• International experience gained by living for almost 6 years in South Africa and the United States, getting to know different cultures in Africa, Middle East, Eastern Europe and the United States.• Management of the Promotion, Events, Merchandising and Media (digital and traditional) areas of own and licensed brands;• Experienced in the visual integration of the franchise network, ensuring consistency in the positioning of different brands;• Facilitator of information flow, planning and execution of marketing plans that relate cross-functional areas of the company (sales, marketing, operations, franchises and industry, etc.);• Strong knowledge of the youth market through research and practical knowledge;• Experience in the development and implementation of Marketing Plans.
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Planejamento - Agencia De AtivaçãoGrupo World Tennis Jul 2010 - Oct 2012São Paulo, Brazil• Planejamento de ações de ativação, lay out de loja e merchandising para lojas do grupo World Tennis• Planejamento de ações promocionais junto a agência de promoções e eventos -
Marketing And Communication ManagerEditora Planeta Jan 2009 - May 2010São Paulo Area, BrazilPlanet is a publisher of Planet Group, one of the world's largest communications groups, based in Barcelona. Leader in the publishing sector in Spain, France and Latin America, the Planeta Group currently has more than 100 editorial seals and more than 15,000 authors, between classic and contemporary, with an unavoidable brand in the publishing universe. Been responsible for the Marketing and Communication, the key responsibilities were:- Promotional Marketing: planning, negotiation and implementation of actions by the trade marketing: sales promotions, merchandising materials, events and communication;- POP merchandising: development and implementation for new product and brand reinforcement in stores;- Events: Launch product and convention sales.- Public Relations: brands image management via press office;- Communication: Planning, negotiation and communication planing management, campaign approval and negotiation of medias with vehicles;- Budget: Control of the marketing area of the budget and return on investment management;- Development team: 3 subordinates, responsible for the functional and technical development.
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Marketing ManagerAmc Textil Ltda Jun 2006 - Apr 2007Brusque, Santa Catarina, Brazil• Management of promotional actions and visual merchandising materials (windows) for the Colcci, Sommer, Coca-Cola and Carmelitas brands;• Planning, organization and implementation of Quarterly Sales Conventions involving internal teams and franchisees;• Planning and management of the events and fashion shows calendar, highlights: Fashion Rio 2007 (Sommer and Colcci fashion shows with Gisele Bundchen);• Negotiation and management of communication and media purchase plan;• Monitoring of competition as well as promotional actions and adaptation to your investment• Brand image management through press relations;• Team development: 5 subordinates, responsible for functional and technical development; -
Senior Marketing AnalystSão Paulo Alpargatas May 2001 - Dec 2005São Paulo, Brazil• Coordination of the annual promotional and visual merchandising calendar;• Participation in the planning of relaunch and consolidation of the Mizuno brand, taking it to the 1st place (Ibope 2001~2004);• Coordination of the interface between the US and Japan in promotional planning• Coordination of the creation and production of exhibition materials (windows) with preferred customers• Coordination of the national team of promoters and sports press consultancy;• Responsible for the websites of the brands: Rainha, Topper, Mizuno and Havaianas;• Participation in the brand's Product Development Committee; -
Trade Marketing Analyst Sr (Mizuno And Havaianas)São Paulo Alpargatas S.A. May 2001 - Nov 2005São Paulo Area, BrazilAlpargatas is the largest Brazilian footwear company, and is a subsidiary of industrial conglomerate Camargo Corrêa. Brands: Mizuno and HavaianasResponsabilities:- Promotional Marketing: Coordination of the schedule of promotional and visual POP merchandising shares;- Participation in the launching of planning and consolidation of Mizuno brand taking to occupy the 1st place (Ibope 2001 ~ 2004);- Coordination of the interface between the US and Japan in the promotional planning;- POP merchandising: Coordinating of the creation and production of exhibition materials (windows) with the main customers/stores;- Coordination of national promoters team;- Organizations of Events: sponsorship of sporting events, sales conventions, showrooms for customers, etc.- Websites: Responsible for the websites of the brands: Rainha, Topper, Mizuno and Havaianas;Communication- Public relations: coordination of the press office for the sporting environment, monitoring results for the visibility of the brand.- Budget administration of the marketing area for each brand;- Participation in the Development Committee of branded products.- Development team: 1 subordinate, responsible for the functional and technical development.
Debora L. Juneck Education Details
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Viticulture And Enology -
Integrated Marketing Communication -
English Access - South AfricaAdvanced -
CellepDevelopmental/Remedial English -
Advertising And Marketing -
Colégio São Miguel Arcanjo
Frequently Asked Questions about Debora L. Juneck
What is Debora L. Juneck's role at the current company?
Debora L. Juneck's current role is Promotional marketing, communication and events..
What schools did Debora L. Juneck attend?
Debora L. Juneck attended Wine & Spirit Education Trust, Wine & Spirit Education Trust, Wine & Spirit Education Trust, New York University, English Access - South Africa, Cellep, Espm Escola Superior De Propaganda E Marketing, Universidade Presbiteriana Mackenzie, Colégio São Miguel Arcanjo.
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