Deb Griffith Email and Phone Number
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Former Marketing Leader with more than 20 years of strategic and tactical marketing for B2B and D2C organizations. Hands-on leader that delivers results while building and nurturing happy teams. Transitioning to Grant Writer/Grants Manager roles. Marketing Leader l Growth MarketerEmail: deblgr100@gmail.comSeasoned marketer who drives growth while maximizing resources and finding and developing talent. Pivotal member of organizational key leadership, defining company strategies, policies and management. AREAS OF EXPERTISE:● Team Leadership & Development● Product & Brand Management● Account Based & Partner Marketing● Demand Generation & Product Led Growth● Agile Project Management● Strategic & Tactical Planning and Execution● Performance Analytics● Digital Marketing, Social Media, SEO, SEM● Experiential & Content Marketing● Marketing TechnologyACCOMPLISHMENTS:● I’ve promoted and sold more than $500M in products ranging from soft drinks and flowers to business services and SaaS products.● I've recruited and nurtured more than 100 talented team members, developing high-achievers who play well with others, accelerating performance and enriching their skill sets.Contact me at deblgr100@gmail.com for possible opportunities.
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Vee - Ai For GoodMiami, Florida, United States -
Director Of Marketing And FundraisingGood Karma Pet Rescue Oct 2018 - PresentImplement new organizational and marketing strategy for non-profit animal rescue group. Streamline communication, fundraising and data management functions for volunteer organization of 700 dedicated to saving animals. Built new tech ecosystem for communication and data control, established formal budget and fundraising plan and created operational marketing plan. Increased overall fundraising by 30%.-Built new public website increasing traffic and lifting adoptions by 30% and revenue by 20%.-Upgraded email, data management, project management and digital marketing systems.-Created fundraising KPI goals and tactical plans to increase revenue through direct outreach, publicity, social media and digital advertising. -
FounderAuburnbox Jun 2020 - Jan 2024Launched monthly subscription box for Auburn alumni and fans, featuring useful and unique items. -
Head Of Marketing71Lbs - Shipping Savings Specialists May 2022 - Nov 2022Sunrise, Florida, UsLed turnaround of all marketing systems and activities for B2B Saas + Servicescompany that provides shipping savings services via AI and Big Data. Built specialist team to acquire new users on the platform using inbound and outbound marketing strategies and tactics including content management, digital advertising, email, SEO, ABM, experiential and social media.`● Introduced Agile project management to increase team efficiency.● Led all creative marketing strategy on product positioning and promotional messaging.● Member of the leadership team that directed company priorities, KPIs and product rebuild.● Established company-wide SOP policies to capture and safeguard procedures and documentation of IP -
Marketing DirectorSnowlizard Feb 2017 - Apr 2018Miami, Fl, UsCreated and executed turnaround plan for start-up manufacturer of consumer electronic goods. Increased online YOY direct-to-consumer sales by 2.5X to $200K. Eliminated non-performing initiatives and expenditures. Restructured team and outsourced PR and digital marketing functions.-Established marketing technology ecosystem including automated email platform, customer database, website CRM, analytics and digital asset management-Introduced Agile project management to increase team efficiency-Directed all technical and creative components of e-commerce website-Identified multiple audience personas to craft and deliver relevant outbound messaging and digital advertising-Supported Amazon and retail sales team, increasing distribution to $300K annually-Led all creative marketing strategy on product positioning and promotional messaging -
OwnerDesigner Consigner Sep 2015 - Apr 2018Owner/operator of retail consignment boutique. -
Director Of MarketingMovietickets.Com Jul 2015 - Oct 2016Boca Raton, Fl, UsImplemented marketing turnaround of B2C e-commerce website of the second-largest movie ticketing service in the US. Led team of 7 to cut costs and increase advertising and sales revenue.-Led cross-departmental project initiative to create and build new website and app. Defined MVP, new product features and user enhancements-Revamped marketing strategy by eliminating low performing activities, restructured audience and message segmentations and implemented ROI metrics, leading to cost reduction of $300K-Identified and implemented gift card sales program, adding $400K in incremental annual revenue-Created co-marketing opportunities with strategic partners to increase website traffic, leading to additional ad revenue of $2MM-Implemented new site components to enrich collection of user data for third party advertising and resale to DMPs, adding $100K to annual revenues -
Director Of MarketingSproutloud Media Networks Dec 2011 - Feb 2015Sunrise, Fl, UsLed marketing turnaround for Saas Ad Tech/automated marketing platform to generate enterprise and mid-market leads. -Increased incremental company revenue by $5MM from new business leads, in addition to acquisition of new key account that doubled the size of company headcount to 180 and revenue to $30MM-Led cross-departmental team to launch new, optimized website. Increased inbound leads by 90%, to 150 per month-Hired team of 5 to implement inbound and outbound marketing activities -Implemented outbound Account Based Marketing (ABM) activities to targeted verticals, which made up 50% of sales funnel -Secured Forrester/Gartner analyst placement; “Gartner Cool Vendor” and “Forrester Wave”-Built sales funnel and utilized personalized, automated marketing campaigns to manage and nurture identified leads for sales team -
FounderS.M.A.R.T. Online Marketing Dec 2008 - Dec 2011Plantation, Fl, UsTraditional and Online Marketing consultant and trainer for small business clients. Provided in depth analysis, customized recommendations and training for small business owners to manage their local marketing needs, social media and online marketing presence. -
Vp, Se Division Marketing ManagerWashington Mutual Bank, Inc (Now Jpmorgan Chase) Nov 2006 - Apr 2008Liaison between corporate marketing headquarters and field network of 336 retail bank branches in Florida and Georgia. Identified and bridged gaps between local sales needs and corporate resources. Implemented corporate marketing initiatives and created local marketing strategies to increase profitability of retail bank network.-Identified regional- and store-level sales deficiencies and created innovative and targeted marketing activities to correct downward trends -Collaborated with internal business partners to maximize promotional efforts for mutual success-Maximized local marketing budget of more than $1 Million for vendor and project management
Deb Griffith Skills
Deb Griffith Education Details
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Auburn UniversityPublic Relations -
University Of Pennsylvania
Frequently Asked Questions about Deb Griffith
What company does Deb Griffith work for?
Deb Griffith works for Vee - Ai For Good
What is Deb Griffith's role at the current company?
Deb Griffith's current role is Grants Manager l Compelling Storyteller l Hands-On Team Leader l MarTech l B2B l B2C l Partner Marketing l Inbound and Outbound Marketing l Non-Profit.
What is Deb Griffith's email address?
Deb Griffith's email address is de****@****ail.com
What is Deb Griffith's direct phone number?
Deb Griffith's direct phone number is +156188*****
What schools did Deb Griffith attend?
Deb Griffith attended Auburn University, University Of Pennsylvania.
What are some of Deb Griffith's interests?
Deb Griffith has interest in Jerry Brown, The Daily Show, Startup Weekend, Fast Company, Npr, Foursquare, Science And Technology, Californication (Tv Series), Facebook, Yelp.
What skills is Deb Griffith known for?
Deb Griffith has skills like Online Marketing, Integrated Marketing, Marketing Communications, Seo, Advertising, Social Media Marketing, Strategy, Crm, Start Ups, Online Advertising, Marketing Strategy, Email Marketing.
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