Deb Gelman Email & Phone Number

Dallas, Tx, Us

• Lead, manage, and grow a cross-functional team of design strategists, product designers, and researchers in the creation of award-winning apps and customer-centric digital products• Bring transformative design thinking to clients in software development, financial services, retail, and hospitality• Lead teams in the creation of multi-modal interaction design systems for a variety of platform experiences• Leverage new technologies and models including immersive, multi-functional interactive interfaces to drive ease of use• Focus on creating a diverse, inclusive working culture across global creative teams where all talents are celebrated• Create, oversee, and govern detailed design systems to ensure meaningful consistency across client platforms• Establish and own product design vision and direction for multiple clients • Advocate for data-driven design, including generative and evaluative research, and quantitative metrics, to guide design decisions • Operationalize design by developing predictable, repeatable processes that lead to greater efficiency & quality• Serve on the executive leadership team, defining company goals, KPIs, and growth plans

Liverpool, Gb

Design Leaders Community is uniting diverse and passionate individuals to create an exceptional peer-to-peer design and innovation leadership community, catered for top-level leaders. Through open communication, shared knowledge, and collective problem-solving, they drive excellence in innovation and design, with the aim of shaping industries, transforming societies, and creating a better future for all.As a founding member of the Design Leaders Community, I've joined to actively influence and shape the community's evolution.

Dallas, Tx, Us

• Built a creative design practice at AT&T Business, creating simple and seamless tools for enterprise retail customers • Established an end-to-end design system, based on customer feedback, to drive revenue, reduce costs, and increase customer satisfaction across all mobile and web products• Developed roadmaps to ensure proper prioritization and implementation of creative initiatives • Created partnerships with business owners, product managers, and technology leads to transform internal processes • Led a team of designers and researchers to serve as customer advocates and use data to inform their decisions • Established a Design Thinking methodology and practice within AT&T Business, bringing together people from different teams to drive innovation and transformation

Newtown, Pa, Us

• Oversaw the design of innovative digital products from inception through launch • Collaborated with customers, technologists, and stakeholders to ensure user and business needs were identified and met• Participated in sales initiatives, creating concepts, presentations, and case studies to share with prospective clients• Partnered with leaders from business and tech to ensure alignment on experience strategy• Directed research and analytics efforts to identify customer needs and drive product offerings• Recruited, hired, managed, and developed a cross-disciplinary team of designers and researchers

Fort Washington, Pennsylvania, Us

• Led a team of UX and visual designers in creating digital weight-loss subscription products and services• Created multi-year experience roadmaps to identify and prioritize UX initiatives• Developed an end-to-end product design process and implemented it across all channels• Facilitated ideation sessions, qualitative research, and design workshops with consumers• Collaborated with data analysts to understand usage metrics and design data-driven products• Led ongoing testing and optimization efforts to drive product engagement, adoption and conversion

Philadelphia, Pa, Us

• Led cross-channel UX initiatives for Comcast including games, sites, and set-top box offerings• Built a team responsible for initiating, designing and delivering products for customer engagement• Collaborated with business leads to translate requirements into usable designs• Worked with engineers in an agile environment to ensure user needs were met throughout the process

Master Of Science - Ms, Information Design And Technology

Ba, Communications, Psychology