Director Of Public Relations
CurrentLeads all public relations and media efforts, including television, print, radio, podcast, and digital campaigns, while serving as the primary corporate spokesperson. Manages crisis communication strategies, content development for social platforms, the corporate blog, and educational webinars, as well as scripting and producing testimonial videos. Oversees corporate partnerships, charitable giving, and an active HCP influencer program featuring medical expert spokespersons. Coordinates external partnerships, vendors, and agencies, along with PR-related trade shows and event sponsorships. Skilled in managing celebrity influencer programs, writing and editing corporate materials, and directing a Public Relations team, including specialists and assistants, copywriters, and a consumer information center handling 40K+ inquiries annually. Experienced in aligning PR strategies with organizational goals to drive impactful brand storytelling and engagement.