On a mission to re-imagine electronics' after-sales in India by bringing together consumers and service centres on a tech-enabled platform for seamless delivery of information and services.

Headed Marketing and E-commerce functions for Borges India- Borges, the leading Olive oil brand in India across channels- Responsible for brand P&L and end to end marketing for the Indian subsidiary of Borges International group- Annual budget planning and campaigns' execution - Strategic initiatives with Global marketing & innovation team, Spain- New product launches from global portfolio- Local new product development for Indian market with a potential for global distributionE-commerce:- Grew the E-commerce business 3x on Amazon, BigBasket, Flipkart etc.- Ranked 1 in market share across platforms- Managing e-commerce operations and marketing team

A great learning experience of working on a massive highway project, attempting automation in an age when it seemed like a far-fetched idea. First tryst with working in Tamil Nadu which was challenging but very rewarding.- Part of the operations team in the INR 950 Cr six-lane highway DBFOT project in Tamil Nadu- Toll automation, tag implementation at the Hosur Krishnagiri Highway to reduce toll transaction time to 28 seconds.- Execution of Highway Traffic management system : automatic traffic counts, vehicle identification, monitoring, incident management, meteorology data station etc.- Liaising with NHAI officials on compliance