Deborah Stanton Email & Phone Number

Accomplished, senior marketing professional with broad high-tech marketing experience encompassing strategic planning, event marketing, program management, media management, creative development, and partner and customer marketing with the ability and skill set to provide creative, innovative, enthusiastic, and forward-thinking collaboration and leadership in a team environment. Focused on achieving continuous, improved, business performance.Core Competencies and Strengths:• Able to run marketing programs and projects from inception to success• Expert negotiator and budget manager• Excellent communications skills, oral and written• Enjoys collaborative environments, working successfully with cross-functional teams• Self-starter, learning agility, impeccably detail-oriented

Worked a wide variety of Marketing projects as a consultant and independent contractor for various high-tech companies throughout the San Francisco Bay Area.

San Mateo, California, Us

Owner of all Marketing Events at PerimeterX.Collaborated with internal departments to strategize direction of company priorities as they pertain to product launches, brand presence, visibility, and partnerships; develop and execute programs to accomplish corporate goals. Managed and owned all Corporate Marketing events, soup to nuts including:- Collaborated to develop campaign strategies, messaging, and promotions- Executed on deliverables, meeting strict and difficult timelines- Communicated internally and externally with key stakeholders- Managed vendors and all logistics- Follow-up activities such as lead tracking, analysis, reporting results, and budget reconciliation- Managed and developed tradeshow properties- Brought new and fresh event ideas to the company that align with corporate goals

Worked a wide variety of Marketing projects as an independent contractor for various high-tech companies throughout the San Francisco Bay Area.

San Mateo, Ca, Us

Collaborated with Product Marketing and Corporate Marketing teams to strategize direction of company priorities as they pertain to web and mobile performance product launches, brand presence, visibility, and partnerships, and develop and execute programs to accomplish corporate goals. Responsible for annual Marketing programs budget. Key accomplishments include:• Managed and owned all Corporate Marketing programs and events, soup to nuts - Collaborated to develop campaign strategies, messaging, and promotions - Executed on deliverables, meeting strict and difficult timelines - Communicated internally and externally with key stakeholders - Managed budget, delivering within or below budget - Managed staff and all logistics - Follow-up activities such as lead tracking, analysis, reporting results, and budget reconciliation• Managed vendors associated with Corporate Marketing programs• Instrumental in bringing new and fresh strategies to Keynote such as: - Keynote’s first onsite prospecting event, held at Keynote offices - Keynote’s first User Conference - Roadshows, intimate, in-person events at varying sites for executives to get face-to-face with customers and prospects across the country and internationally - Boot Camps, onsite, full-day, hands-on user trainings in various cities - Customer Advisory Board, annual event with key customers and our technical staff - Tech Talks, a monthly continuing education webinar series for Keynote’s customers and prospects• Brought a new webinar platform to our company leveraging broad capabilities for webinars as well as 1:1 meetings enterprise-wide• Managed and developed tradeshow properties

Palo Alto, Ca, Us

Overall project and program ownership of specific programs at the VMworld annual conference (12,000 attendees) as well as other corporate events such as Analyst Day. Created, managed, and communicated the program plan for each program, outlining key milestones and deliverables to team members. Worked with strategy team to establish program strategies.• Session Content (co-managed): Defined session tracks and general direction of content, reviewed all CFP submissions, recruited speakers to fill the agenda• Survey Management and Post-Show Reporting: Responsible for gathering feedback from attendees about each breakout session (250+), the exhibit hall, keynote sessions, miscellaneous event offerings, as well as the overall event. Compiled the data and reported out results to drive program improvements• Other programs owned included: Session Recording, Executive and Auxiliary Meetings, Housing, PR and AR Program Liaison

Creative Writing

Bachelor'S Degree, Creative Writing