Debbie Saslaw

Debbie Saslaw Email and Phone Number

Senior Producer @ New York, United States
New York, United States
Debbie Saslaw's Location
Brooklyn, New York, United States, United States
Debbie Saslaw's Contact Details

Debbie Saslaw personal email

About Debbie Saslaw

A data-driven producer with experience in media management and marketing roles. Led development and production of award-winning campaigns and original content for brands, politicians, publishers, and television franchises. Specializes in harnessing fan communities to design and implement platform-specific strategies and achieve marketing objectives. Extensive experience collaborating with internal and external partners to launch projects from concept to completion.Clients include HBO, Showtime, Viacom, MTV, Facebook, AOL, Huffpost, Pitchfork, Facebook, Bernie 2020, Refinery29, Google, Associated Press, among others.Collaborating with a vast network of advertising professionals, I co-founded Melted Solids in 2019 to make commercial production resources available to grassroots organizations and candidates. Our work has generated millions of hits and received national TV and press coverage.

Debbie Saslaw's Current Company Details
Zohran for NYC

Zohran For Nyc

Senior Producer
New York, United States
Debbie Saslaw Work Experience Details
  • Zohran For Nyc
    Senior Producer
    Zohran For Nyc
    New York, United States
  • Melted Solids
    Co-Founder And Executive Producer
    Melted Solids Feb 2019 - Present
    Founded and currently managing production and distribution at Melted Solids, a full-service creative agency that provides political ads and digital content for grassroots candidates and organizations. Our videos have collectively received over 3 million hits, along with local and national press coverage.
  • Freelance
    Producer And Creative Director
    Freelance May 2010 - Present
    New York, New York, United States
    Developing marketing campaigns, optimizing video channels, producing content, and providing post-production services for clients at Viacom, Facebook, AOL/Huffpost, Uninterrupted, Jezebel, Refinery29, Bernie 2020, and more.• Shot, edited, and developed content for AOL's lifestyle and pop-culture verticals which received a 60% increase in traffic during my tenure.• Covered red-carpet events while ensuring overnight turnaround on projects for Mercedes-Benz fashion, The Webby Awards, Art Basel with others. • Pitched and executed mashups and supercuts for satirical pop-culture YouTube channel Slacktory, whose videos received 23 million hits. • Press coverage included Vanity Fair, Vulture, Gothamist, Buzzfeed, The LA Times, Fast Company, Today, MSNBC, and Comedy Central. • Collaborated with Viacom's national and international corporate partners on internal presentation material.
  • Hbo
    Producer
    Hbo Nov 2013 - Sep 2016
    Greater New York City Area
    • Produced and developed short-form content and digital extensions for new and returning franchises on HBO and Cinemax including Ballers, Insecure, Vinyl, Vice Principals, Banshee, Confirmation, and The Knick.• Drove mobile-first content strategy, yielding a 30-80% growth across series-specific social accounts while maximizing engagement on both linear and OTT platforms.• Presented creative blueprints to internal stakeholders, leveraging insights to inform content strategy while identifying emerging consumer trends.• Executed content-driven campaigns to support retention initiatives on brand-facing social platforms while touting social fan activations during on-air broadcasts. • Liaised across departments (operations, legal, digital and social, customer acquisition, and program marketing) to utilize new distribution opportunities and develop workflows for digital and mobile environments.
  • Showtime Networks Inc.
    Digital Content Producer
    Showtime Networks Inc. Apr 2012 - Nov 2013
    Greater New York City Area
    • Conceptualized and executed digital extensions to compliment multi-platform marketing campaigns for SHO original series including Homeland, Dexter, Shameless, House of Lies, Masters of Sex, Ray Donovan, and Nurse Jackie.• Optimized keywords and meta-data based on real-time fan insights, generating some of the most trafficked videos in the company’s history including a companion video blog that reached one million hits in-season.• Executed content-driven campaigns on emerging platforms designed to increase brand awareness and drive tune-in, including the industry’s first micro-content launch campaign.• Worked with design, production, post, editorial, product, and operations to provide creative leadership on all projects, including scripted series, interactive sites and social video promotions.
  • Magnet Media, Inc.
    Staff Writer; Editor
    Magnet Media, Inc. Aug 2011 - Apr 2012
    Greater New York City Area
    • Led post-production on Google's "Get Your Business Online" campaign. Magnet was responsible for casting, scheduling, producing, and editing videos across 15 states, completing an average of five videos per state and turning around nearly a dozen in one month.• Contributed editorial content to support company-wide B2B outreach initiatives, including "Viral Spiral," a weekly column on web culture and internet ephemera. • Edited promotional material for clients at Comcast, NBC, Good Technologies, The Associated Press, and others.• Coordinated with art directors to design titles and maintain graphic packaging for all clients.
  • Mtv Networks
    Freelance Editor
    Mtv Networks Nov 2010 - May 2011
    Greater New York City Area
    • Provided post-production and design for sizzle reels and promos to compliment upfront presentations under the direction of MTV's award-winning Creative Services team.
  • Greater Talent Network
    Video Services Manager
    Greater Talent Network Apr 2008 - Nov 2010
    Greater New York City Area
    • Launched GTN’s social profiles and helped implement best practices for online public relations across Facebook, YouTube, and Twitter.• Worked with high-profile talent to promote appearances and speaking engagements, including Michael Moore, Cory Booker, Marlee Matlin, Michael Lewis, and Tina Brown.• Produced and edited corporate sizzle reels and designed GFX packaging for both video content and targeted email campaigns.• Expanded video library by 75%, generating a 40% lift in YouTube traffic.• Programmed and maintained an internal database of more than 800 video assets to increase sales efficiency.
  • Pitchfork Media
    Assistant Editor
    Pitchfork Media Oct 2007 - Apr 2008
    • Edited interviews and live performances; developed outreach initiatives to acquire contracts from independent record labels; maintained an extensive music video database.
  • New York University
    Teaching Assistant; Sight And Sound Film
    New York University Sep 2006 - Dec 2006
    • Assisted professors with class discussions; answered technical questions; ran student screenings.
  • True Entertainment
    Production Intern
    True Entertainment May 2006 - Aug 2006
    Logged, digitized, and transcribed footage for post-production teams; edited casting reels for network review.

Debbie Saslaw Skills

Video Film Social Media Marketing Social Networking Blogging Creative Direction After Effects Editing Photoshop Adobe Creative Suite Avid Digital Marketing Content Strategy Viral Marketing Media Production Content Development Illustrator Quicktime Wordpress Digital Strategy Motion Graphics Digital Photography Online Marketing Css Html Field Production Social Media Television Video Post Production Art Direction Adobe Photoshop Digital Media Facebook Video Production Storytelling Marketing Documentaries Writing Film Production Twitter

Debbie Saslaw Education Details

Frequently Asked Questions about Debbie Saslaw

What company does Debbie Saslaw work for?

Debbie Saslaw works for Zohran For Nyc

What is Debbie Saslaw's role at the current company?

Debbie Saslaw's current role is Senior Producer.

What is Debbie Saslaw's email address?

Debbie Saslaw's email address is de****@****ail.com

What schools did Debbie Saslaw attend?

Debbie Saslaw attended The New School, New York University, New York University, Nyu Tisch Art And Public Policy.

What are some of Debbie Saslaw's interests?

Debbie Saslaw has interest in New York University, Showtime.

What skills is Debbie Saslaw known for?

Debbie Saslaw has skills like Video, Film, Social Media Marketing, Social Networking, Blogging, Creative Direction, After Effects, Editing, Photoshop, Adobe Creative Suite, Avid, Digital Marketing.

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