Debra Birnbaum

Debra Birnbaum Email and Phone Number

Editor-in-Chief, Gold Derby @ Gold Derby
Debra Birnbaum's Location
Santa Monica, California, United States, United States
About Debra Birnbaum

Experienced awards, publicity and marketing strategist and multi-platform content producer

Debra Birnbaum's Current Company Details
Gold Derby

Gold Derby

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Editor-in-Chief, Gold Derby
Debra Birnbaum Work Experience Details
  • Gold Derby
    Editor-In-Chief
    Gold Derby Sep 2024 - Present
    Los Angeles, Ca, Us
  • Amazon
    Head Of Awards
    Amazon Dec 2018 - Sep 2024
    Seattle, Wa, Us
    • Oversee awards strategy for Amazon Studios’ slate of movies and series, incorporating 
marketing, publicity, promotions, talent relations, and events• Secure new studio records with major awards shows, including: 23 Academy Award nominations and 3 wins; 197 Emmy Award nominations and 26 wins; and 41 Golden Globe Award nominations and 12 wins• Conceive and execute innovative awards campaigns, including:-- The Marvelous Mrs. Maisel (60 wins and 129 nominations), with events like “Maisel Day," which rolled back prices to 1959 across L.A. businesses, driving over 350 million media impressions and multiple industry awards--Fleabag (31 wins and 54 nominations), with stunts like a pop-up guinea pig-themed café --“Prime Experience,” an immersive activation with interactive show-themed exhibits, screenings and panels• Cultivate relationships with key awards groups, guilds and influencers• Build and lead a cross-functional awards team of 24 across marketing, media, creative, 
publicity, social, and events, along with external strategic partners
  • Variety
    Executive Editor, Tv
    Variety Jun 2014 - Dec 2018
    Los Angeles, Ca, Us
    • Oversee television news and feature coverage for Variety and variety.com:breaking news stories, exclusive photo shoots, in-depth editorial packages• Negotiate and execute exclusive cover stories on industry leaders, producers and actors• Create extensive standalone Emmy Awards season issues (13 annually)• Produce annual “Actors on Actors” TV series and cover story with key contenders• Book and host weekly “Remote Controlled” podcast with executives, showrunners and actors• Moderate panels for the TV Academy, Paley Center, Screen Actors Guild, Producers Guild• Supervise staff of reporters, editors and critics in Los Angeles and New York bureaus
  • Variety
    Contributing Editor
    Variety Apr 2014 - Jun 2014
    Los Angeles, Ca, Us
    • Produce stories, interviews and photo shoots for Emmy special issues. • Write and edit TV content for Variety magazine and Variety.com.
  • Tv Guide Magazine
    President/Editor-In-Chief
    Tv Guide Magazine May 2008 - Feb 2014
    Us
    • Redesigned and re-launched the classic listings magazine, reaching 15 million readers a week• Secured exclusive content: cover stories, breaking news, interviews and photo shoots• Conceived “Fan Favorites” cover contest, driving newsstand sales & social media engagement• Developed buzz-building annual events, including “Hot List” issue and Comic-Con yachtcocktail party which generated millions of media impressions and increased ad spending• Created weekly digital iPad, Kindle and Nook editions with bonus content• Launched online searchable cover archive, tvguidemagazine.com and social media presence• Worked closely with ad sales to create new revenue-generating opportunities
  • Gemstar-Tv Guide
    Executive Editor, Cross-Platform Content Initiatives
    Gemstar-Tv Guide Jan 2007 - May 2008
    • Coordinated editorial and marketing projects across magazine, website and network• Launched and directed breaking news coverage for TVGuide.com• Executed cross-platform initiatives, including on-air “Countdown” ad campaign• Developed Online Video Awards which included nominations, voting and awards show• Partnered with ad sales, PR and marketing to drive ad revenue and brand awareness
  • Life & Style Weekly
    Editor-In-Chief
    Life & Style Weekly Jan 2006 - Nov 2006
    • Increased readership and sales of new celebrity weekly by focusing on breaking news• Directed and shaped covers, content and redesign• Launched companion website and news blog• Promoted magazine on major outlets including The New York Times, Nightline, USA Today,Good Morning America, Entertainment Tonight and The Insider
  • Inside Tv
    Executive Editor
    Inside Tv Mar 2005 - Dec 2005
    • Spearheaded launch of new weekly TV and celebrity news magazine• Conceived story ideas, top-edited copy, directed news coverage and supervised a staff of 30• Promoted Inside TV on TV and radio with regular appearances
  • New York Post
    Features Editor
    New York Post 2002 - 2005
    New York, New York, Us
    • Produced 4-10 page daily section covering arts, entertainment and lifestyle• Packaged story ideas with creative headlines, photos and graphics• Created special supplement sections for seasonal arts previews and award shows
  • Us Weekly
    Senior Editor
    Us Weekly 2001 - 2002
    • Conceived, assigned and edited cover packages, news features and celebrity profiles• Produced 16-20 page front-of-book section covering breaking news and photos• Coordinated event coverage with L.A. bureau, reporters and photographers
  • George
    Senior Editor
    George 2000 - 2001
    Us
    • Conceived, assigned and edited features on news, politics and pop culture• Represented George on TV and radio outlets including CNN, Fox, Lifetime and Oxygen
  • Redbook
    Deputy Editor
    Redbook 1999 - 2000
    • Top-edited features and columns, planned issue lineups and maintained article inventory• Assigned, edited and wrote cover stories and features on news and entertainment
  • More
    Senior Editor
    More 1998 - 1999
    No
    • Conceived, assigned and edited features on news, travel, celebrities and health• Created and directed front-of-the-book section on news and popular culture
  • New Woman
    Senior Editor
    New Woman Aug 1992 - Jan 1998

Debra Birnbaum Skills

Content Strategy Editorial Publishing New Media Magazines Editing Journalism Publications Television Entertainment Storytelling Digital Media Writing Publicity Blogging Advertising Press Releases Public Relations Copy Editing Content Management Content Development Broadcast Marketing Feature Articles Fact Checking Proofreading Web Content Ap Style Copywriting News Writing Books Breaking News Digital Strategy Management Radio Newspapers Media Relations Freelance Writing Creative Writing Quarkxpress Headline Writing Packaging Marketing Communications Newsletters Incopy Online Journalism Corporate Communications Web Content Management Video Content Creation

Debra Birnbaum Education Details

  • Cornell University
    Cornell University
    Communication

Frequently Asked Questions about Debra Birnbaum

What company does Debra Birnbaum work for?

Debra Birnbaum works for Gold Derby

What is Debra Birnbaum's role at the current company?

Debra Birnbaum's current role is Editor-in-Chief, Gold Derby.

What is Debra Birnbaum's email address?

Debra Birnbaum's email address is de****@****ety.com

What is Debra Birnbaum's direct phone number?

Debra Birnbaum's direct phone number is +185036*****

What schools did Debra Birnbaum attend?

Debra Birnbaum attended Cornell University.

What skills is Debra Birnbaum known for?

Debra Birnbaum has skills like Content Strategy, Editorial, Publishing, New Media, Magazines, Editing, Journalism, Publications, Television, Entertainment, Storytelling, Digital Media.

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