Debra Newman work email
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WHAT I DO: I refine and repair operations and strategies to develop results-oriented finance and marketing plans that secure customer loyalty and drive sustainable growth. I manage P&L and develop annual budgets of $15 mio+, all while developing innovative process management and reporting systems that keep workflow efficient and transparent. WHY IT MATTERS: Many of my roles have put me at the center of a lot of moving parts and competing priorities, and I have guided all of those parts into place to create elegant operational and efficient solutions. My single-minded focus on enhancing the internal- and external-customer experience gives me an edge in driving financial performance, storytelling and cultivating brand loyalty and delivering ROI while hitting operational objectives.WHO I WORK WITH: I build and support cross-functional teams to manage diverse functions, including human resources, finance, accounting, and project planning, and operations. I take a collaborative approach to team leadership, ensuring that my team members are empowered to succeed. WHAT MAKES ME DIFFERENT: I balance quantitative analysis with creativity and vision-based passion to guide each stage of financial, marketing and project planning, from brainstorming to customer-facing launch. My scope of expertise spans finance, operations, and the treasury sector as well as marketing, so I bring a uniquely well-rounded business perspective to each campaign and process improvement. Perfect for corporate strategy, venture capital firms, consultants and other organizations looking for a well-rounded business professional.WHERE I FOCUS: Business Strategy | Business Finance & Accounting | Operations Leadership | Project & Program Management | Cross-functional Collaboration | Continuous Workflow Improvement | Data-driven Decision-Making Budget Strategy & Allocation | P&L Management | Turnaround Leadership
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Finance Controlling ManagerGrifols May 2019 - PresentSant Cugat Del Vallès, Barcelona, EsThe Grifols Healthcare Solutions group advances sterile compounding to help hospital pharmacies achieve performance, safety, quality, compliance, cost savings and financial goals.Member of NA Commerical leadership team responsible for financial forecasting, reporting and profitability analysis -
ControllerKalisher Aug 2018 - May 2019Durham, North Carolina, UsManage all accounting operations including billing, financial statements, A/R & A/P, cost accounting, inventory accounting and revenue recognition.Direct the preparation of the budget and financial forecasts including report variances.Prepare and publish timely monthly financial statements and KPIs to private equity partnersResearch and execute technical accounting issues for compliance.Lead and manage month-end and year-end close process.Ensure quality control over financial transactions and financial reporting.Manage and comply with local, state, and federal government reporting requirements and tax filings.Develop and document business processes and accounting policies to maintain and strengthen internal controls. -
Director Finance And MarketingIvy.Ai Jul 2018 - Sep 2018Raleigh, North Carolina, UsFinancial and marketing infrastructure activities for start-up company.Ivy.ai makes self-service chatbots for higher education institutions. Chatbots for websites, text messaging, and Facebook Messenger support greater information flow by providing 24/7 coverage unencumbered by hours of operation and personnel availability. -
General ManagerBg Digital Group Jun 2016 - Oct 2017Morehead City, North Carolina, UsHired to overhaul and refine processes for human resources, operations, finance, and banking, driving and supporting 20% growth for a start-up advertising agency. Managed P&L, balance sheet and cash flow. Executed strategic re-branding of the company. » Secured three straight months of profit improvement within the first year; implemented and executed blog, e-mail and marketing program to generate new leads» Developed yearly and monthly budgets; streamlined processes for inventory, product segment reporting, and profitability reporting and re-organized accounting, cash flow, and cash reserve strategies» Developed an integrated financial management and reporting system, including online timesheets to manage and track client and project hours and product segment profitability analysis tools » Developed new hire processes and onboarding paperwork; launched and now manage benefits, training, and mentoring programs for a team of 10» Engaged with the community via pro-bono development and presentation of full-scale marketing analyses and action plans for community organizations; manage community sponsorship events Key Accomplishments: » Streamlined operations at BG Digital group to improve client services, drive long-term growth, and manage debt; launched client reporting KPIs in an easy to navigate Excel tool to facilitate monitoring of client retention and ROI.» Increased efficiency and profitability at BG Digital by launching a new traffic tool for resource and creative development planning, executing a new general ledger system for profitability transparency, and managing cash flow and P&L. -
Director Of MarketingGrifols Jan 2014 - May 2016Sant Cugat Del Vallès, Barcelona, EsRecruited from the finance department to oversee a ground-up overhaul of the marketing department for Grifols (formerly Talecris Plasma Resources). As the creative director for marketing, drove the development of advertising, branding, and marketing collateral in alignment with operational strategy and goals. Managed corporate projects and branding initiatives, including legal, medical, and regulatory reviews.» Introduced the Grifols Plasma branding campaign by leading focus groups, developing cultural collateral, and planning and executing promotional programs to align and integrate four separate brand identities into one parent company » Developed reporting systems to support data-driven decision-making for managers and senior leadership» Created e-platforms with program libraries to facilitate customer access to marketing materials and promotional collateralKey Accomplishments: » Designed and launched two customer-facing websites and applied SEO best practices to grifolsplasma.com, increasing traffic by nearly 200%.» Managed a large marketing department budget and monitored ROI for a marketing budget across 170+ Grifols plasma centers; spearheaded and developed a marketing 101 training program for new managers at Grifols, which empowered managers to engage effectively with potential donors and develop a results-oriented marketing planning process» Developed an award-winning “One Reason” advertising campaign for donor recruitment aligning four brands under one Grifols umbrella and targeting diverse demographics to drive new donor rates; led internal development and strategy and creative development processes for additional advertising campaigns» Managed the donor experience from branding and image, via recruitment and on-boarding through various retention programs; included a donor ambassador program and launching the first ever social media program as a relationship marketing tool» Realized a 20% savings within printing budget -
Associate Director Of Marketing & CommunicationsGrifols Jun 2010 - Dec 2013Sant Cugat Del Vallès, Barcelona, EsLed a newly formed department of six creative, analytical, and marketing professionals to manage the development of marketing planning processes across 69 locations. Oversaw advertising, promotions, community outreach, and creative development and strategically allocated a marketing budget of $2.9M.» Developed internal and external communications strategy and implementation processes; leveraged social and digital media outlets to support wide-scale customer engagement» Managed the re-development and maintenance of internet and intranet toolsKey Accomplishments: » Designed and launched two customer-facing websites and applied SEO best practices to grifolsplasma.com, increasing traffic by nearly 200%.» Managed the donor experience from branding and image, via recruitment and on-boarding through various retention programs; included a donor ambassador program and launching the first ever social media program as a relationship marketing tool. -
Senior Finance Manager, Divisional Finance OperationsTalecris Plasma Resources Jun 2008 - May 2010Served on a newly established divisional operational leadership team to steer the financial and operational performance of 20 plasma centers. Trained staff; audited and led financial control processes across all locations. » Developed management tools to drive a 16% YOY and 1% MOM improvements for labor and expense efficiency» Managed volume and expense forecasting with +/-4% accuracy» Created and launched a financial controls manual, training program, and auditable processes and procedures in collaboration with multiple departments at Talecris, leading to a robust, fraud-resistant system of financial checks and balances -
Senior Finance Manager, Financial Planning And AnalysisTalecris Plasma Resources Feb 2007 - May 2008Collaboratively spearheaded and standardized financial operations by establishing and refining processes and procedures for budgeting, forecasting, and monthly reporting in support of strategic allocation of an $80M budget. -
Cash Manager, TreasuryTalecris Biotherapeutics, Inc. Apr 2005 - Feb 2007Research Triangle Park, Nc, UsAs a co-founder of the treasury department for a $900M company under Bayer Biological Products, transitioned the cash management platform from a shared service environment to a stand-alone department within six months. » Served as a primary point of daily contact for all banking relationships across the US, Canada, and Germany» Provided financial oversight for global operations, including cash, investment, and borrowing activities and associated reporting -
Financial Manager – Kogenate Business UnitBayer Biological Products Jul 2002 - Mar 2005Leverkusen, North Rhine-Westphalia, DeOversaw financial forecasting, budgets, and risk portfolio management related to complex, FDA-monitored biotechnology manufacturing processes representing $650M in global revenue and expenses. Selected by senior management to represent and manage confidential joint venture and divestment projects, including due diligence support. » Led a cross-functional team of 41 across eight separate work streams in support of a major worldwide audit project » Identified and mitigated risks to facilitate achievement of financial and business targets via P&L analysis/reporting, accounting and audit support, budget planning, and profit forecasting» Elected to the 2002 Bayer Premier Circle for exceptional performance and in 2004 awarded “Above and Beyond” recognition for role in confidential joint venture and divestiture project » Received “Above and Beyond” recognition in 2004 for managing a large-scale, complex divestiture project -
Senior Financial AnalystBayer Biological Products Aug 2000 - Jul 2002Leverkusen, North Rhine-Westphalia, De -
Financial Controller, Neonatal Care SystemsDraeger Medical Technology Gmbh Jan 1996 - Jul 2000Challenged with stimulating and supporting sustainable growth and driving operational transparency within the business unit by implementing performance measurements and financial controls during turbulent transitional periods. Served as a key member of the management team, reporting directly to the general manager and indirectly to the worldwide corporate controller.» Developed and implemented multiple cutting-edge controlling and performance management processes to drive process improvements within the management team and the business unit » Defined/managed operational budget planning process, which was adopted division-wide and cited as a best practice » Provided strategic advice and balanced scorecard performance measurement system, offering transparency to management team that turned an operating loss of -11M Deutsche Marks to break-even within three years and four management changes.
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Marketing Manager – Neonatal Care SystemsDraeger Medical Technology Aug 1995 - Jan 1996
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Media Planner – Infiniti AutomobilesChiat/Day Advertising, Inc 1993 - 1993Accounts included: Infiniti Automobiles
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Junior Media PlannerMccann-Erickson 1990 - 1992New York, Ny, UsAccounts included: AGFA Film stock, Columbia/TriStar Pictures, Nestle Infant Formula
Debra Newman Skills
Debra Newman Education Details
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University Of Notre DameInternational/Quantitative Marketing -
University Of Southern CaliforniaBusiness Administration
Frequently Asked Questions about Debra Newman
What company does Debra Newman work for?
Debra Newman works for Grifols
What is Debra Newman's role at the current company?
Debra Newman's current role is Finance Controlling Manager at Grifols.
What is Debra Newman's email address?
Debra Newman's email address is de****@****ail.com
What is Debra Newman's direct phone number?
Debra Newman's direct phone number is +128163*****
What schools did Debra Newman attend?
Debra Newman attended University Of Notre Dame, University Of Southern California.
What skills is Debra Newman known for?
Debra Newman has skills like Forecasting, Management, Marketing Strategy, Leadership, Analysis, Finance, Cross Functional Team Leadership, Project Management, Process Improvement, Strategic Planning, Budgets, Advertising.
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