Debra Dealessandro Email & Phone Number

Piscataway, Nj

Manage and expand the e-commerce business, concentrating on Amazon. Retaining and growing the e-commerce business by providing elevated levels of customer satisfaction, user experience, customer conversion and SKU/UPC management. Project management for the Amazon platform including day-to-day operations, order management, business communications including product listings, content, images, pricing, inventory and buy box activity. Analyze product sales performance to determine the best and worst performing SKUs using web analytics and performance metrics. Develop competitive benchmarking and search term analytics using spreadsheets and word processing software. Create and monitor Marketing Campaigns to drive sales and rank. Manage customer service questions and issues.

Clean and organize product areas including zoning, facing and removing damaged product.Stock, sticker and sign productsReset and planogram maintenanceDisplay set up and auditConsistently in the top 50% of all RMS representatives in the countryMember of the “Best of the Best” L’Oréal Merchandising Representative group

Wayne, Nj

Managed assortment plan in order to achieve sales and margin objectives.Developed customer driven assortment plansNegotiated with vendors on availability and distribution of merchandise, delivery deadlines and allowances.Managed on orders and ensure timely delivery of merchandise through communication and follow-up with vendors and planning team.Proofed ads, tracked shipping of advertised merchandise and tracked sales of the ad.

Worked closely with the buyer and Planner on all aspects of product review and its ability to meet corporate objectives. Assist in item assortment and presentation, including item selection, fixturing requirements, and planogramming. Assisted with product selection for Ad vehicles including Direct Mail events. Assisted in creating financial plans and forecasts for games and puzzles, including sales, margin, inventory, receipts and markdown. Participated in the assortment planning process, including helping review item performance and profitability.

Wayne, Nj

Responsible for supporting the Category Management of Games, Seasonal, Sports and Electronics categories (sku count of 4,000+). Work with Category Manager and Planner to ensure the best customer experience on line by selecting and buying merchandise for the dot com consumer.Maintain new item set up, mange sample process and update website with copy and images.Work with Dot com fulfillment center to assist with all inventory maintenance, as well as customer service issues.Maintain margin and cube requirements for all active items, as well as seasonal and topical relevance. Manage credit allowances and markdowns for all categories.

Wayne, Nj

Draft and format RFPs. Prepare analysis of responses, with recommendations to senior management. Negotiate most favorable pricing and terms & conditions with suppliers. Review supplier contracts to ensure all guidelines and dates are met. Reverse Auction Coordinator duties, which include: development of reverse auctions process across all "R"Us divisions domestically and internationally. Document and maintain all auction results, as well as conducting auction analysis to support buying decisions.Responsible for planning National Store Director Meeting. Performed site surveys, venue selection, on-site coordination, as well as, logistical and creative management. Managed all meeting needs on and off property for each event including entertainment, air and ground transportation, communication, meeting agenda, collateral to support meeting content, giveaways and on-site updates. Liaison with Corporate Travel Department to make sure that all travel arrangements are approved and to provide support for agents. Participated in Intern Program by training and mentoring an Intern for the department.

Wayne, Nj

Wayne, Nj

Park Ridge, Nj

Initiate purchase orders and follow up on inventory levels of all promotional materials, printed sales materials and packaging.Work with Manager in order to plan promotional programming and development for Hertz marketing initiatives as related to travel agents.Responsible for all coordination involved with Hertz participation in trade shows. Review bids for booths; maintain working relationships with on-site labor.Competitive marketing canvases on both pricing and promotions. Review daily all CRS (Computer Reservation System) rate displays and promotional write-ups for all competitors.