Deborah Smith Email and Phone Number
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I help entrepreneurs build sustainable business operations and host transformational events.I'm an experienced entrepreneur and coach with a background in marketing, management and event production as well as a trained and experienced holistic health coach, invested in global transformation through holistic practices. I started my career in NY working part-time as a writer, event coordinator and production assistant for not-for-profits as well as TV and film shoots. I moved into a full time role with the National Dance Institute, producing quality arts education programs in the NYC public schools, including large-scale dance performances at prestigious venues. After 7 years with NDI, I spent 2 years producing fine craft festivals with the American Craft Council, as their Communications Director, tasked with multiple roles, including coordinating press events, driving up attendance at shows, and bringing the organization online with email marketing. In 2005 I earned a degree in Holistic Health Coaching at IIN and pivoted my career towards health and wellness events. I opened my first business, Green Pirate Juice, which began as a mobile food vending truck that served healthy juices, smoothies and other vegan treats. In the 14 years that I operated the company, I coordinated the logistics for hundreds of city-wide events , including every detail of an event cycle related to food service and entertainment. I also personally coached dozens of group health activities, including cleanses, online workshops and clean eating challenges. In Summer 2019, I produced my first online course called Green Smoothies 101, to share my knowledge about the powerful benefits of eating a plant-based diet. In 2022, I launched a 5-week plant-based cooking course called Plant Powered Kitchen. I'm passionate about creating and producing transformative experiences that uplift people's spirit and build community through live events, music, dance, wellness initiatives and socially conscious collaborations.Since 2019, I coach women solopreneurs in the wellness sector to successfully operate online with innovative marketing, effective communication skills and smart technology. I'm proud to say all of my clients are thriving!I take great pride in my work and care deeply about providing clients and customers with valuable experiences and products, which both improve their quality of life and also contribute to society.
Luminous Creative Marketing
View- Website:
- pongopower.com
- Employees:
- 12
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Marketing Strategist And Business CoachLuminous Creative MarketingNew York, United States
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Email Marketing Strategist & Technical AdvisorFreelance Mar 2019 - PresentI consult small business owners on how to harness the power of online marketing and a robust email list to strategically grow their brand awareness and revenue. I offer strategic consulting, tech support and daily operations support. I love this role. I am passionate about helping business owners clarify their 10% edge in the marketplace and create irresistible content to attract their ideal clients.
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Holistic Entrepreneur, Coach & CreatorSelf-Employed Jun 2006 - PresentUsaI create innovative online courses to teach the essentials of plant-based nutrition to help improve overall health and wellness.This includes brand strategy and partnerships, online marketing and ad strategy, design, sales, event production and delivery of course content.I build my courses in Kajabi, record, edit and produce the content in my home studio, and use ConvertKit, META ads, Google ads, and social media to connect with my ideal clients and introduce them to my business. I work strategically with other content creators and wellness professionals to cross-promote and collaborate on live events to broaden my reach.I am a detail-oriented producer of transformational experience with a passion for helping people feel better.The Standard American Diet (SAD) is a leading cause of death in the US... what? Why?It's time to change how we approach food so we can reduce risks of heart disease, Type 2 diabetes, obesity and other avoidable disease.The science is there. We need to practice consuming meals that are both nutritious and delicious.My goal is to help people radically shift their perspective on nutrition and improve their overall health using fun educational events and online courses.
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Brand & Online Marketing ConsultantPongo Power, Inc. Mar 2020 - PresentBrooklyn, New York, United StatesGuiding an industry leader in community fitness to a stable online operation through project management, clear and concise communication strategies and building an in-house media team to produce relevant and consistent content and brand messaging. -
Virtual Event ProducerPongo Power, Inc. Jul 2020 - Sep 2020Brooklyn, New York, United StatesProduced annual benefit as virtual event with live entertainment, industry panels, and featured activations utilizing Zoom's Webinar platform.Recruited participants; moderators, panelists, special guests, and live music.Created run of day technical strategy and conducted tech run-through for all participants.Provided speaker and moderator support for meeting onboarding.Worked closely with media team for event collateral and promotional materials (email marketing, ads, landing pages).Created marketing strategy for event and worked closely with CEO to align event goals with future marketing and sales opportunity. Ran day-of technical support for all event participants ensuring smooth transitions between segments, allowing for the focus to remain on company's fundraising efforts. -
Ceo & CreatorGreen Pirate Llc Mar 2006 - Mar 2020Brooklyn, Ny• Creative, business concept, menu, marketing, sales and general operations for healthy catering/events company • Developed robust website, establishing a reliable source of content for wellness communities • Increased visibility by thousands of impressions via media placements with national outlets• Secured profitable event contracts with high profile brands in fashion, entertainment, sports, finance, government agencies, wellness, TV and film industries• Published a consistent weekly blog and bi-weekly newsletter for readership of 2000+ • Offered affordable wellness programs, positively impacting hundreds of busy New Yorkers -
Director Of Marketing And Communications - Shows ProgramAmerican Craft Council Mar 2005 - Jun 2006New York, Ny• Oversaw marketing and communications for "Shows Program" – consisting of 9 large-scale fine craft events in San Francisco, St. Paul, Charlotte, Baltimore, Atlanta, Sarasota and New York • Established first organizational email marketing campaign, growing subscribers to 3,500 people• Implemented PR and ad buying strategy to expand national brand awareness • Secured media coverage in local and national news outlets including print, TV and radio highlighting individual artist’s stories and driving both attendance to shows and sales • Increased overall show attendance by 20% in one year -
Communication Director & Event ProducerNational Dance Institute Mar 1998 - Mar 2005594 Broadway, Ny, Ny• Assisted Executive Director in raising over $200K annually via successful grant proposals• Oversaw design and production of all print materials, website, and special video projects• Re-imagined annual donor mailings and pursued new grants, exceeding annual budget • Coordinated production details for annual Benefit Gala at Lincoln Center, 22 shows at LaGuardia High School, and special events at the Schubert Theater and The White House • Assisted founder Jacques d’Amboise in Appalachian Trail Hike fundraiser with special events in 12 stops along hike, raising awareness for arts education nationally Over the course of 7 years with NDI I held many positions and wore many hats. I began working part time in the Development department, helping to organize and produce fundraising campaigns, including individual gifts, corporate sponsorships and institutional giving. I helped produce special fundraising events, including a College Tour to 7 cities with founder, Jacques d'Amboise to teach his specialized educational pedagogy, and a 9-month hike along the Appalachian trail with live events in 12 towns along the hike. I acted as Producer for many special performances, helping to oversee teams of 200 parent-volunteers, 2,000 dancing children and sold-out ticketed audiences at prestigious venues such as the Kennedy Center, the Schubert Theater and the White House. My final 2 1/2 years in the office, I primarily oversaw communications and outreach projects, including the production of all print materials, design and maintenance of the website, and special video and print projects. My time with NDI was invaluable and I learned a tremendous amount about production, teamwork and successful management techniques, not to mention how to produce work of the highest quality. -
Production CoordinatorTrinity Tv Mar 1999 - Sep 2001New York, NyWorked part time as the assistant to the production supervisors for a monthly TV special called "The Real Bottom Line", which we filmed live on site inside the Trinity Church in downtown Manhattan. Acted as liaison to special guests, assisted Line Producer and camera personnel. -
Grant WriterSeafarers & International House Jan 1999 - Dec 1999New York, NyAssisted the Director of Development in writing grant proposals to raise money for a capital reconstruction project. -
Personal Assistant To CeoKsa Management Service Jan 1998 - Sep 1998New York, NyPersonal Assistant to extremely busy and well connected CEO of publicity firm representing A-list celebrity clients. Coordinated media and in-house publicity events. Wrote and copy-edited Sting's 1999 Grammy Legend award speech delivered to Luciano Pavarotti. (with Trudy Styler. humble brag.)
Deborah Smith Skills
Deborah Smith Education Details
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Institue For Integrative NutritionHealth & Nutrition -
Americans For The ArtsMarketing, Branding
Frequently Asked Questions about Deborah Smith
What company does Deborah Smith work for?
Deborah Smith works for Luminous Creative Marketing
What is Deborah Smith's role at the current company?
Deborah Smith's current role is Marketing Strategist and Business Coach.
What is Deborah Smith's email address?
Deborah Smith's email address is cw****@****aol.com
What is Deborah Smith's direct phone number?
Deborah Smith's direct phone number is +191774*****
What schools did Deborah Smith attend?
Deborah Smith attended State University Of New York College At Geneseo, Institue For Integrative Nutrition, Americans For The Arts.
What are some of Deborah Smith's interests?
Deborah Smith has interest in Production, Writing, Design, Event Production, Education, Environment, Training, Publishing, Performance, Music.
What skills is Deborah Smith known for?
Deborah Smith has skills like Social Media, Event Management, Event Planning, Microsoft Office, Customer Service, Social Media Marketing, Marketing Communications, Entertainment, Brand Development, Public Speaking, Social Networking, Online Advertising.
Who are Deborah Smith's colleagues?
Deborah Smith's colleagues are Carol Singh Alvarado, Jessica Stone, Merry Joy Daez, Alexandra Mingione.
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Deborah Smith
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Deborah Smith
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