Deborah Nelson Email and Phone Number
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Utilizing combined experience in product management, engineering, design and human factors, Deborah consistently drives orgs to stronger outcomes when solving complex issues. She is a proven leader in delivering innovative, high-profile business solutions to market ahead of schedule and under budget. She's successful in constructing and managing strategic global business initiatives and passionate about building strong integrated teams that deliver maximum value for customers, employees, and stakeholders alike; as well as driving a superior customer experience into solutions by incorporating user research, data, and design thinking methodologies into the development process from project conception to completion. She is a strong advocate for cross-functional collaboration.Deborah enjoys building diverse teams that excel in fast-paced agile environments. She's been recognized for her capabilities in growing and fostering a curious mindset to drive strong engagement and ownership within and across teams, whether they be co-located, remote or hybrid. Her mantra is "always be learning, questioning and testing." Deborah brings over 15 years of experience working in every facet of delivering innovative business solutions to market, including new product development; cloud, web, and mobile applications; small to mid-market software solutions offered D2C, B2C, B2B, B2B2C, and E2E; SaaS; PaaS; API management, live-streaming platforms, FinTech and e-commerce. She's adept at conversing with anyone, from end users to C-level and has built both customer and partner advocacy groups to feed data back into product design and testing during the development lifecycle. Specialties: team leadership, digital transformation, ai, business strategy, design thinking, innovation, software development, technical strategy, engineering management, devops, product management, program management, project management, business development, strategic partnerships, budgeting, agile methodologies, competitive research, user research, user experience, customer experience, process engineering, web development, mobile development.
Tso Consulting Group L.L.C.
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Co-Founder & Head Of Product DevelopmentTso Consulting Group L.L.C. Nov 2022 - PresentWestminster, Ca, UsAs Co-Founder and strategic Executive Team member, I am accountable for ensuring that our products and services are positioned to be a source of competitive advantage and capable of delivering our long-term strategy. • Responsible for development, refinement, and consolidation of product and service offerings. • Created initiatives to improve global operations by spearheading cross-team collaboration with sales, engineering, project management, and services.• Improved operational performance by 11% QoQ by implementing and measuring comprehensive OKRs. • Increased profits 19% through implementing efficient processes, tools, and analytics.• Enhanced operational control of third-party relationships by streamlining vendor management process.• Established policies that promote company culture and vision.
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Program DirectorSquire Jan 2021 - Nov 2022New York, Ny, Us• Scaled up global Engineering and Product Teams from 24 people to 73 people, spanning 13 countries.• Directly managed team of 3, successfully building a stable CI/CD product delivery model.• Helped manage 5 Product Managers: ran scrum, 1:1s, product roadmapping, planning, prioritization.• Worked with Leadership on Product and Engineering strategy, wrote quarterly reports for Board.• Improved efficiency and productivity through Objectives and Key Results (OKRs) program.• Guided go-to-market strategy for SQUIRE Capital and SQUIRE Loans, increasing revenue (B2B, B2C).• Reduced onboarding time of new hires 66% (3 to 1 week) through training & buddy (mentor) system.• Improved engagement through cross-functional activities (i.e., newsletter, book club, lunch & learns).• Identified productivity gaps and helped close them (collaborative ideation, event storming).• Facilitated R&D reorg by shifting all project components into 7 new product-empowered teams model.• Introduced and managed Internship Program, recruiting from HBCUs. -
1 Year Sabbatical - Executive EducationStanford Lead 2020 - 2021Stanford, California, Us15 courses completed - 3 time Intellectual Contribution Award recipient - Distinguished Scholar AwardPrincipled and Purposeful Leadership – Financing Innovation: The Creation of Value – Critical Analytical Thinking – Design Thinking: From Insights to Viability – Strategic Leadership – Customer Experience Design: A Neuroscience Perspective – Communicating With Impact – The Innovation Playbook – Persuasion: Principles and Practice – Building Power to Lead – Getting More Of What You Want (Negotiation) – Leadership Agility – Mobilizing Change – Neuroscience of Exemplary Leadership -
Vp Of EngineeringHappy Money Aug 2019 - Nov 2019Torrance, California, Us• Led a 9 squad, 50+ person engineering team across 3 product verticals (B2B, B2C). • Directly managed a team of 7 Directors and Engineering Managers.• Facilitated reorg into product-focused squad model, reducing time to delivery by 17% within 4 months.• Improved culture through facilitating cross-functional engagement opportunities across squads/org.• Implemented programs to improve onboarding and knowledge transfer.• Led first use of Objectives and Key Results (OKRs) in squads.• Part of management team for data transformation initiative. -
Director Of Software Development, AkanaRogue Wave Software Oct 2018 - Jul 2019Louisville, Co, Us• Drove strategic direction for Akana, a leading end-to-end API management platform (B2B, B2C). • Directed global development org consisting of 5 regional teams.• Implemented 24x7 CI/CD product delivery model.• Decreased time to market 60% through iterative process improvements, adhering to delivery schedule, and restructuring org.• Improved organizational success by using SMART goals to drive Objectives and Key Results (OKRs). • Implemented mentoring program for cross-org knowledge transfer, including lunch & learn sessions.• Increased customer satisfaction by revising triage process, introducing L3 support, and creating a cross-functional Customer 360 working group. -
Vp Engineering And Product ManagementMulti Media, Llc Aug 2015 - Oct 2018Lake Forest, Ca, Us• Managed 11 cross-functional global teams, fostering culture of innovation and engagement.• Led product management efforts: roadmap, requirements, innovation, competitive analysis, testing.• Drove key company initiatives through Objectives & Key Results (OKRs) and SMART goals.• Strengthened continuous deployment CI/CD model through iterative refinement of agile processes.• Drove change management, iterative process development, and cross-functional collaboration.• Initiated programs to improve on-boarding, performance management, mentoring, customer advocacy.• Improved productivity by implementing daily executive report, internal chat, and alert systems.• Tripled size of the org through implementation and refinement of smart hiring processes.• Improved employee engagement through mentoring and coaching. -
Sr. Product ManagerMulti Media, Llc Aug 2015 - Aug 2017Lake Forest, Ca, Us• Managed roadmap, backlog, and testing of large web-based interactive social media platform. • Improved scalability and reliability by refactoring heavily reliant architecture into loosely coupled microservices. • Leveraged data to drive product requirements (i.e., payment fraud triggers, recommendations).• Facilitated rapid iterative testing of designs and prototypes during SDLC.• Led sensible iterative refinement of agile processes.
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Product ManagerSage Oct 2013 - Aug 2015Newcastle Upon Tyne, Gb• Developed and drove road map for Sage 100, a +$100M B2B software offering from Sage (B2B, B2C). • Achieved 300% increase in adoption over previous release through Beta program and GTM strategy.• Improved product design and customer SAT by Introducing voice-of-customer into SDLC.• Extended on-premises solutions by introducing cloud services for sales, CRM, and payroll.• Improved customer SAT by Introducing quarterly release schedule (was annual).• Managed constrained resources by engaging cross-team development of release materials. -
Product Owner - Sage Billing And PaymentSage Sep 2012 - Dec 2013Newcastle Upon Tyne, Gb• Led product dev efforts for Sage Billing & Payment, a digitally transformative SaaS product.• Managed roadmap and backlog for a team of 5 designers and software engineers.• Delivered product to market 3 months ahead of schedule.• Reduced time on task by over 400% by streamlining the invoicing process.• Improved insights on key KPIs: account activity, email CTR, and payments.
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Team Lead - New Product DevelopmentSage Feb 2012 - Oct 2013Newcastle Upon Tyne, Gb• Led Innovation Team of 4 • Responsible for driving new, digitally transformative product development.• Leveraged UX skills to quickly collect, compile and analyze data to inform design decisions.• Generated 30+ new product ideas, testing concepts in 1:1 interviews and conjoint surveys.• Identified 3 new product offerings, each developed and delivered to market within 1 year.
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Usability AnalystSage Aug 2009 - Oct 2013Newcastle Upon Tyne, GbResponsible for reviewing and testing the three largest Sage Mid-Market Enterprise suite of products: Sage 100 ERP, Sage 300 ERP, and Sage 500 ERP. • Designed/conducted user-centered design research and usability testing across multiple Scrum Teams. • Introduced continuous testing model for new and existing feature sets within 2 week sprint cycles.• Ran 100+ usability testing activities: cognitive walkthroughs, heuristic analyses, contextual inquiry.• Assisted Scrum teams on User Interface (UI design) and functionality decisions.• Developed innovative strategies to answer research questions with limited resources.
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Usability Engineer - InternRapid7 Nov 2008 - Mar 2009Boston, Massachusetts, Us• Contracted to initiate a usability testing program for Rapid7's cybersecurity applications. • Developed standards for usability best practices, testing, and reporting.• Designed participant database. -
Graduate Researcher | Lab SupervisorCalifornia State University, Long Beach 2004 - 2008Long Beach, Ca, Us2006-2008 Graduate Researcher, Privacy and Usability Grant. Conducted multiple usability studies on password security, internet privacy policies, and online shopping security. Responsible for scheduling and running student and community participants in two CSULB Usability Labs, Tobii and CUDA. Analyzed data, published findings papers and presented research HCII, CHI, and CSULB HFES Student Chapter Conferences. 2006-2007 Research Assistant - Stimulus-Response Compatibility (SRC) LabConducted research on visual mapping of stimuli to responses. Scheduled and ran sessions with student participants, analyzed data, reported on findings, and presented results at APA and CSULB HFES Student Chapter Conferences.2006 Boeing Corporation Human Factors Scholarship Award2005-2008 Graduate Researcher, Center for Human Factors in Advanced Aeronautic Technologies. (CHAAT, formerly CSAAT)Conducted human-cognitive research on UAV aerospace topics with NASA AMES Research Center. Created Air Traffic Control User Manual for the Lab, Conducted multiple research studies with professional pilot and air traffic management participants, analyzed data, published findings papers and presented research at HFES conferences.2005-2006 Graduate Assistant and Tutor, Introductory and Intermediate Statistics Instructed students in statistics and how to use the SPSS statistical software program. Responsible for running 4 lab sessions per week for (~90 students each semester), holding office hours, and grading student work.2004-2006 Research Assistant - Human Cognition LabManaged lab schedules, scheduled student participants, ran experiment sessions, rated metaphor production tasks, interpreted results of study, wrote section in findings report, presented research poster at APA and PSA Conferences. -
Human Factors Engineer - InternPacific Science & Engineering Jan 2007 - Aug 2007San Diego, California, Us• Contracted to conduct usability testing for Intuit's TurboTax program.• Participated research on situational awareness for a software program to monitor traffic.• Contracted to do usability testing for Intuit's Business Tax Program. • Participated in research on spatial awareness for a military application.• Complied and analyzed data from a large-scale military exercise.• Participated in research on workload for a military application.While interning at this fantastic company in San Diego, CA I was able to explore many of the areas of Human Factors research and fell in love with the analytics of usability. Any usability. All usability. Our world is full of issues involving usability - my eyes were opened and I never turned back.
Deborah Nelson Skills
Deborah Nelson Education Details
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Stanford University Graduate School Of BusinessBusiness -
University Of California, BerkeleyData Science Program - Bridging Principles And Practice
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California State University, Long BeachHuman Factors
Frequently Asked Questions about Deborah Nelson
What company does Deborah Nelson work for?
Deborah Nelson works for Tso Consulting Group L.l.c.
What is Deborah Nelson's role at the current company?
Deborah Nelson's current role is Product Executive | Innovator | Empowered Team Builder | Customer Experience Evangelist.
What is Deborah Nelson's email address?
Deborah Nelson's email address is de****@****ire.com
What is Deborah Nelson's direct phone number?
Deborah Nelson's direct phone number is +194979*****
What schools did Deborah Nelson attend?
Deborah Nelson attended Stanford University Graduate School Of Business, University Of California, Berkeley, California State University, Long Beach.
What are some of Deborah Nelson's interests?
Deborah Nelson has interest in Science And Technology, Arts And Culture, Disaster And Humanitarian Relief, Economic Empowerment.
What skills is Deborah Nelson known for?
Deborah Nelson has skills like Usability Testing, User Experience, User Centered Design, Usability, Agile Methodologies, Heuristic Evaluation, Enterprise Software, Product Management, User Interface, Scrum, User Interface Design, Project Management.
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