Debra Santus

Debra Santus Email and Phone Number

Retired at Retired @ TNS Research International
london, greater london, united kingdom
Debra Santus's Location
Temperance, Michigan, United States, United States
Debra Santus's Contact Details

Debra Santus personal email

n/a
About Debra Santus

Debra Santus is a Retired at Retired at TNS Research International. She possess expertise in marketing research, market research, quantitative research, advertising research, online research and 15 more skills.

Debra Santus's Current Company Details
TNS Research International

Tns Research International

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Retired at Retired
london, greater london, united kingdom
Employees:
10234
Debra Santus Work Experience Details
  • At Home
    Retired
    At Home Apr 2019 - Present
    Michigan
    I finally did it at retired. Loving every moment of it.
  • Retired
    Retired
    Retired Apr 2019 - Present
    United States
  • Tns Research International
    Vp Of Sampling Strategy And Standards
    Tns Research International Jan 2013 - Present
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  • Ipsos Interactive Services
    Svp Iis Na Access Panel
    Ipsos Interactive Services Nov 2008 - Jun 2012
    Oversee the respondent access and engagement team, managed the i-Say panels and sampling team. Worked on developing panels globally.
    View
  • Ipsos Interactive Services
    Senior Vice President
    Ipsos Interactive Services Jan 2008 - Jun 2012
    Respondent Access & Engagement ServicesDirecting and managing the panel and other sources for respondent access in North America. Assures achievement of respondent targets such as panel size, recruitment, attrition, cooperation rates and financial targets. Identifies solutions and maintaining processes to locate respondents beyond panels, including web intercept and vendor samples.Responsible for input, design and testing of respondent access/sample systemsAssists in the development of new and creative online sampling solutions and methodologies that can be integrated with panelsResponsible for a budget of over $33 million including recruitment, purchasing outside sample, and respondent accessActs as the leader and representative of the IPSOS Panels in NA including client facing Make recommendations to IPSOS management as far as strategic business decisions in regards to respondent access and sample executionWorks closely with the Respondent Access Team globally to align systems, applications and set overall standards for accessing respondentsMaximizes the utility of the panel while ensuring quality of respondent source, assisting in the development of online quality standards to ensure long term cooperation and data quality. Evaluates impact of new quality initiatives on panel capacity and budget.Oversees the Research on Research Team to ensure quality standards are developed and followedActive member and represent IIS at various industry iniaitives including CASRO and ESOMAR
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  • Transaction Network Services
    Vp Panel
    Transaction Network Services 2000 - 2009
    Managed the US Panel and sampling teams. Developed sampling plans for projects.
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  • Nfo
    Panel
    Nfo 1978 - 2009
  • Nfo
    Vice President Panel
    Nfo Jan 2005 - Jul 2006
    Focused on specialized projects and product development using TNS Access Panels. Supported Global development of panels/sampling methodology including software design and implementation.
  • Ipsos
    *
    Ipsos 1978 - 2009
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  • Lightspeed
    *
    Lightspeed 1978 - 2009
  • Tns Research
    Senior Site Leader
    Tns Research Jan 2006 - Nov 2008
    supporting over 400 individuals at the Northwood facility. Simultaneous position helping local employees interpret corporate directives, missions, and valuesCommunicate via “town halls” corporate change and initiatives.Work closely with other site leaders to ensure consistent communications regarding corporate directives across all TNS offices.
  • Tns Research
    Vice President
    Tns Research Jan 2006 - Nov 2008
    Senior executive with full responsibility for TNS Access Panels, Proprietary Panels, and Sampling. Manage 3 direct reports and 61 indirect reports. Accountabilities include forecasting and budgeting for panel recruitment requirements across the United States. Vendor negotiations for recruitment partners and outside sampling procurements. Software development of panel/sampling support for Global panels.Responsible for a budget of over $15 million for recruitment, maintaining, and sampling of Access Panels. Successfully implemented an incentive points system used for rewarding panelists’ participation in research studies.Responsible for all aspects of panelists’ rapport, membership, and customer support.Led the Sampling Department through a series of operational changes and processes to maintain a consistently high quality rate of 99.7%.Worked with team to develop the panelists portal for survey management www.mysurvey.comResponsible for research on research projects to validate various aspects of panel research.Oversees Sampling Team to ensure samples selected accurately reflect population to obtain client research objectives. Responsible for selecting over 5500 samples in 2006. Managed Client Proprietary Panels sales, support, and operational processes.
  • Tns Nfo
    Vp Panel
    Tns Nfo 1978 - 2008
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  • Nfo
    Director Panel Development, Manager, Supervisor And Team Leader
    Nfo Jan 1978 - Jan 2004
    Built, managed, and nurtured sampling group into key operational team for NFO and subsequently TNS.Focused on building Procter & Gamble as key client.Worked as part-time sample project director responsible for designing and selecting studies.
  • Nfo Worldgroup
    Manager - Panel/Sample
    Nfo Worldgroup 1978 - 1995

Debra Santus Skills

Marketing Research Market Research Quantitative Research Advertising Research Online Research Questionnaire Design Customer Insight Analytics Segmentation Focus Groups Consumer Behaviour Survey Design Survey Research Brand Equity Data Analysis Competitive Intelligence Primary Research Management Market Intelligence Consumer Insight

Debra Santus Education Details

Frequently Asked Questions about Debra Santus

What company does Debra Santus work for?

Debra Santus works for Tns Research International

What is Debra Santus's role at the current company?

Debra Santus's current role is Retired at Retired.

What is Debra Santus's email address?

Debra Santus's email address is de****@****sos.com

What is Debra Santus's direct phone number?

Debra Santus's direct phone number is +141935*****

What schools did Debra Santus attend?

Debra Santus attended Start, The University Of Toledo.

What skills is Debra Santus known for?

Debra Santus has skills like Marketing Research, Market Research, Quantitative Research, Advertising Research, Online Research, Questionnaire Design, Customer Insight, Analytics, Segmentation, Focus Groups, Consumer Behaviour, Survey Design.

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