Debbie Long, Des

Debbie Long, Des Email and Phone Number

Senior Event Manager, HPE Events @ i4D Event Services
Apex, NC, US
Debbie Long, Des's Location
Apex, North Carolina, United States, United States
Debbie Long, Des's Contact Details

Debbie Long, Des personal email

n/a

Debbie Long, Des phone numbers

About Debbie Long, Des

An accomplished B2B global performance marketing leader with extensive project management skills and experience in defining the marketing global strategy and end-to-end delivery for small and large scale, virtual and in-person, innovative client and partner engagements in an ever-changing environment. Outcome driven with a passion for leading complex marketing projects, thriving on team collaboration and leadership with cross-functional global teams to exceed demand generation and conversion targets. Recognized as a trailblazer who invents and implements innovative standardized event processes, maximizing budgets and delivering revenue results. •Proven experience managing an events team and delivering successful large-scale virtual/hybrid event experiences.•Can drive cross-functional change management strategies to lead internal and external teams through change.•Experience building out enablement programs for sales teams and channel partners. •Excellent written, verbal, and visual presentation skills•Experience working with business partners on co-marketing campaigns and sponsorships. •Ability to multi-task and prioritize in a fast-paced and dynamic work environment.•Lead and influence w/executives and cross-functional teams•Data-driven mindset focused on setting and measuring KPIs and pipeline metrics.•Excellent budget and financial management skills•Strong understanding and practice of event strategy and content development•Knowledge and experience with online event platforms and tools (reg/web/mobile) for digital, live-streamed and in-person events. •Experience working in both digital and in-person event environments, with in-depth knowledge in managing internal and external production teams. •Demonstrated ability to create net new event types, based on business need. •Experience working in an integrated marketing/demand gen organization. •Positive and motivated self-starter•Comfortable dealing with ambiguity, with the ability to drive clarity for the team. Feel free to reach out to me at deblong5253@gmail.com

Debbie Long, Des's Current Company Details
i4D Event Services

I4D Event Services

View
Senior Event Manager, HPE Events
Apex, NC, US
Website:
i4devents.com
Employees:
50
Debbie Long, Des Work Experience Details
  • I4D Event Services
    Senior Event Manager, Hpe Events
    I4D Event Services
    Apex, Nc, Us
  • I4D Event Services
    Senior Program Manager, Hpe Executive Events
    I4D Event Services Feb 2022 - Present
    Crown Point, Indiana, Us
  • Checkmarx
    Senior Manager, Americas Field Marketing
    Checkmarx Oct 2021 - Feb 2022
    Paramus, New Jersey, Us
  • Ibm
    Watson Health Global Event Leader
    Ibm Jan 2016 - Dec 2020
    Armonk, New York, Ny, Us
    Lead a brand-new division of 7 event marketing program managers to deliver the best AI solutions for for Healthcare with annual budget of ~$15M. Create a portfolio of global events aligned with the overall business objectives, product roadmap and marketing strategy to support 5 healthcare segments (Government, Life Sciences, Payer, Provider, Imaging) within Watson Health. Collaborate with cross functional teams (Sales, Press, Analyst, Social, Channel Partners, geography peers) to develop and align experiential marketing programs, attaining a consistent 30% YTY revenue growth, though 100-160 in-person, virtual events, 90+ On24 recorded webinars, client workshops and executive client sales events. Present analytical insights and recommendations to executive stakeholders to influence changes YOY. Ran yearly global internal seller kick-off events. Partner with finance to provide regular reconciliation updates to meet quarterly expense and revenue targets. Provided cadence of internal and executive communications to help drive attendance.
  • Ibm
    Senior Conference Manager, Corporate
    Ibm 2005 - 2016
    Armonk, New York, Ny, Us
    Define program goals and Lead global, cross-divisional planning teams of up to 200 people to produce successful flag-ship marketing events ranging in size from 1000-10,000 attendees, all with at least 92 percent attendee satisfaction. Deliver outstanding experiences for clients, partners, and employees through high quality surround and entertainment activity. Manage and administrate event management platform, encompassing, partner sponsorship, event registration, call for speakers, survey management, RFID, mobile app, schedule, and social applications. Manage external agencies on event logistics, registration, general-session production and AV, and audience tracking and surveys. Create email, landing pages, sales enablement portal and work with campaign manager on direct mail and ABM strategy to drive attendance. Create business case, manage budgets, and provide finance with regular updates to meet quarterly target expense and revenue.

Debbie Long, Des Skills

Demand Generation Go To Market Strategy Sales Enablement Multi Channel Marketing Management Business Alliances Messaging Strategic Partnerships Thought Leadership Lead Generation Program Management Business Development Event Planning Event Management Microsoft Office Enterprise Software Product Management Crm Saas Product Marketing Cloud Computing Solution Selling Direct Sales

Debbie Long, Des Education Details

  • Vermont Technical College
    Vermont Technical College
    Engineering

Frequently Asked Questions about Debbie Long, Des

What company does Debbie Long, Des work for?

Debbie Long, Des works for I4d Event Services

What is Debbie Long, Des's role at the current company?

Debbie Long, Des's current role is Senior Event Manager, HPE Events.

What is Debbie Long, Des's email address?

Debbie Long, Des's email address is de****@****ibm.com

What is Debbie Long, Des's direct phone number?

Debbie Long, Des's direct phone number is +180223*****

What schools did Debbie Long, Des attend?

Debbie Long, Des attended Vermont Technical College.

What are some of Debbie Long, Des's interests?

Debbie Long, Des has interest in Human Rights, Social Services, Children.

What skills is Debbie Long, Des known for?

Debbie Long, Des has skills like Demand Generation, Go To Market Strategy, Sales Enablement, Multi Channel Marketing, Management, Business Alliances, Messaging, Strategic Partnerships, Thought Leadership, Lead Generation, Program Management, Business Development.

Who are Debbie Long, Des's colleagues?

Debbie Long, Des's colleagues are Iván Guillén Franco, Jonathan Cox, Magdy Assem, Lorenzo Venturella, Peter Petropoulakos, Matt Kelley, Desislava Gergova.

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