● Conceptualized, designed, and scheduled posts for social media accounts: Facebook, Instagram, LinkedIn, TikTok and Twitter ● Responded quickly and clearly to incoming messages and questions from customers via social channels and website inquiries● Developed and executed advertisements for both digital and print media● Implemented use of a CRM within the company, and provided technical assistance to the purchasing team● Engaged both B2B and B2C customers though email marketing● Coordinated both on-site and off-site marketing events● Acquired promotional items such as shirts, hats, banners, and paper products● Scheduled visitor tours, including student tours● Conducted market research through data analysis● Updated and maintained the company website

● Coordinated posts for social media accounts, including Facebook,  Instagram, and Twitter ● Represented the company via social profiles and responded quickly to incoming messages and questions from customers  ● Designed and scheduled graphics for both print and social media  ● Redesigned the company website via Wordpress, providing simpler navigation options for customers, as well as a more visually appealing aesthetic  ● Built email databases via Constant Contact and Google, targeting both regular customers and leads for our STEM program  ● Implemented use of Google Analytics within the company  ● Scheduled and booked birthday parties and events  ● Supervised public and private skating sessions while providing exemplary  customer service

● Visualized, coded, and directed live newscasts viewed in the Springfield-Decatur-Champaign market● Kept track of multiple screens while giving instructions to floor crew ● Created, checked, and corrected graphics with an attention to detail ● Wrote comprehensive discrepancy reports after every newscast● Teleprompted and floor directed, and helped to train new employees in doing such● Operated robotic cameras and crewed the audio board before the switch to HD