Debra Schwartzberg Email & Phone Number

Washington, Dc

Develop campaigns for fundraising and communications company supporting world-class social change organizations by working with clients, Account Director, creative and art departments, and production partners to identify the best value for clients and produce an excellent product on time and on budget. Create and maintain all production schedules, Asana tasks, and lead production meetings – both internal and client-facing. Ensure that each final package meets the client’s expectations and is executed properly. Manage the billing process to ensure accurate cost estimates, clear project reconciliation and timely billing.Key Accomplishments-Onboarded challenging client, seeing them through both an agency and database transfer. The program more than doubled their Giving Tuesday donations, and brought in almost double the year end budget in 2023.-Brought on to client team of well-known national organization with a $50 million program to ease difficult relationship. Got projects back on schedule and reduced errors, allowing everyone to focus on strategizing and testing, as well as creating more intricate designs and packages.-Initiated meetings between account team, client and graphic designer for more complex/art heavy pieces, giving the client insight into the designer's choices and facilitating a more collaborative/brainstorming environment.

Arlington, Va

Managed print production for direct response marketing campaigns supporting national non-profits, arts and cultural attractions, and mission-based organizations. Worked in partnership with Account Lead on development and execution of campaigns to include renewal, appeal, acquisition, and acknowledgment programs. Oversaw $500K+ production budgets (per client). Key Accomplishments:-Initiated cost savings measures by identifying new print/label vendors.-Drastically improved on-time production and delivery for all assigned accounts by streamlining processes.-Successfully parlayed position to remote telework during COVID-19 pandemic.

Washington, District Of Columbia, United States

Multi-faceted position providing production support for all areas of the National Trust’s work, including print and digital production, scheduling, bid solicitation, strategy development, logistics, prioritization and delivery. Partnered with creative team on all projects, including multi-deliverable marketing campaigns, brochures/pamphlets, promotional items, and conference materials, ensuring brand integrity and consistency and adhering to quality and cost control initiatives. Provided all production support for Preservation magazine, the Trust’s quarterly flagship publication, including digital products for promotion such as DigiMag and Kindle. Administered budgets up to $150K per project or magazine issue. Key Accomplishments:-Expanded role from solely managing Preservation magazine to directing all production efforts for the organization.-Increased visitation over 87% (3x the goal) for Federal Hall in NY by producing hanging banners, vinyl graphics, and informational booklet. Worked with graphic designers/vendors on design and print work. Ensured budget compliance.-Facilitated acquisition of over 58K signatures by advising and producing print and giveaway items for a campaign to raise awareness and declare Route 66 a national historic trail. Nationwide mobile campaign included a wrapped truck and Airstream, as well as numerous special events along the route. -Increased productivity by introducing the use of Asana work management software.-Improved efficiency of the Digital Asset Management System by eliminating unusable assets and legacy data, introducing new image naming convention, updating metadata, and providing proper rights for all photos.-Actively involved in the Nina Simone Crowdfunding Campaign for the restoration of Nina Simone’s childhood home. Collaborated with artists, designers, and vendors to turn custom artwork into promotional items, signage, and clothing.

Vienna, Va

Managed and directed print and digital production for all Ratner properties—including Hair Cuttery, Bubbles, Salon Cielo, Salon Plaza, Paul Mitchell the School, and Cibu—from concept through delivery, working with graphic designers, creative director, marketing and merchandising, recruiting, and publicity, and event management departments. Responsible for point-of-purchase (POP) promotions, print publications, CRM projects, special event collateral, store signage, and product labeling. Key Accomplishments:-Reduced POP display budget by $95K in FY14 by evaluating new vendors and negotiating new agreements.-Improved stylist satisfaction and retention by collaborating with Creative Director on redesign of Salon Connection magazine, evolving it from an outdated photocopied booklet to a bound 32-page magazine distributed 10x per year.-Collaborated with Creative Director on a complete salon redesign for Hair Cuttery. Prepared design prototypes and helped install them in a test salon. Ordered all pieces for delivery according to the schedule for implementation of enterprise rollout.-Attended conferences such as Global Shop, DC Adweek, and Emerge and participated in industry webinars.

Managed print and online production functions for Primetime, Corporate, PBS Kids, and PBS Kids Go! campaigns, from concept through delivery, coordinating with designers, strategists, creative directors, internal clients, printers and publications. Key Accomplishments:-Partnered with a freelance designer to create the digital campaigns for Downton Abbey and Sherlock.-Enhanced efficiency by implementing a new production database that provided a centralized data repository.-Created vital press kits for seasonal events and shows.-Produced all materials for the booth at the National Book Festival in Washington, DC, including posters, signage, banners, legal notices, and more.

Washington, District Of Columbia, United States

Key Accomplishments:-Achieved dramatic cost savings by reviewing ads and identifying issues before production.-Managed a startup publication (Green Guide) from inception to production.-Acted as temporary Production Manager for Adventure Magazine for several months.

Washington, District Of Columbia, United States