Deborah Adams

Deborah Adams Email and Phone Number

The DTC Consultant (wine) - Founder & Lead Consultant @
Deborah Adams's Location
New Zealand, New Zealand
Deborah Adams's Contact Details

Deborah Adams personal email

n/a
About Deborah Adams

My passion is to help wineries achieve success in the art of Direct-to-Consumer market profitability. The DTC Consultant aims to utilise every innovative strategy available to give total control of the customer journey back to the winery. Maximising DTC is the fundamental key to a wine producers profitability and success.Commerce 7, E-Commerce, Website, Analytics & Metrics, Cellar Door & Restaurant , CRM, Staff Training, DTC Sales, Wine Club Development, Email Campaigns, API Integrations, Social Media, Customer Retention, Marketing, Branding & Design, Cellar Door & Restaurant POS, Strategy

Deborah Adams's Current Company Details
The DTC Consultant

The Dtc Consultant

The DTC Consultant (wine) - Founder & Lead Consultant
Deborah Adams Work Experience Details
  • The Dtc Consultant
    Owner, Lead Consultant For The Dtc Consultant
    The Dtc Consultant May 2023 - Present
    Central Otago, Otago, New Zealand
    www.thedtcconsultant.comWe deliver everything your winery needs for Direct-to-Consumer Profitability Staff Training, DTC sales, Email Campaigns, Wine Club Development, Social Media, Customer Retention, CRM applications, Branding & Design, Budgeting, Website Development
  • Edmond De Rothschild Heritage
    Akarua & Rimapere Sales Manager For Edmond De Rothschild Heritage New Zealand
    Edmond De Rothschild Heritage Nov 2022 - Apr 2023
    New Zealand
  • Akarua
    Akarua Direct & Export Sales Manager
    Akarua Apr 2019 - Nov 2022
    Bannockburn, New Zealand
    •Restructure of DSM to achieve sales targets and goals. •Implementation of CRM system and integration across all software platforms. •Digital Marketing, including website development specifically designed to enhance profitability through wine club and direct sales. • Promotion of Wine Club to achieve desired GP - forcasts, target setting and stock control. •Promotion of database and revenue through direct sales. •Enhancing relationship between departments to achieve desired… Show more •Restructure of DSM to achieve sales targets and goals. •Implementation of CRM system and integration across all software platforms. •Digital Marketing, including website development specifically designed to enhance profitability through wine club and direct sales. • Promotion of Wine Club to achieve desired GP - forcasts, target setting and stock control. •Promotion of database and revenue through direct sales. •Enhancing relationship between departments to achieve desired goals. •Tasting notes. •Promotional activities calandar- events and online. •Staff management and development including HR for DSM. •Sales budgets and forecasts. •International Export Markets - management and sales. •Content generation for newsletters and promotions. •Development of DS for Australia. •Brand development. •Experience in all software platforms including Reckon Hosted, Word, Excel, Commerce 7, Mailchimp and developing, sourcing and implementing integration systems. •Business Development and strategy. Show less
  • Prophet'S Rock Wines
    Business Development And Sales Manager
    Prophet'S Rock Wines Oct 2016 - Apr 2019
    Wanaka, Central Otago, New Zealand
    Sales Rep for South Island - trade, grocery and fine dining. Developing, implementing and sustaining Wine Club to increase direct salesSocial Media Planning and promotionBranding and PR Increasing database for direct salesManaging EventsIdentifying new marketsSetting up vineyard cottage for weddings and eventsPromoting vineyard for weddings and eventsIdentifying and achieving sales targetsConducting tastings and events
  • Akarua
    Marketing Coordinator
    Akarua Jul 2014 - Oct 2016
    Bannockburn, Central Otago, New Zealand
    Marketing Coordinator responsible for online marketing and sales. Manager & Coordinator for Wine & Food Events & MarketsCoordination & Administration for Bottling, Wine labels, and Dry Goods. Responsible for application of all awards and reviews for Akarua WinesTastings for Groups and Cellar Door Project Coordinator for researching cost effectiveness and new proposalsPress Releases & Newsletters Experience in Photoshop & Imagery
  • Evolution Marketing Nz
    Team Leader
    Evolution Marketing Nz Jan 2013 - May 2013
    Christchurch, New Zealand
    Team leader for outsourcing sales face to face. Includes residential sales and business to business. Involves recruiting, training and observing new independent sales contractors whilst achieving individual sales.
  • The Waterside House Hotel & The Station House Hotel
    Receptionist
    The Waterside House Hotel & The Station House Hotel Nov 2007 - Nov 2012
    Kilmessan, Co. Meath
    Wedding Show-rounds, Cash Handling, General Administration, Restaurant Bookings,
  • Temple Bar Traders
    Managed Promotion Of Temple Bar Tradfest 2013 At Kansas Irishfest 2012
    Temple Bar Traders Aug 2012 - Sep 2012
    Kansas City, Missouri Area
    Managed the promotion of the Temple Bar TradFest 2013 at the Kansas City IrishFest 2012. Activities; Transfer necessary brochures and material from Dublin to U.S, set up Irish pavilion in an attractive manner, coordinate employees and promotional staff to promote the Temple Bar area and Festival in the most efficient manner, coordinating the prize draw, collecting email addresses from prize draw participants and interested individuals and groups.
  • Total Fundraising
    Professional Fundraiser
    Total Fundraising Jun 2011 - Aug 2011
    Dublin City Centre
    Professional Street Fundraiser for Total Fundraising including Banardos & Red Cross. Excellent sales and communications skills.
  • The Knightsbrook Hotel & Golf Resort
    Wedding Co-Ordinator (Temporary Position)
    The Knightsbrook Hotel & Golf Resort Jul 2010 - Aug 2010
    Trim, Co. Meath
    Administration, escorted potential wedding couples around the premises, table plans, wedding menus, experience on 'Daylight' software, daily function sheets etc.
  • Temple Bar Traders
    Internship - Marketing/Festivals/Events
    Temple Bar Traders Jan 2010 - May 2010
    Administration, sales activities, working with Temple Bar Trad-Fest & related events, writing event overviews for grant applications, developing databases.
  • Blooms Hotel
    Sales Executive
    Blooms Hotel 2009 - 2010
    Face-to-Face Meetings, Collaborations, Developing Databases, Administration, Marketing, Promotions for nightclub.
  • Interceltic Festival
    Representative Of Ireland
    Interceltic Festival Jul 2009 - Aug 2009
    Lorient Area, France
    Set up Irish pavilion, ensure bands arrival, set-up and payment, provided information on Ireland and Dublin as a tourism destination.

Deborah Adams Skills

Marketing Communications Marketing Strategy Event Management Customer Service Event Planning Sales Operations Hospitality Management Hospitality Tourism Hotels

Deborah Adams Education Details

Frequently Asked Questions about Deborah Adams

What company does Deborah Adams work for?

Deborah Adams works for The Dtc Consultant

What is Deborah Adams's role at the current company?

Deborah Adams's current role is The DTC Consultant (wine) - Founder & Lead Consultant.

What is Deborah Adams's email address?

Deborah Adams's email address is de****@****ahoo.ie

What schools did Deborah Adams attend?

Deborah Adams attended Dundalk Institute Of Technology, Scoil Mhuire, Dundalk Grammar School.

What are some of Deborah Adams's interests?

Deborah Adams has interest in Music And Reading.

What skills is Deborah Adams known for?

Deborah Adams has skills like Marketing Communications, Marketing Strategy, Event Management, Customer Service, Event Planning, Sales Operations, Hospitality Management, Hospitality, Tourism, Hotels.

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