Deb Sosnowski Email & Phone Number

Syracuse, Ny, Us

• Handled, identified, and tagged ducks during pre-season banding efforts• Collected native seeds for use in restoration projects• Participated in marsh bird surveys and accurately recorded species, count, and environmental conditions• Entered deer harvest data into ArcGIS Survey123

• Independently surveyed for invasive species populations, recording target species and mapping them in ArcGIS Field Maps• Performed field surveys to determine tree populations in restored habitats• Identified native and invasive species using taxonomic keys• Conducted invasive species removal for water chestnut, Japanese stiltgrass, and Canada thistle• Organized and directed a 7-person volunteer strike team in the removal of over 9,300 lbs of water chestnut across three refuge… Show more • Independently surveyed for invasive species populations, recording target species and mapping them in ArcGIS Field Maps• Performed field surveys to determine tree populations in restored habitats• Identified native and invasive species using taxonomic keys• Conducted invasive species removal for water chestnut, Japanese stiltgrass, and Canada thistle• Organized and directed a 7-person volunteer strike team in the removal of over 9,300 lbs of water chestnut across three refuge marshes• Collected native seeds from buttonbush, monkey-flower, blue iris, cardinal-flower, sneezeweed, blue vervain, wild bergamot, pickerelweed, and hop sedge• Planted native seed mix on barren and disturbed land to restore native vegetation and improve wildlife habitat• Researched and prepared reports on arrowhead revegetation methods and various herbicide applications• Improved identification of birds by sight and sound• Assisted with wildlife population surveys for species of concern including Black Terns and Cerulean Warblers• Aged, sexed, and banded Wood Ducks, Mallards, Green-winged Teal, and Northern Pintails during pre-season banding efforts• Entered survey data into the Integrated Waterbird Management & Monitoring database, ensuring accurate and complete entries Show less

• Used ArcGIS Field Maps to record the percent coverage of invasive species across upland and wetland habitats• Worked with volunteers to remove over 44,000 lbs of invasive water chestnut from refuge marshes• Guided volunteers in proper plant identification and removal techniques for water chestnut and Japanese stiltgrass• Conducted a Black Tern survey, contributing to an annual data set used to track probable nesting adults and their use of refuge marshes• Assisted with… Show more • Used ArcGIS Field Maps to record the percent coverage of invasive species across upland and wetland habitats• Worked with volunteers to remove over 44,000 lbs of invasive water chestnut from refuge marshes• Guided volunteers in proper plant identification and removal techniques for water chestnut and Japanese stiltgrass• Conducted a Black Tern survey, contributing to an annual data set used to track probable nesting adults and their use of refuge marshes• Assisted with Cerulean Warbler surveys including the setup of decoys and mist nets for capture• Participated in the banding of Wood Ducks, gaining experience with proper handling techniques and methods for determining age and sex• Updated refuge database with biological survey data, ensuring accuracy across all entries Show less

• Conducted invasive species surveys for hemlock woolly adelgid at Cumming Nature Center and on private properties affiliated with the Canandaigua Lake Watershed Association• Used ArcGIS Survey123 to record key health metrics including live crown ratio, crown density, percentage of live branches, and percentage of new foliage for hemlocks identified for treatment• Recorded site information in iMapInvasives including stand size and composition, terrain, water features, and presence of… Show more • Conducted invasive species surveys for hemlock woolly adelgid at Cumming Nature Center and on private properties affiliated with the Canandaigua Lake Watershed Association• Used ArcGIS Survey123 to record key health metrics including live crown ratio, crown density, percentage of live branches, and percentage of new foliage for hemlocks identified for treatment• Recorded site information in iMapInvasives including stand size and composition, terrain, water features, and presence of hemlock woolly adelgid Show less

I provide freelance design for small to medium size businesses. Design projects include logo design, digital ads, direct mailers, flyers, posters, package design, business cards, t-shirt designs and event programs. Client have included: Sierra Regional Roller Derby, Arizona Masters of Poetry, Rubicon Mechanical & Plumbing, Dr. G's BrainWorks, Twin City Derby Girls, and Eden's Rain Salon.

Reno, Nv

• Worked closely with clients in the public and private sectors to define marketing objectives and develop comprehensive digital campaigns that delivered a positive return on their investment• Presented pitches and performance reports to key stakeholders via phone, video, and in-person meetings• Negotiated and managed campaign budgets of up to $300,000• Oversaw and managed a three-person digital team and multiple subcontractors, ensuring projects were completed on time and quality… Show more • Worked closely with clients in the public and private sectors to define marketing objectives and develop comprehensive digital campaigns that delivered a positive return on their investment• Presented pitches and performance reports to key stakeholders via phone, video, and in-person meetings• Negotiated and managed campaign budgets of up to $300,000• Oversaw and managed a three-person digital team and multiple subcontractors, ensuring projects were completed on time and quality standards were met• Successfully identified and implemented new revenue streams including Spotify, Snapchat, Twitter, and native advertising• Developed procedures for the digital department to improve efficiency and accuracy in campaign setup, asset management, conversion tracking, and client reporting Show less

Reno, Nevada

As Digital Strategy Manager, I oversaw CCMedia's digital team, managing all aspects of client campaigns from development to execution, optimization and reporting, as well as day-to-day interaction. I worked within the Google Marketing Platform, running our client's programmatic campaigns and performing optimizations to ensure top ROI. I also led social media strategy for the agency and worked closely with our digital team to execute successful campaigns across Facebook, Instagram, LinkedIn, and… Show more As Digital Strategy Manager, I oversaw CCMedia's digital team, managing all aspects of client campaigns from development to execution, optimization and reporting, as well as day-to-day interaction. I worked within the Google Marketing Platform, running our client's programmatic campaigns and performing optimizations to ensure top ROI. I also led social media strategy for the agency and worked closely with our digital team to execute successful campaigns across Facebook, Instagram, LinkedIn, and Pinterest. Show less

Reno, Nv

As Media Strategist, I worked closely with our Digital Director to build comprehensive digital campaigns and provide recommendations to yield stronger results. As lead on social media, I developed multi-phase, cross-channel campaigns that impacted the consumer's journey from consideration to action. Our campaigns spanned several verticals included healthcare, education, travel & hospitality, home improvement, and finance.Beyond these primary responsibilities, I also provided assistance… Show more As Media Strategist, I worked closely with our Digital Director to build comprehensive digital campaigns and provide recommendations to yield stronger results. As lead on social media, I developed multi-phase, cross-channel campaigns that impacted the consumer's journey from consideration to action. Our campaigns spanned several verticals included healthcare, education, travel & hospitality, home improvement, and finance.Beyond these primary responsibilities, I also provided assistance with digital traffic, conversion tracking and client performance reports using the DoubleClick suite of products. Show less

Reno, Nevada

As coordinator, I was responsible for digital traffic and reporting for our clients. I built monthly performance reports and assisted with digital campaign recaps, providing insights and recommendations on how clients could strengthen and focus their digital investments. I also built and managed our client's social media campaigns.

Urbana-Champaign, Illinois Area

As produce merchandiser my goals were to offer fresh local produce, keep prices competitive, and make sure our displays were well-stocked to highlight the wonderful produce we sold. By doing those few things well and on a consistent basis, we formed trust with our guests, made shopping an enjoyable experience, and improved the likelihood of repeat customers and new ownership.I was also responsible for planning weekly promotions and displays, scheduling monthly resets, and identifying… Show more As produce merchandiser my goals were to offer fresh local produce, keep prices competitive, and make sure our displays were well-stocked to highlight the wonderful produce we sold. By doing those few things well and on a consistent basis, we formed trust with our guests, made shopping an enjoyable experience, and improved the likelihood of repeat customers and new ownership.I was also responsible for planning weekly promotions and displays, scheduling monthly resets, and identifying areas of growth based on industry trends and analysis of sales data. I looked to increase sales through informative signage, a diverse product line, and monitoring the shelf-space and location we gave particular items. I also met with current and potential vendors to discuss new products, pricing and promotion, and quality standards. Show less

Urbana, Illinois

Primary responsibilities included maintaining fresh and fully stocked produce displays, regularly culling produce, providing excellent customer service to all guests, making recommendations, and performing inventory assessments. Demonstrated knowledge of the co-op's mission and impact within our community was also integral in order to share information with guests and talk to them about ownership.

Urbana, Illinois

Responsibilities included harvesting and washing picked crops, thinning and planting seedlings, packing out orders for delivery to area restaurants and grocery retailers, invoicing, and clocking field hours.

Champaign, Il

As Sales Director my main focus was to support and encourage the professional development and growth of our student sales staff. I worked closely with our sales managers to oversee and manage both In-House and Outside Sales teams and develop obtainable but high-reach goals. Through on-going training, focused sales presentations, and an incentive-based, competitive atmosphere, reps were able to fine-tune their individual selling-styles and realize their highest potential. By comparing… Show more As Sales Director my main focus was to support and encourage the professional development and growth of our student sales staff. I worked closely with our sales managers to oversee and manage both In-House and Outside Sales teams and develop obtainable but high-reach goals. Through on-going training, focused sales presentations, and an incentive-based, competitive atmosphere, reps were able to fine-tune their individual selling-styles and realize their highest potential. By comparing year-over-year sales reports and staying current with industry trends, I was able to identify areas of growth such as native advertising and help expand existing digital revenue streams. I regularly attended the annual CMBAM conference to network with peers and stay up-to-date with changes in student media. In the end, the students' success was my success and I wanted to make sure that Illini Media's reps were among the most qualified when they applied for positions after college. Show less

Urbana-Champaign, Illinois Area

Urbana-Champaign, Illinois Area

Urbana-Champaign, Illinois Area

Savoy, Il

As PR Chair I served on the Board of Directors for the Twin City Derby Girls. I was responsible for developing a strategic advertising plan utilizing print, digital, radio and guerilla marketing to promote individual bouts, league outreach events, tryouts, and the league itself. I established and maintained cooperative relationships with our charity partners, local businesses, sponsors, and representatives from special-interest groups. In addition, I designed print/digital advertising, assisted… Show more As PR Chair I served on the Board of Directors for the Twin City Derby Girls. I was responsible for developing a strategic advertising plan utilizing print, digital, radio and guerilla marketing to promote individual bouts, league outreach events, tryouts, and the league itself. I established and maintained cooperative relationships with our charity partners, local businesses, sponsors, and representatives from special-interest groups. In addition, I designed print/digital advertising, assisted in the production of radio spots, purchased advertising space and time as needed, responded to media requests for information, organized press releases, arranged public appearances, planned ticket giveaways, and helped maintain our social media accounts. One of my main goals in this role was to ensure that each and every person that came into contact with our league left with a positive impression of both roller derby and the Twin City Derby Girls. Show less

Urbana-Champaign, Illinois Area

-Cooked food to order and performed food prep as necessary-Cleaned and stocked food stations-Oversaw opening and closing procedures while managing 2-4 employees per shift-Created and maintained a clean and safe working environment-Performed cashier duties

Associate Of Science - As, Environmental Science

Bachelor Of Science (B.S.) In Advertising, Business Minor

Activities and Societies: American Advertising Federation, Illini Racquetball Club

Continuing Education, Graphic Design

Graphic Design I, Graphic Design II, Typography I