Digital, Airlines, Lodging• Accountable for executing marketing strategies (Guerilla, Print, Event, Digital, OOH, TV, Radio, Direct Mail, Affiliate)• Managed media agencies and ad calendar (MEC, Mediastorm, OMD, Mediaspot)• Managed marketing budgets (1M+)• Negotiated 6 million annually in added value and free advertising.• Oversaw production and distribution of Audio, Visual, Digital materials.• Approved client submissions for marketing and advertising campaigns (Ad restrictions, Copyrights)• Analyzed title performance in territories (Rentrak, Nielsen)• Liaison and secured talent participation in creating tags for TV spots (press junkets)

Greater Los Angeles Area

• Worked with ad agencies on execution of media plans.• Reconciled media invoices and monitor performance.• Maintained marketing budgets and vendor supplier payments.• Managed print, on-air and B2B website materials.• Negotiated costs of premium items used for marketing campaigns.• Oversaw warehouse personnel on distribution process.