Deborah Baker
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Deborah Baker Email & Phone Number

Chair of PTA at Jeavons Wood Primary and Pre-School PTA
Location: Greater Cambridge Area, United Kingdom 9 work roles 4 schools
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Current company
Jeavons Wood Primary and Pre-School PTA
Role
Chair of PTA
Location
Greater Cambridge Area, United Kingdom

Who is Deborah Baker? Overview

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Deborah Baker is listed as Chair of PTA at Jeavons Wood Primary and Pre-School PTA, based in Greater Cambridge Area, United Kingdom. AeroLeads shows a matched LinkedIn profile for Deborah Baker.

Deborah Baker previously worked as Professional Freelancer at Freelance and Business Development and Marketing Manager at Numitas. Deborah Baker holds 2:1 (Hons), Bsc Psychology from University Of Warwick.

Profile bio

About Deborah Baker

I am a highly professional manager with a strong background in Marketing and Business Development. I have excellent communication and interpersonal skills which enable a management style that develops individuals and creates business growth. My reputation for building and maintaining successful working relationships with both clients and all functions within the business can be seen in my recommendations. I manage marketing, business change and operational projects to deliver key objectives and generate new business and increased profitability. I quickly analyse and understand clients’ requirements to create solutions to meet their needs. You can see examples of my work by clicking on the videos below. Specialties: Event management, push and pull marketing, brand marketing, e-marketing, business development, mediation, group mediation, project and account management, sales.You can contact me on 07701 030921, or, follow me on twitter @DebCBaker.Key skills:• Marketing: Direct, communications, online, social media, events, copy writing, SEO, e-marketing, design, data management, research and analysis, forecasting, P&L responsibility, budgetary control, profit improvement.• Project Management: Planning and design, execution, monitoring, risk assessment and management, contract management, account management, closing. • Sales: Sales strategy, pipeline management, tender processes, creating proposals, negotiating, repeat business.• Business Development: Creating new opportunities, creating new products, understanding business drivers.• Operations and Logistics: Issue identification, improving productivity and time efficiency, resource measurement and management, developing quality standards, installing best practice, change management.• IT: Microsoft Office, WordPress, Dreamweaver, Fireworks, WMM, CRM.• Strategic Thinking• People Management• Relationship Building

Listed skills include Marketing Strategy, Account Management, New Business Development, Online Marketing, and 14 others.

Current workplace

Deborah Baker's current company

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Jeavons Wood Primary and Pre-School PTA
Jeavons Wood Primary And Pre-School Pta
Chair of PTA
9 roles

Deborah Baker work experience

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Chair Of Pta

Current
Jeavons Wood Primary And Pre-School Pta

I work with the PTA Committee, teachers and school community to raise funds for additional educational activities. My role includes chairing committee meetings, designing material and collateral, writing communications and organising fundraising events.

Feb 2022 - Present

Professional Freelancer

Current
Freelance

Cambridgeshire, England, United Kingdom

I'm a highly skilled marketing professional with expertise in Marketing, Small Business Development and Website Design. I can help small businesses, start ups and independent people create relevant, eye catching collateral to generate business and customers/clients.Contact me if you would like support with any of the following:Leaflet, brochure, flyer designWebsite design/update/professionaliseEmail newsletter development/supportBlog contentSocial media… Show more I'm a highly skilled marketing professional with expertise in Marketing, Small Business Development and Website Design. I can help small businesses, start ups and independent people create relevant, eye catching collateral to generate business and customers/clients.Contact me if you would like support with any of the following:Leaflet, brochure, flyer designWebsite design/update/professionaliseEmail newsletter development/supportBlog contentSocial media presenceExamples of websites I have built for independent businesses include:https://www.chrisbrownsolutions.co.uk/https://treasureboxchildcare.wordpress.com/ Show less

Apr 2020 - Present

Business Development And Marketing Manager

Cambridge, United Kingdom

Strategic planning, execution and measurement of the firm’s business development and marketing activities to support the growth aspirations of the business. Specialising in brand advocacy, planning, marketing execution on all levels, creating a business development culture and pipeline measurement.Role includes:- Reporting on Marketing and BD activities to the Board- Planning and executing Marketing, BD and Client care activity- Developing and executing culture… Show more Strategic planning, execution and measurement of the firm’s business development and marketing activities to support the growth aspirations of the business. Specialising in brand advocacy, planning, marketing execution on all levels, creating a business development culture and pipeline measurement.Role includes:- Reporting on Marketing and BD activities to the Board- Planning and executing Marketing, BD and Client care activity- Developing and executing culture, systems, processes and materials- Working collaboratively with Partners and channels to develop and execute integrated marketing and BD solutions across segments- Data management- Planning, commissioning and executing Marketing communications- Management of events- Assisting with PR campaignsNumitas is the UK’s leading finance consultancy providing solutions to the business challenges of both small and large organisations equally, clients range from technology start-ups to corporates. Our team comprises of some of the most experienced finance directors, CFOs and consultants in the UK. Our aim is to make a real difference for businesses of all sizes by providing the unique capabilities of the Finance Director via a range of flexible engagements. Our engagements in small businesses are usually as a part time finance director supporting them a few days per month. In larger companies we provide consulting solutions for specific business challenges, transactions and projects. We believe in the value an experienced Finance Director can contribute to a business. We provide Finance Directors with the opportunity to belong to an organisation that provides them an alternative career option, a variety of ways the modern finance director could work. If you think we could help or would like to know more, please check out our website www.numitas.com or contact us on 01223 3581237. Show less

Aug 2016 - Mar 2020

Senior Marketing And Business Development Executive

Cambridge

Supporting the marketing and business development function with a main focus in the Cambridge office and developing the Cambridgeshire marketplace. I work with marketing and BD colleagues across Central and East Anglia patch supporting Partners to manage a coordinated approach to marketing and business development activities. Specialise in brand advocacy, PR, pitch/proposal creation and new lead generation. Lead BD and marketing support for Tech, Food and Beverage sectors. Role… Show more Supporting the marketing and business development function with a main focus in the Cambridge office and developing the Cambridgeshire marketplace. I work with marketing and BD colleagues across Central and East Anglia patch supporting Partners to manage a coordinated approach to marketing and business development activities. Specialise in brand advocacy, PR, pitch/proposal creation and new lead generation. Lead BD and marketing support for Tech, Food and Beverage sectors. Role includes:- Generation and coordination of Marketing and BD strategy plan and communication plan- Working closely with outsourced PR agency in PR schedule and strategy- Working with local colleagues on implementing the firm's brand through all areas of delivery- Generating ideas and initiatives in developing new business- Analysis of the market place and client base in order to ensure coordinated approach- Management of sales pipeline- Analysing market intelligence to support target generation- Event management- Coordination of the pitch and proposal process, including attending meetings, proposal content and design, debriefing process, full tender process support- Supporting colleagues in meeting marketing and BD KPIs set by head office- Supporting colleagues in client satisfaction and retention- Seeking and providing regular feedback- Supporting BD and marketing colleagues across the UK on special projects- Reporting on ROI of marketing and BD initiatives Show less

Oct 2011 - Aug 2016

Board Member

Cambridge, United Kingdom

I sat on the Board of Byte Night, a charity that raises awareness and funds for Action for Children to tackle Youth Homelessness. This involved:- attending monthly board meetings- agreeing on the details for the annual charity sleep out- supporting PR and marketing efforts- making arrangements for money raising initiatives- being a Bite Night team leader within Grant Thornton Cambridge and being responsible for fundraising.

Jan 2013 - Oct 2014

Business Development And Marketing Manager

Bassingbourn, Royston

Member of SMT with responsibility to strategically deliver and manage team providing marketing, sales, account management and event management.Marketing: o Online marketing: website updates ensuring SEO, HTML, PPC advertising, hosting webinars.o E-marketing: design, copy-write, distribution, data sourcing and management.o Collateral: design and copy-write of brochures, videos, case studies, press releases, guidance, leaflets.o Social media: creation and operation of… Show more Member of SMT with responsibility to strategically deliver and manage team providing marketing, sales, account management and event management.Marketing: o Online marketing: website updates ensuring SEO, HTML, PPC advertising, hosting webinars.o E-marketing: design, copy-write, distribution, data sourcing and management.o Collateral: design and copy-write of brochures, videos, case studies, press releases, guidance, leaflets.o Social media: creation and operation of campaigns.o Event management: sourcing speakers and workshop leaders; coordinating outsourced suppliers, and arrangements; on site management and troubleshooting; post event analysis; ROI evaluation and reporting.o Market research and analysis: marcomms and strategy planning achieving 100% company targets.Business development: o Pipeline managemento New lead generationo Account managemento Product developmento Data analysiso Presentation/training deliveryKey achievements:• Successfully project managed company re-brand to create up to date and positive message with personal re-design of all literature.• Identified need to re-design company website rectifying low ‘page per visit’ numbers. Project managed the task to achieve better conversion rates through increased SEO and leads by 60%.• Project managed production of DVD to introduce video marketing collateral. Showcased work of 4 major clients.• Initiated and managed change to new CRM system providing necessary sales and marketing reports following a company re-structure. • Involved in winning major contracts through tender process increasing company revenue by 50%.• Improved template proposal documents to increase sales conversions by 15%.• Supported the development of new service models and advanced training courses endorsed by the ILM.• Managed a team of three including the Marketing, Client Relations and IT Officers. Show less

May 2009 - Jul 2011

Dispute Resolution Services Manager

Bassingbourn, Royston

Marketing, sales, account management, event management for client networking, conferences and training events and project managing provision of Alternative Dispute Resolution services.Key skills and responsibilities:Project management of Service delivery: o Initiating, planning and design: client needs identification, stakeholder analysis, CBA, budget planning, risk assessment, identifying deliverables and activities, tailoring service provision.o Execution and monitoring:… Show more Marketing, sales, account management, event management for client networking, conferences and training events and project managing provision of Alternative Dispute Resolution services.Key skills and responsibilities:Project management of Service delivery: o Initiating, planning and design: client needs identification, stakeholder analysis, CBA, budget planning, risk assessment, identifying deliverables and activities, tailoring service provision.o Execution and monitoring: building project management plans, coordination of 30 practitioners, collating timesheets to monitor deliverables against project plans, analysing data.o Contract and account management: client updates and feedback, presenting reports to stakeholders, negotiating repeat and radiated projects.o Closing: collating evaluations from client, parties and practitioners into 360 feedback report, documenting lessons learned, archiving files and paperwork appropriately.Marketing activities for 50% of business products: o all skills and responsibilities as per BD Manager role (above).Sales to generate 50% of business revenue: o all skills and responsibilities as per BD Manager role (above).Key achievements:• Introduced new client networking group increasing radiated sales and company profile as market leader.• Successfully managed large scale account for London Underground resulting in contract renewal 4 times without requirement to re-tender.• Successfully increased volume of Service sales by 20%.• Solely managed tender processes to increase company revenue with 95% success rate. Show less

Apr 2008 - May 2009

Dispute Resolution Services Coordinator

Bassingbourn, Royston

Skills and responsibilities grew to match those outlined in Dispute Resolution Manager role (above); promotion to the newly created position in 2008 given in recognition of high level of responsibility taken and achievements gained.Key achievements:• Undertook major market research campaign and followed up by developing new products and services to increase revenue and market penetration.• Initiated change from outsourcing majority of marketing activities to personal in-house… Show more Skills and responsibilities grew to match those outlined in Dispute Resolution Manager role (above); promotion to the newly created position in 2008 given in recognition of high level of responsibility taken and achievements gained.Key achievements:• Undertook major market research campaign and followed up by developing new products and services to increase revenue and market penetration.• Initiated change from outsourcing majority of marketing activities to personal in-house development.• Organised large national conferences for HR managers and directors, learning and development and employee relations managers. Invited well known speakers to deliver seminars with client case studies to underpin seminars. Show less

Oct 2004 - Apr 2008

Volunteer

I was a volunteer on phones and emails for the Samaritans supporting callers to talk through their troubles; I found the experience hugely rewarding and am grateful to the many skills that I still find useful today as well as to the support, friendship and camaraderie from other volunteers.

Dec 2003 - Apr 2005
4 education records

Deborah Baker education

2:1 (Hons), Bsc Psychology

Activities and Societies: Musical Theatre Warwick Dissertation Title: The effect of academic progress on perceptual timing: Implications.

Professional Diploma In Marketing, Marketing, Cimdip

Cambridge Marketing College

Certificate, Humanistic Integrative Counselling

Cppd
FAQ

Frequently asked questions about Deborah Baker

Quick answers generated from the profile data available on this page.

What company does Deborah Baker work for?

Deborah Baker works for Jeavons Wood Primary and Pre-School PTA.

What is Deborah Baker's role at Jeavons Wood Primary and Pre-School PTA?

Deborah Baker is listed as Chair of PTA at Jeavons Wood Primary and Pre-School PTA.

Where is Deborah Baker based?

Deborah Baker is based in Greater Cambridge Area, United Kingdom while working with Jeavons Wood Primary and Pre-School PTA.

What companies has Deborah Baker worked for?

Deborah Baker has worked for Jeavons Wood Primary And Pre-School Pta, Freelance, Numitas, Grant Thornton Uk Llp, and Byte Night.

How can I contact Deborah Baker?

You can use AeroLeads to view verified contact signals for Deborah Baker at Jeavons Wood Primary and Pre-School PTA, including work email, phone, and LinkedIn data when available.

What schools did Deborah Baker attend?

Deborah Baker holds 2:1 (Hons), Bsc Psychology from University Of Warwick.

What skills is Deborah Baker known for?

Deborah Baker is listed with skills including Marketing Strategy, Account Management, New Business Development, Online Marketing, Business Development, Strategy, Direct Marketing, and Email Marketing.

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