Deborah Hooker Email & Phone Number

Cambridge, United Kingdom

Independent Market Access ConsultantPlease contact me at DebbieHooker@yahoo.co.uk or 07980 699 729

Cambridge, United Kingdom

A new CEO brought in a new vision and the subsequent restructuring led to 30% of staff being made redundant.Market access lead for Penthrox and the first contact for all Penthrox market access related activities and tools; including strategic market access plans, payer evidence generation, pricing, value messages, health economic models and global value dossiers, lifecycle management considerations etc.

London, United Kingdom

• Lead, develop, manage and maximise productivity of a consultancy team in the implementation of a wide range of global strategic pricing, reimbursement and market access engagements including qualitative research programmes, advisory board meetings, health technology assessment submissions, value proposition development and testing and core value dossiers• Responsible for initiating GfK’s payer database and striving for excellence in our payer engagement activities•Train and coach staff throughout the market access division on consulting skills and initiated many formal procedures and wrote the standard operating procedures. Provide external ‘Masterclass’ on value propositions and messages, core value dossiers, advisory board meetings and payer research• Very strong written skills and attention to detail. Work closely with the marketing team as Editor of the market access articles for GfK’s newsletter (HealthTalk) as well as other corporate communications (including capabilities presentations, brochures, website and congress presentations)• Able to communicate with people at all levels, to negotiate and lead, as well as to present and deliver with clarity and confidence• A pragmatic, organised and execution-oriented person with high energy levels, able to work independently or in a team. Able to manage multiple work-streams and clients within tight timescales. Provide leadership, guidance and motivation to staff to achieve project objectives• Excellent understanding of worldwide healthcare systems, issues and policies and current industry trends as well as pharmaceutical product life-cycle management• Line-management responsibility for a team of analysts and consultants and the global Payer/KOL liaison team.

St Albans, Hertfordshire, United Kingdom

• Led, developed, and maximised productivity of the Account team in the implementation of projects to accomplish customer goals on time and on budget• Primary customer contact responsible for securing new clients and building and developing client and key opinion leader relationships• Designed and managed all aspects of medical communications projects, including physician and payer advisory board meetings, satellite symposia, standalone meetings, publication planning and publication execution• Involved with strategic and tactical planning of continuing medical education (CME) and non-CME projects for pre-launch, first-in-class products as well as mature products • Created educational content for internal brochures, websites and peer education materials• Responsible for all personnel issues within the Account team and member of the senior management team

Bishop'S Stortford, Hertfordshire, United Kingdom

• Led, developed and maximised productivity in the implementation of projects to exceed client goals and expectations within set budgets• Partnered with Business Development Group to generate all new business capabilities and proposals for potential clients of the Groups• Set budget targets, then led and drove the Groups to fulfil these targets• Prepared and maintained standard operating policies and procedures and trained staff in their implementation• Responsible for all personnel issues within the Groups (recruitment, performance appraisals, salary reviews and training)

Princeton, New Jersey, Usa

• Established the Meetings Group and ensured it exceeded budget targets• Personally arranged projects providing nearly 40% of US company revenue with high proposal to job conversion rate • Acquired extensive experience of managing a group of diverse professionals (technical, design and multimedia) to produce successful projects• Arranged award winning International medical symposia, standalone meetings and special events to clients’ budget• Identified and worked with key medical opinion leaders to drive a variety of projects (meetings, medical communications and multimedia) from initial concept to realisation• Trained and mentored staff in both the Meetings Group and the Multimedia Group• Member of the senior management team involved in decisions regarding the running and promotion of the US office

Hertforshire, United Kingdom

• Responsible for the planning and production of international medical symposia and meetings• Organised and provided scientific input into video and multimedia production• Business Development Group member• Generated winning proposals building on existing client relationships

Cambridge, United Kingdom

• Managed research into the processing of red blood cells for therapeutic applications and reported progress to the Scientific Advisory Board• Trained and supported staff in the use of word processing, graphical and spreadsheet software packages• Responsible for the production and review of standard operating procedures and COSHH assessments

Phd, Physiology

Bsc (Hons), Applied Biology