- Onboarding new clients and working with internal teams to develop strategies and timelines for successful launch.- Managing budget projections and growth opportunities for client and their business.- Staying up to date on current client business insights and providing in-depth competitive analysis's to determine a 'zig-zag' opportunity to shift based on competitive trends.- Working directly with TV Media Buying Team and Digital Media Buying team to analysis campaign success and areas to improve to reach the clients desired predetermined goal (CPC, CPL, ROI, ROAS, etc).- Develop and write recommended launch plans for particular campaign expansion opportunities.- Work directly with Account Services Manager to support the Account Manager team with various internal growth opportunities. This includes helping to train new Account Manager, develop training documents, lead trainings and work with Interns to understand the business and different channels.- Manage various internal communication documents to keep all teams aligned on the launch strategy.- Invoicing for both media and production services. Keeping track of said invoices to ensure payment prior to launching or current media week. Other Involvement:- Work with other employees to develop a successful and fun culture to be a part of. This includes monthly and yearly events to bring the entire team together.

- Onboarded clients and successfully launching campaigns across multiple marketing channels including DRTV and Digital Media.- Managed budget projections for each client while strategically looking for ways to increase weekly/monthly/quarterly budgets to capitalize on success.- Analyzed results weekly and providing insights into campaign optimizations, new strategies to test to grow the campaign and optimizations made to improve soft results.- Worked with internal teams to develop timelines for each project as well as execute said timelines for launch. Projects include DRTV campaigns, Digital campaigns, Production SOWs and Production Related Items (Scripting, Filming, Post-Production).- Developed in-depth, yearly recaps and growth plans with internal supporting teams.- Worked with Production team during shoot weeks with on-location support while client was visiting.

- Oversaw a team of Account Managers and supported them with meeting deadlines and successfully launching campaigns.- Developed and maintained team moral and support when launching campaigns, onboarding clients, etc.- Schedule and executed weekly 1:1s to discuss current programs and understand capacity for new programs.- Determine employers overall growth opportunities and career goals and paving the path to help support them achieving these goals.- Participating in interviewing new Account Managers and onboarding them once hired.- Developed the companies training manual for new Account Managers including a company-wide interview questionnaire.- Oversaw weekly, monthly and quarterly analysis of campaigns to ensure each client was hitting their goals.- Working hand in hand with the Account Manager to train them on what to look for in a successful campaign as well how to see areas to improve in softer performing campaigns and how to navigate the difficult conversation with clients when ROI is not meeting client goals.- Maintaining long lasting relationships with each client and supporting Account Managers on client calls.- Helped develop an internal CRM for the sales team to utilize to help track projects.- Helped to develop and internal projectment management tool for Account Management team to utilize to not only keep track of projects, but also help keep all departments connected on the status of projects.- Reported to COO on employer status and helped to develop strategy for company growth.- Managed work/life balance of Account Management team including approving time off and reviewing weekly time sheets to improve balance and see where the team might be struggling.- Attend weekly manager meeting to express concerns about the team and/or growth of the company and the Account Management team.- Managed high profile clients and launched their campaigns, delivering results at or exceeding their original goals across multiple channels of marketing.

- Helped to launch a new department in a fast paced and growing company.- Worked as the 'right hand' to the VP of Digital Operations to successfully onboard digital clients and develop the work flow for success campaigns.- Organized all documentation to launch programs in the pre-determined timelines with support from the VP of Operations.- Onboarded new, digital clients and launched their respective programs that fit their marketing needs. Either driving traffic to their website for form fills or driving foot traffic with Geo-Targeting campaigns. - Researched competitors in the area to provide insights to client and internal teams when strategizing campaigns.- Provided daily, weekly and monthly results reporting with an analytical approach to provide high-level and in-depth campaign details with recommended next steps to capitalize on budgets and maximize performance/ROI.- Helped develop and strategize internal marketing efforts designed to support the sales team.- Launched campaigns across multiple marketing channels including Paid Social, Instagram, Email Campaigns, Geo-Targeting, Contextual Targeting, Keyword Retargeting and Category Retargeting.

- Acting as support to the VP of Operations with campaign launches.- Supporting the Account Management Team with organizing and executing launch of campaigns.- Following up with internal teams to manage against timelines.- Setting up call centers (Live and IVR)- Checking all project items prior to sending to the printer.

- Liaison between the client and internal teams to develop direct mail strategies that delivered results and foot traffic to dealerships around the country.- Onboarding new clients, developing timelines and launching their campaigns from start to finish while keeping the clients goals front and center.- Working with the internal graphic design team to develop marketing materials aligning with key selling points critical to the success of not only the client but the campaign as a whole.- Packing up event materials printed on site and ensuring all materials needed were shipped and received in time of the event.- Completing internal check lists to ensure the launch of a campaign. - Invoicing and following up with clients on payment status ahead of work being starting while a managing against a timeline.

- Organizing new arrivals at the hospital and prioritizing which family to visit depending on delivery date.- Selling and talking through the packages offered that help families capture those special few hours after delivering.- Organizing and reordering supplies needed for the hospital office.

- Restocking, organizing and updating the inventory team on all products throughout the store.- Training and learning all products offered in the store to help customers get exactly what they need.- Being the 'front face' of the store and company. Greeting customers as soon as they walked in and talking to them about any promotions being run.- Working with the Store Manager to voice any concerns about staffing needs or product concerns.- Training new employees and overseeing their progress.

- Developed a strategy for bringing back the yearbook and present to executive team members to gain the support and budget. Part of the strategy was researching vendors and selecting the one that best fit our need. Once budget was secured, I executed contracts with the vendor and recruited members to participate and help in putting together the yearbook for two years.- Organized senior portraits to be completed by setting up studio time, reminding seniors of due dates.- Helped each team develop their sections and determine if there were any kinks to work out before going to print.

- Worked with the Director of Marketing (eventually the VP of Marketing) to establish on-brand marketing material for several different departments on campus.- Worked with the Senior Graphic Designer and Senior Web Developer to produce effect marketing materials.- Worked with local companies on designing marketing materials.- Re-established the school magazine to keep the student body up to date on what was happening on campus and around campus.- With the Lead Graphic Designer, we successfully updated the yearly Academic Catalog.- Helped to launch a complete rebrand of the University and update all marketing materials to include the new branding.- Trained underclassmen who were in the same major (Graphic Design) on design software and help them learn what takes place in the field, in real time.- Working with both a local and national printer to print all marketing materials including welcome packets, brochures, postcards, yearbooks, banners, signage, etc.

- Work with the Director of Conferences & Events with planning and executing events.- From start to finish, I helped to lead the Conferences and Events team to successfully schedule, prepare and execute multiple events/conferences throughout the year.- Check in periodically throughout the event timeframe to ensure the clients were happy and had everything they needed.- Reviewed feedback from visitors to apply forward and help improve future events.

- Helped welcome new Students and make sure they were comfortable with their first few days on campus.- Once the students were established after the first few days, I sent up weekly and monthly meetings with each floor I managed to check in on students and their progress on campus. A main responsibility in this role that I pride myself on is being readily available to help support a student if they were having a hard time acclimating to college life.- Created weekly and monthly activities for the dorm floor I took care of.- Participated in weekly and monthly team building exercises.- Created and participated in weekly and monthly trainings to provide excellent support for the student body.

- Helping the Lead Impact with receiving inventory and preparing to put on floor.- Training new impact and sales floor employees.- Coordinating schedules of new impact and sales floor employees when Lead Impact left.- Receiving, organizing and ordering more inventory when needed, in an appropriate amount of time.- Working with the Store Manager to prepare the teams for sales promotions and restocking the floor.