Debbie Oddi Email & Phone Number

Austin, Texas

Midwest

• Responsible for creating, communicating and implementing advertising and marketing strategies with Ace retailer groups and individual retailers. By forming strong and successful relationships, this position supports.
• Develop annual integrated marketing plans and budgets with Ace retailers, which include all forms of media (Ace Rewards, Bounce Back, Circulars, ROP, Out of Home, TV, Radio, PR, etc.).
• Communicate and build strong working relationships with retailers and field allowing for successful implementation and execution of integrated marketing strategies and programs.
• Develop and manage group advertising plans in more than 20 different markets utilizing Matching Funds and Group Co-op, including management of multimillion dollar regional budgets.
• Primary support for critical marketing programs, promotions and overall initiatives to drive retail sales and enhance the Ace Brand.
• Create new and exciting promotions to drive traffic, sales and awareness based on departmental need.

Ace Hardware Corp includes 4,400 independently owned and operated retail hardware locations across the country Responsible for Northeast territory including 600+ stores from Maine to Virginia Communicate and implement advertising and marketing strategies with field team, regional retailer groups, chains and individual retailers Primary support for.

-Created and implement plan for store Grand Opening; including marketing, advertising elements and community involvement -Direct management of staff of thirty five -Daily responsibilities included merchandising, customer service, scheduling and all facets of store management -Supervised human resource functions: recruiting, reviews, training and corrective.

-Responsible for sales and client services for 2,000+ VIP members of the hospitality areas at the Wachovia Complex. Areas include: The Victors Club, The Lexus Club, Holt's Cigar Club & Bullies. Areas are open during all major and minor sporting events, concerts and various family shows. -Direct Management of the Membership Sales team-Collaborated with.

-Responsible for client services to the 2,000+ VIP members of the hospitality areas at the Wachovia Complex. Areas include: The Victors Club, The Lexus Club, Holt's Cigar Club & Bullies. Areas were open during all major and minor sporting events, concerts and various family shows. -Organized and implemented event night activities and entertainment between.

-Oversaw event day operations of all Playoff Block Party events.-Developed an integrated hospitality plan for the month long Haunted House event at the Wachovia Spectrum in October 2004.-Scheduled and managed On Site Radio Promotional crews, for all events at the Wachovia Complex.-Assisted in the development of the marketing efforts, to support the Victors.