Debbie Saslaw work email
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Debbie Saslaw personal email
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A data-driven producer with experience in media management and marketing roles. Led development and production of award-winning campaigns and original content for brands, politicians, publishers, and television franchises. Specializes in harnessing fan communities to design and implement platform-specific strategies and achieve marketing objectives. Extensive experience collaborating with internal and external partners to launch projects from concept to completion.Clients include HBO, Showtime, Viacom, MTV, Facebook, AOL, Huffpost, Pitchfork, Facebook, Bernie 2020, Refinery29, Google, Associated Press, among others.Collaborating with a vast network of advertising professionals, I co-founded Melted Solids in 2019 to make commercial production resources available to grassroots organizations and candidates. Our work has generated millions of hits and received national TV and press coverage.
Zohran For Nyc
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Senior ProducerZohran For NycNew York, United States
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Co-Founder And Executive ProducerMelted Solids Feb 2019 - PresentFounded and currently managing production and distribution at Melted Solids, a full-service creative agency that provides political ads and digital content for grassroots candidates and organizations. Our videos have collectively received over 3 million hits, along with local and national press coverage.
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Producer And Creative DirectorFreelance May 2010 - PresentNew York, New York, United StatesDeveloping marketing campaigns, optimizing video channels, producing content, and providing post-production services for clients at Viacom, Facebook, AOL/Huffpost, Uninterrupted, Jezebel, Refinery29, Bernie 2020, and more.• Shot, edited, and developed content for AOL's lifestyle and pop-culture verticals which received a 60% increase in traffic during my tenure.• Covered red-carpet events while ensuring overnight turnaround on projects for Mercedes-Benz fashion, The Webby Awards, Art Basel with others. • Pitched and executed mashups and supercuts for satirical pop-culture YouTube channel Slacktory, whose videos received 23 million hits. • Press coverage included Vanity Fair, Vulture, Gothamist, Buzzfeed, The LA Times, Fast Company, Today, MSNBC, and Comedy Central. • Collaborated with Viacom's national and international corporate partners on internal presentation material.
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ProducerHbo Nov 2013 - Sep 2016Greater New York City Area• Produced and developed short-form content and digital extensions for new and returning franchises on HBO and Cinemax including Ballers, Insecure, Vinyl, Vice Principals, Banshee, Confirmation, and The Knick.• Drove mobile-first content strategy, yielding a 30-80% growth across series-specific social accounts while maximizing engagement on both linear and OTT platforms.• Presented creative blueprints to internal stakeholders, leveraging insights to inform content strategy while identifying emerging consumer trends.• Executed content-driven campaigns to support retention initiatives on brand-facing social platforms while touting social fan activations during on-air broadcasts. • Liaised across departments (operations, legal, digital and social, customer acquisition, and program marketing) to utilize new distribution opportunities and develop workflows for digital and mobile environments. -
Digital Content ProducerShowtime Networks Inc. Apr 2012 - Nov 2013Greater New York City Area• Conceptualized and executed digital extensions to compliment multi-platform marketing campaigns for SHO original series including Homeland, Dexter, Shameless, House of Lies, Masters of Sex, Ray Donovan, and Nurse Jackie.• Optimized keywords and meta-data based on real-time fan insights, generating some of the most trafficked videos in the company’s history including a companion video blog that reached one million hits in-season.• Executed content-driven campaigns on emerging platforms designed to increase brand awareness and drive tune-in, including the industry’s first micro-content launch campaign.• Worked with design, production, post, editorial, product, and operations to provide creative leadership on all projects, including scripted series, interactive sites and social video promotions. -
Staff Writer; EditorMagnet Media, Inc. Aug 2011 - Apr 2012Greater New York City Area• Led post-production on Google's "Get Your Business Online" campaign. Magnet was responsible for casting, scheduling, producing, and editing videos across 15 states, completing an average of five videos per state and turning around nearly a dozen in one month.• Contributed editorial content to support company-wide B2B outreach initiatives, including "Viral Spiral," a weekly column on web culture and internet ephemera. • Edited promotional material for clients at Comcast, NBC, Good Technologies, The Associated Press, and others.• Coordinated with art directors to design titles and maintain graphic packaging for all clients. -
Freelance EditorMtv Networks Nov 2010 - May 2011Greater New York City Area• Provided post-production and design for sizzle reels and promos to compliment upfront presentations under the direction of MTV's award-winning Creative Services team. -
Video Services ManagerGreater Talent Network Apr 2008 - Nov 2010Greater New York City Area• Launched GTN’s social profiles and helped implement best practices for online public relations across Facebook, YouTube, and Twitter.• Worked with high-profile talent to promote appearances and speaking engagements, including Michael Moore, Cory Booker, Marlee Matlin, Michael Lewis, and Tina Brown.• Produced and edited corporate sizzle reels and designed GFX packaging for both video content and targeted email campaigns.• Expanded video library by 75%, generating a 40% lift in YouTube traffic.• Programmed and maintained an internal database of more than 800 video assets to increase sales efficiency. -
Assistant EditorPitchfork Media Oct 2007 - Apr 2008• Edited interviews and live performances; developed outreach initiatives to acquire contracts from independent record labels; maintained an extensive music video database. -
Teaching Assistant; Sight And Sound FilmNew York University Sep 2006 - Dec 2006• Assisted professors with class discussions; answered technical questions; ran student screenings. -
Production InternTrue Entertainment May 2006 - Aug 2006Logged, digitized, and transcribed footage for post-production teams; edited casting reels for network review.
Debbie Saslaw Skills
Debbie Saslaw Education Details
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Master Of Science (M.S.) -
B.F.A -
Bachelor Of Fine Arts - Bfa -
Bachelor Of Fine Arts - Bfa
Frequently Asked Questions about Debbie Saslaw
What company does Debbie Saslaw work for?
Debbie Saslaw works for Zohran For Nyc
What is Debbie Saslaw's role at the current company?
Debbie Saslaw's current role is Senior Producer.
What is Debbie Saslaw's email address?
Debbie Saslaw's email address is de****@****ail.com
What schools did Debbie Saslaw attend?
Debbie Saslaw attended The New School, New York University, New York University, Nyu Tisch Art And Public Policy.
What are some of Debbie Saslaw's interests?
Debbie Saslaw has interest in New York University, Showtime.
What skills is Debbie Saslaw known for?
Debbie Saslaw has skills like Video, Film, Social Media Marketing, Social Networking, Blogging, Creative Direction, After Effects, Editing, Photoshop, Adobe Creative Suite, Avid, Digital Marketing.
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