Debbie Brock

Debbie Brock Email and Phone Number

Strategic Planning-Operations-Communications; Unraveling challenges to grow teams and businesses. @ Elastic
Debbie Brock's Location
Atlanta, Georgia, United States, United States
Debbie Brock's Contact Details
About Debbie Brock

Integrated marketing and communications executive with depth in consumer, shopper and B2B messaging; agile in transforming white space into executable strategy and delivering tangible, enduring results; high touch organizational and cross functional leadership with transformative change management. Unflappable leadership presence with a uniquely customer-centric mindset that bridges creative, technical, process levers to deliver sustained powerhouse results.

Debbie Brock's Current Company Details
Elastic

Elastic

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Strategic Planning-Operations-Communications; Unraveling challenges to grow teams and businesses.
Debbie Brock Work Experience Details
  • Elastic
    Sr. Director, Hr Solutions & Insights And Chro Chief Of Staff
    Elastic Aug 2024 - Present
    San Francisco, California, Us
    Leading organization focused on delivering friction-less, user-centric experiences in areas of Analytics, Communications, Operations and Technology. Also leading HR strategic planning and c-suite support as Chief of Staff to the CHRO.
  • Elastic
    Executive Chief Of Staff And Communications Lead
    Elastic Feb 2022 - Aug 2024
    San Francisco, California, Us
    Lead strategic planning and day-to-day operations for CHRO and 200+ HR organization. Responsibilities include executive communications, strategic planning, project management, process development, event planning, budget oversight.
  • Elastic
    Sr. Director, Learning And Organizational Development Operations
    Elastic May 2021 - Feb 2022
    San Francisco, California, Us
    Built first-ever L&OD operations team with responsibilities including contract negotiations/management, budget management, capacity planning, process management, project development, strategic planning. Also developed first-ever L&OD communications capability for the organization. - Led strategic planning efforts which resulted in a 100% increase in annual budget- Enabled delivery of nearly 800 hours of learning that touched 3,200+ employees
  • The Coca-Cola Company
    Group Director, Marketing Capabilities And Process
    The Coca-Cola Company May 2017 - Mar 2021
    Atlanta, Ga, Us
    Recruited by division CMO to establish the first U.S. marketing operations function, integrating a diverse, 400+ marketing community to grow consistently against a common platform of competencies and learning experiences. Also responsible for leading a cross-functional team of marketing, commercial and IT partners to redefine end to end process and technology needs for marketers to deliver higher quality, consumer-centric marketing with greater efficiency and effectiveness, impacting a $1B budget.• Led technology transformation for U.S. marketing organization to digitize work and save $500M in year 1.• Led development of global marketing transformation effort to pivot strategy from brand-led to consumer-led, impacting a $4B+ budget and 3,000 associate community.• Increased US marketing community capability scores by 15% in 12 months. Also designed marketing capability strategy that delivered 20% budget savings through training content re-use. • Led Privacy by Design and change management initiatives to transform marketing engagement.
  • The Coca-Cola Company
    Chief Of Staff And Global Director, Strategy & Communications
    The Coca-Cola Company Jun 2015 - May 2017
    Atlanta, Ga, Us
    Executive leadership development position reporting to Chief Technical Officer. Led strategic planning and operational communications for 4,000 employees across corporate technical and field division; included integration work with Strategic Planning, Finance, Public Affairs, Commercial Leadership and Global Marketing.• Strategic and tactical support to Chief Technical Officer on a variety of business opportunities based on rotating priorities to drive more effective collaboration and improve operating effectiveness.• Led business transformation and change management initiative for supply chain/manufacturing division (3,000 employees) which resulted in $20M+ in year 1 savings.
  • The Coca-Cola Company
    Global Director, Commercial Capabilities
    The Coca-Cola Company Sep 2013 - May 2015
    Atlanta, Ga, Us
    Recruited by CIO to lead optimization of bottler sales and marketing processes and supporting digitalization in start-up style team. Areas of focus included communications, value chain assessments, marketing technology solutions (including SAP), and best practice sharing. • Rebooted Commercial Capability function in a new revenue generating, start-up team type dynamic. Team intended to deliver $6M revenue with additional 5 year business development pipeline plan.• Led new staffing, on-boarding, branding/communications, and account management strategy design and execution for department• Selected to represent Coca-Cola for Women in Technology Association’s “Executive Readiness” program for high potential female leaders. Graduated in Q3 ’14.
  • The Coca-Cola Company
    Vice President, Commercial Execution
    The Coca-Cola Company Oct 2011 - Sep 2013
    Atlanta, Ga, Us
    Recruited by Chief Commercial Officer to lead operational communications strategy and digitalization for frontline sales teams, including sales performance methodology and training; daily communication of account priorities; enabling sales technology; post-sales measurement and tracking to 8,000+ sales professionals across 71 bottling partners.• Led cross functional initiatives to implement sales execution measurement standards, anticipated to drive $10M+ gross profit improvement in first year.• Stabilized department retention rate from 40% to 10% and improved organizational engagement.
  • The Coca-Cola Company
    Group Director, Portfolio Management
    The Coca-Cola Company Oct 2010 - Oct 2011
    Atlanta, Ga, Us
    Led a broad scope of responsibilities including stewardship of PMO-like innovation processes as well as revamping of SKU optimization capability, impacting 700-800 SKUs across 71 bottling partners.• Redesigned the SKU optimization process for Coca-Cola Refreshments/U.S. organization, driving $5 million in savings.
  • The Coca-Cola Company
    Group Director, E-Business Communications
    The Coca-Cola Company Sep 2007 - Oct 2010
    Atlanta, Ga, Us
    Initiated digital transformation through development of a new capability and supporting organization. Led a cross-functional team in strategic design and implementation of internal online eco-system to support of sales and marketing planning, point of sale customization and inter-system e-commerce. Directly managed/influenced $10M budgets and multi-year strategic initiatives.• Created and gained alignment on vision for first ever U.S. e-business capability, responsible for merging business strategies with technology platforms to support 8,000+ sales and marketing associates.• Successfully developed and launched internal commercialization website which created $5 million in efficiencies and continues to function as a central resource for sales and marketing efforts across a 70+ bottler system, supporting 10,000 users and 20,000+ documents.• Supported first-ever B-to-B e-commerce capability in company’s U.S. division and led its integration into strategic planning tools to ensure robust end-to-end execution of business priorities. Integration enabled dated, manual tools to be sunset and for more precise financial measurement resources to be implemented.
  • The Coca-Cola Company
    Director, Marketing Activation
    The Coca-Cola Company Jul 2006 - Sep 2007
    Atlanta, Ga, Us
    Recruited to lead organization responsible for national marketing activation of priority Foodservice channel initiatives and top 10 retail customers including: Walmart, Safeway and Publix. • Drove employee engagement for department by 20 points within six months by restructuring the work to align with customer needs and implementing staff development best practices.
  • The Coca-Cola Company
    Sr. Shopper Marketing Manager
    The Coca-Cola Company Sep 2004 - Jul 2006
    Atlanta, Ga, Us
    Accountable for all aspects of marketing relationships with four national drug accounts: Walgreens, CVS, Rite Aid and Brooks/Eckerd, in partnership with sales teams. Also managed relationships with National Association of Chain Drug Stores and provided subject matter expertise on channel work.• Enabled transition of key customer relationships from a transactional dynamic to a more consumer-oriented, partnership approach through innovative shopper-centric messaging strategy.
  • Coca-Cola North America
    Special Project/Team Lead
    Coca-Cola North America Jan 2010 - Jun 2010
    Selected for internal high potential talent program. Led diverse, international team through intensive six month brand and marketing business case project for premier market unit within Coca-Cola’s Global system. • Presented recommendations to CEO and Corporate executive committee. Resulted in revisions to company brand strategy to selected market unit.

Debbie Brock Skills

Cross Functional Team Leadership Integrated Marketing Management Strategic Planning Strategy Consumer Products Marketing Strategy Shopper Marketing Crm Marketing Communications Marketing Management Customer Insight Marketing Leadership Competitive Analysis Market Planning Trade Marketing P&l Management Customer Relationship Management Project Planning

Debbie Brock Education Details

  • Ball State University
    Ball State University
    Psychology
  • Oglethorpe University
    Oglethorpe University
    Leadership

Frequently Asked Questions about Debbie Brock

What company does Debbie Brock work for?

Debbie Brock works for Elastic

What is Debbie Brock's role at the current company?

Debbie Brock's current role is Strategic Planning-Operations-Communications; Unraveling challenges to grow teams and businesses..

What is Debbie Brock's email address?

Debbie Brock's email address is de****@****.ko.com

What schools did Debbie Brock attend?

Debbie Brock attended Ball State University, Oglethorpe University.

What skills is Debbie Brock known for?

Debbie Brock has skills like Cross Functional Team Leadership, Integrated Marketing, Management, Strategic Planning, Strategy, Consumer Products, Marketing Strategy, Shopper Marketing, Crm, Marketing Communications, Marketing Management, Customer Insight.

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