Deb Dib ⚫ Master Personal Brand Strategist Email & Phone Number

Raleigh, Nc, Us

Westminster, Co, Us

The most amazing things happen when you "get gutsy and get real"—when you let go of corporate-speak resumes and profiles—when you focus on your real voice and tell your story. Why? Today's employers, clients, customers, and networkers want to know about YOU—the 3D you—the you in your work, life, and world. Not just your job history. When the market (or LinkedIn) is flooded with people who can do the job, the things that create the hire, promotion, or engagement are the intangibles of your personal brand—the things that prove “chemistry and fit.” It's no longer, "Can you do the job?" That’s a given. Now answer, "Do you fit the culture, do I trust you, will I like working with you, will your brand enhance the corporate brand, can you learn fast)? And does your digital footprint prove it, too?A resume alone can't give that to them.Nor can a bland "professionally correct" corporate-speak LinkedIn profile, nor can chatGPT. A compelling career story and LinkedIn profile CAN, whether you're an executive, entrepreneur, coach, consultant, or creative. In fact, neuroscience tells us that people remember facts in stories 22x more than facts alone!When you have the courage to put yourself out there with LinkedIn and other social media profiles that show a story of value, voice, vision AND humanity, you become a person, not a commodity job title fighting for visibility amongst thousands of others. It’s no wonder that storied career documents and LinkedIn profiles are THE tools for creating connection. You become someone the people who need to know you, WANT to know. You get hired for right-fit positions and gigs; you attract right-fit clients. You're HAPPY! That's why I LOVE co-developing and teaching the Career Thought Leaders Certified Digital Brand Strategist program and its companion the Academy Certified Career Storyteller program! So, what’s YOUR story?

Medford, New York, Us

In today’s world of "So what? Make me care? Do-it-fast!" skim readers—going that last mile—sweating the SMALL stuff —makes a HUGE impact on getting your message right and tight! I get it!As a Master Personal Brand Strategist and career writer, I’ve been there countless times in the 20+ years I’ve branded C-suite clients. Like me, I’ve seen colleagues, execs, and entrepreneurs struggling for perfection while pushing to start other projects waiting in the queue. Yet we still work hard to get it right—even when taking a project to perfection is an expensive time suck that keeps us from doing what brings in joy and revenue. It's DEATH BY WORDSMITHING. Now, it doesn't have to be. You really can...- reclaim billable hours- level-up your brand writing skills- deliver awesome copy- and have more funAll without sweating the small stuff!Here’s how it works: Once you get your draft—bio, profile, web copy, brand copy, presentation, resume, whatever—to a pretty good place (or if you're stalled on strategy), contact me. I’ll get you on the calendar—often the same day—and we’ll collaborate, live, to take your work from good to great. Bonus? You’ll naturally up your polishing and branding skills as you experience what I look for and how those changes elevate your already good copy. It’s fast. it’s fun. It’s done! No more stalling in the weeds or dreading that final push to perfection. No one knows that better than William Arruda, the personal brand guru. In just a few hours he can get a client’s bio to 90%. Then, if that last bit of perfection just won’t come, he has me work it. He’s too busy to agonize over it, and too professional to deliver less than 100%.If you're stuck on strategy, or want to transform your really good writing into awesome brand copy—but are too busy to take it to great—stop going crazy spending time you don’t have! Get affordable expertise—on call!You’ll reclaim time for your business—and up your up your revenue, too!

For decades I worked with driven, visionary, ethical senior executives and entrepreneurs. I am proud to have assisted these extraordinary people and they inspire me every day.They have the guts to be who they are, create profits/growth for their companies in ethical ways, make necessary tough decisions with care, and concurrently create the change they want to see in their world.My clients included wildly successful executives, young “rising stars,” and fellow coaches. Creative, strategic, imaginative, and fun, these people care about issues larger than themselves, yet are grounded in what business needs to succeed. I love that.These top leaders often found career management to be among the few areas in which they were unsure of the rules of engagement and unsure of their ability to succeed with speed! My mission (and honor) was to be their guide in that endeavor.

Miami Beach, Fl, Us

Trained personally by William Arruda in 2004 as one of the world's first Personal Branding Strategists, I am a Master Personal Branding Strategist certified to deliver the Reach Personal Branding methodology (used by thousands of companies globally, including 20% of the Fortune 100), and all Reach Personal Branding Programs...from keynote presentations, to corporate workshops and intensives, to webinars and teleclasses. One of the great joys in my life is seeing people come to understand their personal power through branding, and how their unique individuality and authenticity is a critical piece of their company's success. Sparks fly, light-bulb moments abound, and their world shifts. Engagement and enthusiasm build. It's a win-win for employees and their companies. Me, I just grin in delight.

It wasn’t what I’d planned. I had an exciting career as a retail manager when retail WAS exciting, back in the day. I worked as an assistant buyer for fine jewelry at Macy’s Herald Square. I was ready to be promoted. And then I got pregnant. And sick. And had to stop working. Once the baby was here, I just could not go back full-time. I was fortunate to transition to work for Macy’s as a part-time store manager for many years, and while doing so started a very small resume business. This was before there were professional associations, or more than 2 or 3 books on resume writing, or a way to meet colleagues. My computer didn’t even have a hard drive. There was no Internet! I advertised in the yellow pages. It was the dark ages. I devoured the books I could find. Then I used my writing and design skills, and pirated what I knew of the many sales trainings my husband had taken, adapting strategies for product marketing into human branding and marketing. I learned to run a business. It worked! I started to gain clients and see results. I found I truly enjoyed the people with whom I worked and the work I did with them. Slowly the business built, the industry grew, and the Internet happened (and we were among the first career industry websites on it). I made my business virtual, transitioned to working with execs, helped found the National Resume Writers’ Association, went to new conferences (and spoke at them too), and finally got to meet numerous colleagues, some of whom became my mentors, and so many of whom are now friends. There are many more milestones, culminating with my life-changing training as a personal brand strategist in 2004. That was the end of Advantage Resumes of New York and the beginning of Executive Power Brand!

Master Personal Branding Strategist, Certified Digital Brand Strategist, Certified 360 Reach Analyst, Master-Level Personal Branding For Executive Coaching And Enterprise Programs

Liberal Arts